Beware of those who use the truth to deceive. When someone tells you something that is   36   , but leaves out important information that should be     37  , he can create a false impression.
For example, someone might say, “I just    38    a hundred dollars on the lottery. It was great. I took that dollar ticket back to the store and     39   it in for one hundred dollars!”
This guy’s a winner,    40  ? Maybe, maybe not. We then discover that he bought two hundred     41    , and only one was a winner. He’s really a big     42   !
He didn’t say anything that was    43   , but he deliberately left out some important  44  . That’s called a half-truth. Half-truths are not technically     45  , but they are just as not   46    .
Untrustworthy candidates in     47    campaigns often use this tactic（策略，手段）. Let’s say that during Governor Smith’s last term, her state lost one million jobs and   48   three million jobs. Then she    49    another term. One of her opponents runs an ad    50  , “During Governor Smith’s term, the state lost one million jobs!” That’s true.    51   , an honest statement would have been, “During Governor Smith’s term, the state had a net gain of   52   million jobs.”
Advertisers will sometimes use half-truths. It’s    53   the law to make false claims so they try to mislead you with the    54   . An ad might boast, “Nine out of ten doctors recommend Yucky Pills to cure nose pimples.” It     55   to mention that they only asked ten doctors and nine of them work for the Yucky Corporation.
This kind of deception happens too often. It’s a sad fact of life: Lies are lies, and sometimes the truth can lie as well.

Until recently, women in advertisements wore one of three things — an apron, an attractive dress or a frown. Although that is now changing, many women still feel angry about offending advertisements. “This ad degrades women.” they protested（抗议）.Why does this sort of advertising exist? How can advertisers and ad agencies still produce, sometimes, after months of research, advertising that offends the consumer?
The ASA, the body which deals with complaints about print media, is carrying out research into how women feel about the way they are pictured in advertisements. Its conclusions are likely to be what the advertising industry already knows: although women are often annoyed by the ads, few feel strong enough to complain.
Women are not the only victims of poor and boring stereotypes（老套）— in many TV commercials men are seen either as useless, childish fools who are unable to perform the simplest household tasks, or as inconsiderate fellows, always on the lookout for an escape to the pub. But it is women who seem to suffer more from the industry’s inability to put people into an authentic present-day situation. Yet according to Emma Bennett, director of a London advertising agency, women are not aggressive or extremely angry about those stereotypes and sexist （歧视妇女）advertising. “They just find it annoying or tiresome.”
She says that it is not advertising’s use of the housewife role that bothers women, but the way in which it is handled. “The most important thing is the advertisement’s tone of voice. Women hate being insincerely praised or given desperately down-to-earth common-sense advice.”
In the end, the responsibility for good advertising must be shared between the advertiser, the advertising agency and the consumer. Advertising does not set trends but it reflects them. It is up to the consumer to tell advertisers where they fail, and the process of change will remain slow until people on the receiving end take the business seriously and make their –feelings known.
【小题1】Despite recent changes in attitudes, some advertisements still fail to        .

Hey, Tahlia! How's the model?"

I had just taken a bite of my hot dog __26_ I heard a familiar voice yelling at me from across the crowded school yard. I saw a group of popular girls who were all __27__.

"What kind of __28__ are you going to do? An ad for a Frankenstein movie?" More laughter. My stomach twisted into a tight knot. How could they humiliate (羞辱) me like this, __29__ the entire school? As I walked into the cafeteria, I _30_ the dark scars on my right hand.

At 9 months old, I knocked over a tea pot and dumped boiling water all over my hands and stomach. My parents __31__ me to the hospital, but I had to have skin graft (移植) operation. I was in so much pain! But what __32__ me most were the cruel things people said about how I looked, __33__ that day at lunch.

The girls were being supermean to me because they'd heard I was considering doing some modeling. A close friend had suggested that I shouldn't let my scars limit me and that I might __34__ a good model.

But after that __35__ at school, I was sure I'd made a huge mistake. Upon arriving home, I covered the mirror with a blanket, fell on my bed and sobbed.

The next day, I __36__ myself to go to school. At lunch my best friend Jesse tried to encourage me: "You can't _37__ forever, Tahlia. So what if you have a few scars? Just go outside and show them that you're just as good as they are." Although I knew he was right, I couldn’t _38__ standing up for myself like that.

