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You’re standing in the dairy section at the grocery store, searching for your favorite brand. Suddenly, you catch a smell of chocolate cookies. You forget about dairy and head for the bakery (烘烤食品) section. Guess what? You just walked into an odor (气味) trap (陷阱)! The odor was cooked up by scientists in a lab.
For years, scientists have been studying the special powers of smell. They found that more than our other senses, smell changes our mood and helps us remember things.
So companies have begun spending thousands of dollars to scent (使充满香味) entire stores. Artificial (人造的) scents are being used to lead customers by the nose. These smells help to get people inside and put them in the mood to buy. They even make customers remember the store later, so they’ll come back for more. Also, many companies have smartly made use of product smells. A company added lemon fragrance to its dish cleaner. They wanted people to think the soap contained “natural” cleaners. It worked!
New uses for smells are being created every day. One bank, for example, gives customers coupons (优惠券) advertising car loans (贷款). To get people to take out a loan, bank officials hope to coat these coupons with the fresh leather smell of a new car. In Australia, telephone offices are putting sweat odor on unpaid bills. Since some people sweat when they’re scared, this smell might remind them of when they were frightened. And they’ll pay the bills right away!
What lies ahead for our noses? Smell scientists are working on some pretty far-out ideas. Would you believe TV sets that produce smells? Or how about scent diets? Certain food smells will fool your stomach into thinking it’s full. Alarm clocks will scent your bedroom with a strong pleasant smell designed to wake you up. Scientists are even working on ways to keep garbage from smelling. Researchers expect scents to help students make more sense of what they’re learning.
And just think. Someday soon, even your homework may smell nice!
【小题1】How do sales methods affect customers in the stores?
A.They change customers’ preferences. |
B.They persuade customers to use credit cards. |
C.They make customers avoid bad and unsafe products. |
D.They influence customers to make unplanned purchases. |
A.Because the sweat odor is a reminder of terrifying experience. |
B.Because the sweat odor can change people’s attitude. |
C.Because most people don’t think much of sweating. |
D.Because many people dislike paying bills. |
A.Students would benefit more from smell research. |
B.Students would be more willing to do homework. |
C.Smell research would develop beyond our imagination. |
D.Smell research would make great differences to our life. |
A.To encourage the store owners to use smells. |
B.To expose wrong practices by smell scientists. |
C.To inform the readers of an interesting subject. |
D.To blame the advertisers that use smells to sell. |
You’re standing in the dairy section at the grocery store, searching for your favorite brand. Suddenly, you catch a smell of chocolate cookies. You forget about dairy and head for the bakery (烘烤食品) section. Guess what? You just walked into an odor (气味) trap (陷阱)! The odor was cooked up by scientists in a lab.
For years, scientists have been studying the special powers of smell. They found that more than our other senses, smell changes our mood and helps us remember things.
So companies have begun spending thousands of dollars to scent (使充满香味) entire stores. Artificial (人造的) scents are being used to lead customers by the nose. These smells help to get people inside and put them in the mood to buy. They even make customers remember the store later, so they’ll come back for more. Also, many companies have smartly made use of product smells. A company added lemon fragrance to its dish cleaner. They wanted people to think the soap contained “natural” cleaners. It worked!
New uses for smells are being created every day. One bank, for example, gives customers coupons (优惠券) advertising car loans (贷款). To get people to take out a loan, bank officials hope to coat these coupons with the fresh leather smell of a new car. In Australia, telephone offices are putting sweat odor on unpaid bills. Since some people sweat when they’re scared, this smell might remind them of when they were frightened. And they’ll pay the bills right away!
What lies ahead for our noses? Smell scientists are working on some pretty far-out ideas. Would you believe TV sets that produce smells? Or how about scent diets? Certain food smells will fool your stomach into thinking it’s full. Alarm clocks will scent your bedroom with a strong pleasant smell designed to wake you up. Scientists are even working on ways to keep garbage from smelling. Researchers expect scents to help students make more sense of what they’re learning.
And just think. Someday soon, even your homework may smell nice!
1.How do sales methods affect customers in the stores?
A.They change customers’ preferences. |
B.They persuade customers to use credit cards. |
C.They make customers avoid bad and unsafe products. |
D.They influence customers to make unplanned purchases. |
2.Why do telephone offices put sweat odor on unpaid bills?
A.Because the sweat odor is a reminder of terrifying experience. |
B.Because the sweat odor can change people’s attitude. |
C.Because most people don’t think much of sweating. |
D.Because many people dislike paying bills. |
3.What does the author mean by saying “Someday soon, even your homework may smell nice!”?
A.Students would benefit more from smell research. |
B.Students would be more willing to do homework. |
C.Smell research would develop beyond our imagination. |
D.Smell research would make great differences to our life. |
4. Why does the author write this passage?
A.To encourage the store owners to use smells. |
B.To expose wrong practices by smell scientists. |
C.To inform the readers of an interesting subject. |
D.To blame the advertisers that use smells to sell. |
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How to improve our life? Many people think that they have to accept whatever life throws at them. They'll say, "This is my destiny(命运).I cannot change it."
Of course not! You don't have to suffer needlessly. Your life depends on you, not on any other external(外部的)factor.
I know a woman who says she just accepts what life gives her because she has done everything she can to improve it. Guess what her lifestyle is? She wakes up in the morning, goes to work, comes back home, relaxes, chats with people, watches TV, and then goes to sleep. Next day, the same routine cycle follows.
