摘要:36.A.provide B.protect C.discover D.examine

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Reading Comprehension
Section B
Directions:Read the following passages. Each passage is followed by several questions or unfinished statements. For each of them there are four choices marked A, B, C and D. Choose the one that fits best according to the information given in the passage you have just read.
  Are organically grown foods the best food choices?The advantages claimed for such foods over conventionally (传统地) grown and marketed food products are now being debated. Supporters of organic foods—a term whose meaning varies greatly—frequently announce that such products are safer and more nutritious than others.
  The growing interest of consumers in the safety and nutritional quality of the typical North American diet is a welcome development. However, much of this interest has been sparked by sweeping claims that the food supply is unsafe or inadequate in meeting nutritional needs.  Although most of these claims are not supported by scientific evidence, the flood of written material advancing such claims makes it difficult for the general public to separate fact from fiction. As a result, claims that eating a diet consisting entirely of organically grown foods prevents or cures disease or provides other benefits to health have become widely publicized.
  Almost daily the public is besieged by claims for “no-aging” diets, new vitamins and other wonder foods. There are numerous unproved reports that natural vitamins are superior to synthetic ones, that fertilized eggs are nutritionally superior to unfertilized eggs, that untreated grains are better than fumigated grains and the like.
  One thing that most organically grown food products seem to have in common is that they cost more than conventionally grown foods. But in many cases consumers are misled if they believe organic foods can maintain health and provide better nutritional quality than conventionally grown foods. So there is real cause for concern if consumers,particularly those with limited incomes, distrust the regular food supply and buy only expensive organic foods instead.
1.The “welcome development” mentioned in paragraph 2 is an increase in ______.
  A. attention to food safety and nutrition among north Americans
  B. the nutritional quality of the typical North American diet
  C. the amount of healthy food grown in North America
  D. the number of consumers in North America
2. The author implies that there is cause for concern if consumers buy organic foods instead of conventionally grown foods because ______.
  A. organic foods can be more expensive but are often not better than conventionally grown foods
  B. many organic foods are actually less nutritious than similar conventionally grown foods
  C. conventionally grown foods are more readily available than organic foods
  D. too many farmers will stop using conventional methods to grow food crops
3.What is the author’s attitude toward the claims made by advocates of health foods?
  A. Enthusiastic.  B. Favorable.  C. Neutral.  D. Distrustful.

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  Money spent on advertising is money spent as well as any I know of. It serves directly to bring about a rapid sale of goods at reasonable prices, so setting up a firm home market and making it possible to provide for export(出口)at good prices. By drawing attention to new ideas, it helps greatly to raise standards of living. By helping to increase demand, it causes an increased need for labor, and is therefore a nice way to fight unemployment. It lowers the costs of many services: without advertisements your daily newspaper would cost four times as much, the price of your television program would need to be doubled, and travel by bus or subway would cost more.

  And perhaps most important of all, advertising provides a promise of reasonable value in the products and services you buy. Besides the fact that twenty-seven Acts of Parliament(国会)govern the terms of advertising, no regular advertiser dare produce anything that fails to live up to the promise of his advertisements. He might fool some people for a little while through misleading advertising. He will not do so for long, for the public has the good sense not to buy the poor goods more than once. If you see a product frequently advertised, it is the proof I know that the product does what is promised for it, and that it has good value.

  Advertising does more for the good of the public than any other force I can think of. There is one more point I feel I ought to touch on. Recently I heard a well-known television person declare that he was against advertising because it persuades rather than informs. He was telling us the real difference. Of course advertising tries to persuade.

  If its message were nothing but information, that would be difficult to get more people to buy, for even the choice of the color of a shirt is a bit persuasive(有说服力的)--advertising would be so boring that no one would pay any attention. But perhaps that is what the well-known television person wants.

(1) By the first sentence of the passage the writer means that ________.

[  ]

A.he is fairly familiar with the cost of advertising

B.everybody knows well that advertising is a waste of money

C.advertising costs more money than everything else

D.money on advertising is worth spending

(2) In the passage, which of the following is NOT included in the advantages of advertising?

[  ]

A.Getting greater fame.
B.Providing more jobs.
C.Raising living standards.
D.Reducing newspaper cost.

(3) The writer thinks that the well-known TV person is ________.

[  ]

A.quite right in passing his judgement on advertising

B.interested in nothing but the buyers' attention

C.correct in telling the difference between persuasion and information

D.obviously unfair in his views on advertising

(4) In the writer's opinion, ________.

[  ]

A.advertising can seldom bring material interest to man by providing information

B.advertising informs people of new ideas rather than wins them over

C.there is nothing wrong with advertising in persuading the buyer

D.the buyer is not interested in getting information from an advertisement

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You can love them or hate them, but no matter which tourist destination you visit, chances are that you’ll see someone with their head buried in a Lonely Planet guidebook.
Lonely Planet is one of the world’s largest travel guide brands, publishing more than 500 different guides in eight languages. The popular brand also produces television shows, websites and podcasts(播客)all devoted to travel.
Some people praise Lonely Planet books because they make traveling easy and affordable. They also save time and make sure you don’t miss the best things.
They also provide the reviews of hostels(旅店), hotels, restaurants and ticket information about your destination.
This can be great if you’re a nervous traveler, or if you haven’t traveled by yourself before. If you’re in a country where you don’t speak the language, sometimes there’s nothing better than getting into a taxi and opening up a guidebook. You simply point to a map that directs the taxi driver to a hostel that’s cheap and clean, with friendly staff and cold beer.
But others criticize Lonely Planet and other travel guide publishers like them. They say guidebooks take the fun and spontaneity(自发性)out of traveling, and that part of the enjoyment of travel comes from the fact that anything can happen. They also regret that if you follow a guidebook, you’ll end up doing the same thing and having the same experience as everyone else. You might end up seeing the same group of people over and over, because everyone is reading the same book and following the same route.
Another criticism of travel guides is that they have a large impact on local communities. For example, some locals devote their lives to behaving in ways that attract tourists. They pretend to live a traditional lifestyle, wear traditional clothes and live in traditional houses in order to attract the tourist dollar.
63. The Lonely Planet guidebook can bring you the following advantages EXCEPT that __________.
A. you can speak a foreign language when opening a guidebook
B. you can easily find a nice place to stay in a strange city
C. it provides lots of useful information about your destination
D. it can help you save time and money when traveling
64. People criticize the guidebook because __________.
A. it is not as useful as most travelers expect
B. tourist destinations will be crowded if everyone follows the same route
C. travelers may not get the chance to have unexpected adventures
D. local people keep modern lifestyles under its influence
65. What do we know about the Lonely Planet guidebook from the text?
A. It’s a world-famous brand only producing guidebooks for travelers.
B. It’s very useful to a person who’s nervous about touring an unfamiliar place.
C. It’s very useful to a tourist who likes to repeat others’ experiences.
D. It is loved by all travelers because of the convenience it brings to travelers.
66. Which of the following best shows the structure of the text? (①—⑦ stand for Paragraph 1
—Paragraph 7 )
A.   ①            B.  ①                C. ①                D. ①
②                 ②③  ④                ②                ②   ③
③④   ⑤⑥⑦         ⑤        ⑥⑦        ③④⑤  ⑥⑦       ④⑤      ⑥⑦

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