However, that night as I sat on the bed, my friend's words replayed in my mind. I'm _39_ hiding from myself, I thought. How stupid! Slowly, I stood up, walked over to the __40__, and tossed the blanket aside. There, in the mirror I saw a slim, dark-haired, blue-eyed girl, looking just fine, _41__ with a few scars.

The next day I wore a comfortable T-shirt to school. What's more, I had lunch outside the cafeteria, _42__ beside those mean girls. They were shocked that I should dare to walk into their territory. I felt _43__ too—free and happy.

Sometimes people still look at me strangely. They _44__ and stare, but I don't let it get to me. I have applied to several modeling companies, and at least one company is considering me for jobs. Maybe I'll never __45__ posing on the runway, but I do know one thing: I'm done.

Loch Ness, the largest freshwater lake in the British Isles, is twenty four miles long and, at one point, one mile wide. It has an average depth of four hundred and fifty feet and at times drops close to a thousand. It is cold and murky (混沌的), with dangerous currents. In short, it is the perfect place to hide a monster from even the sharpest eyes of science.

The Loch Ness Monster, also called Nessie, is supposedly living in this area. The earliest recorded sighting of the Loch Ness Monster was in the biography of Life of St. Columba by Adamnan in the year AD 565. The monster apparently attacked a man who was swimming in the River Ness.

The monster didn’t make headlines again until August 27, 1930, when 3 fishermen reported seeing a creature with 20 feet long approaching their boat, throwing water in the air. In 1933, after a new road was built along the edge of the Loch, the number of reports rose suddenly. Early in 1934, Author Grant, a young student, was out on his motorcycle one evening when he almost ran into the monster as it crossed the road. Grant’s description of the thing – small head, long thin neck and tail with a big body, seemed to match the appearance of the plesiosaur (蛇颈龙), an aquatic (水生的) type of dinosaur that has been extinct (已灭绝的) for 65 million years.

The Loch Ness Investigation Bureau was formed in 1962 to act as a research organization for information about the creature. Even now, efforts have continued to find the monster. A great deal of information was discovered about the Loch, but there isn’t any yet to produce any specific evidence of a monster.

Skeptics (怀疑论者) argue that the water in the Loch is too cold for a plesiosaur to live in. They also argue that an air-breathing animal, like a whale or seal, would spend much more time on the surface than the creature seems to, and would be spotted more often.

Some scientists have wondered if the sightings might be caused by an underwater wave which is known to sometimes occur in deep, long, and cold lakes, like Loch Ness. Such a wave might push debris (废弃物) to the surface that might look like a strange animal.

However, none of these is identified.

1.According to the skeptics, which of the following is TRUE?

A．It is impossible for a monster to live in cold water.

B．The Loch Ness Monster often stays under the water.

C．The Loch Ness Monster is an air-breathing animal.

D．There is no so-called monster in Loch Ness.

2.Which of the following is the correct order for the things that happened in the passage?

a. A young student met with a monster crossing the road.

b. A swimmer was attacked by a monster in Loch Ness.

c. A new road was built along the edge of the Loch.

d. The Loch Ness Investigation Bureau was set up.

e. Three fishermen saw a creature swimming towards their boat.

A．b, e, c, a, d                            B．a, b, e, d, c

C．b, d, a, c, e                             D．d, c, e, b, a

3.What does this passage mainly talk about?

A．The natural scenery of Loch Ness.

B．The Nessie.

C．Skeptics’ opinions on Loch Ness Monster.

D．The Loch Ness Investigation Bureau’s research results.

It is difficult for doctors to help a person with a damaged brain. Without enough blood, the brain lives for only three to five minutes. More often the doctors can' t fix the damage. Sometimes they are afraid to try something to help because it is dangerous to work on the brain. The doctors might make the person worse if he operates on the brain.
Dr. Robert White, a famous professor and doctor, thinks he knows a way to help. He thinks doctors should make the brain very cold. If it is very cold, the brain can live without blood for 30 minutes. This gives the doctor a longer time to do something for the brain.
Dr. White tried his idea on 13 monkeys. First he taught them to do different jobs, then he operated on them. He made the monkeys' blood go through a machine. The machine cooled the blood. Then the machine sent the blood back to the monkeys' brains. When the brain' s temperature was 10°C, Dr. White stopped the blood to the brain. After 30 minutes he turned the blood back on. He warmed the blood again. After their operations the monkeys were like they had been before. They were healthy and busy. Each one could still do the jobs the doctor had taught them.
【小题1】The biggest difficulty in operating on the damaged brain is that _______.