Huh! Is this what she calls "doing her best"? She believes she has tried her best and just accepts it in her heart that this is the life that has been intended for her and that her luck can only change if God wills it. She hasn't realized that we have to do our share of making the effort to live the life of our dreams.
Remember that you harvest what you sow. You have to get off the sofa, get your eyes off the TV screen, get your hands off the phone(unless it contributes to your success),and get your mind and body to work! Don't expect your luck to change, unless you do something about it. If something goes wrong, don't just regard it as a temporary setback; instead, learn your lesson, make the most of the situation, and do something to solve the problem. It's not enough to think positively; you also have to act positively.
If someone's life is in trouble, do you just hope and pray that things will turn out fine? Of course not! You get to do anything you can to save the person. So it is with your own life. It is not enough to hope for the best, but you have to do your best. In other words, don't just stand(or sit)there, do something to improve your life.
【小题1】According to the woman mentioned in Para. 3, her life_________________.
A.doesn't need improving | B.couldn't be improved |
C.will be better some day | D.will be worse in the future |
A.Positive | B.Passive | C.Colorful | D.Disturbing |
A.Your temporary problem is not discouraging. |
B.Your luck can be changed by your own efforts. |
C.You can only achieve success when God wills it. |
D.You should treat yourself in the way you treat friends. |
A.positive thinking | B.positive action |
C.hope for the best | D.intention to succeed |
A.understand yourself | B.improve your life |
C.believe in yourself | D.change your normal way |
How to improve our life? Many people think that they have to accept whatever life throws at them. They’ll say, "This is my destiny(命运).I cannot change it."
Of course not! You don’t have to suffer needlessly. Your life depends on you, not on any other external(外部的)factor.
I know a woman who says she just accepts what life gives her because she has done everything she can to improve it. Guess what her lifestyle is? She wakes up in the morning, goes to work, comes back home, relaxes, chats with people, watches TV, and then goes to sleep. Next day, the same routine cycle follows.
Huh! Is this what she calls "doing her best"? She believes she has tried her best and just accepts it in her heart that this is the life that has been intended for her and that her luck can only change if God wills it. She hasn’t realized that we have to do our share of making the effort to live the life of our dreams.
Remember that you harvest what you sow. You have to get off the sofa, get your eyes off the TV screen, get your hands off the phone(unless it contributes to your success),and get your mind and body to work! Don’t expect your luck to change, unless you do something about it. If something goes wrong, don’t just regard it as a temporary setback; instead, learn your lesson, make the most of the situation, and do something to solve the problem. It’s not enough to think positively; you also have to act positively.
If someone’s life is in trouble, do you just hope and pray that things will turn out fine? Of course not! You get to do anything you can to save the person. So it is with your own life. It is not enough to hope for the best, but you have to do your best. In other words, don’t just stand(or sit)there, do something to improve your life.
【小题1】According to the woman mentioned in Para. 3, her life_________________.
A.doesn’t need improving | B.couldn’t be improved |
C.will be better some day | D.will be worse in the future |
A.Positive | B.Passive | C.Colorful | D.Disturbing |
A.Your temporary problem is not discouraging. |
B.Your luck can be changed by your own efforts. |
C.You can only achieve success when God wills it. |
D.You should treat yourself in the way you treat friends. |
A.positive thinking | B.positive action |
C.hope for the best | D.intention to succeed |
A.understand yourself | B.improve your life |
C.believe in yourself | D.change your normal way |
How to improve our life? Many people think that they have to accept whatever life throws at them. They'll say, "This is my destiny(命运).I cannot change it."
Of course not! You don't have to suffer needlessly. Your life depends on you, not on any other external(外部的)factor.
I know a woman who says she just accepts what life gives her because she has done everything she can to improve it. Guess what her lifestyle is? She wakes up in the morning, goes to work, comes back home, relaxes, chats with people, watches TV, and then goes to sleep. Next day, the same routine cycle follows.
Huh! Is this what she calls "doing her best"? She believes she has tried her best and just accepts it in her heart that this is the life that has been intended for her and that her luck can only change if God wills it. She hasn't realized that we have to do our share of making the effort to live the life of our dreams.
Remember that you harvest what you sow. You have to get off the sofa, get your eyes off the TV screen, get your hands off the phone(unless it contributes to your success),and get your mind and body to work! Don't expect your luck to change, unless you do something about it. If something goes wrong, don't just regard it as a temporary setback; instead, learn your lesson, make the most of the situation, and do something to solve the problem. It's not enough to think positively; you also have to act positively.
If someone's life is in trouble, do you just hope and pray that things will turn out fine? Of course not! You get to do anything you can to save the person. So it is with your own life. It is not enough to hope for the best, but you have to do your best. In other words, don't just stand(or sit)there, do something to improve your life.
1.According to the woman mentioned in Para. 3, her life_________________.
A.doesn't need improving |
B.couldn't be improved |
C.will be better some day |
D.will be worse in the future |
2. What does the author think of the woman's life?
A.Positive |
B.Passive |
C.Colorful |
D.Disturbing |
3.Which of the following statements is the author's opinion?
A.Your temporary problem is not discouraging. |
B.Your luck can be changed by your own efforts. |
C.You can only achieve success when God wills it. |
D.You should treat yourself in the way you treat friends. |
4.In Para. 5, the author emphasized the importance of _______________.
A.positive thinking |
B.positive action |
C.hope for the best |
D.intention to succeed |
5. The text is mainly written to advise you to _________________.
A.understand yourself |
B.improve your life |
C.believe in yourself |
D.change your normal way |
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