摘要: be made in 在某地制造

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阅读理解

  In the 21 th century, advertising has become very popular.Why is it so popular?Because it has been proved that repeated advertising can increase product sales and make the price of products lower.

  Advertisements can be made in many ways.People in the U.S.A.and Europe use them to advertise all kinds of products, services and other things as well.People use large boards, sign inside or outside shops and cinemas, printed mails or gifts to make advertisements.Besides, balloons and aeroplanes are also used.

  An advertisement, however, should be properly designed to avoid waste.How is an advertisement made?An advertising firm(公司)selects a company to design and make the advertisement by studying the information about customers and products.The designers put forward their different plans with pictures or photos.When the advertisement is ready, it is tested in a place to see whether it can make the product popular with customers or not.If it does, it will be used all over the country.Otherwise it should be designed again until it is accepted by customers and market.

(1)

The reason for which advertising is popular is that ________.

[  ]

A.

it can make the price of products higher

B.

it can increase product sales

C.

it can make the products better in quality

D.

it can lower the cost of products

(2)

How many ways of advertising are mentioned in the second paragraph?

[  ]

A.

Six.

B.

Eight.

C.

Two.

D.

Four.

(3)

People in the USA use advertisements to advertise ________.

[  ]

A.

products only

B.

services only

C.

products and services only

D.

products, services and other things as well

(4)

The steps of making advertisements include the following except ________.

[  ]

A.

the designers put forward their plans

B.

the advertising company studies information about customers and products

C.

the advertisements are tested

D.

the advertisements are sold to companies

(5)

If the advertisement can make a product popular with customers, it proves that ________.

[  ]

A.

the advertisement is a failure

B.

the advertisement is a success

C.

the advertisement will be redesigned

D.

the advertisement will not e accepted

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阅读理解

  For most people, the word "fashion" means"clothes", and people may ask the question,"What clothes are in fashion this year?"And they often use the word "fashionable" in the same way"She was wearing a fashionable coat,"or "His shirt is really a fashionable color"

  Of course there are fashions in many things, not only in clothesThere are fashions in holidays, in restaurants, in films and in booksThere are even fashions in school subjects, jobs and in languages

  Fashions change as time goes byIf you look at pictures of people or things from the past, you will see that fashions have always changedAn English hduse of 1750 was not the same as one of 1650A fashionable man in 1780 looked very different from his grandson in 1860

  Today fashions change very quicklySome of this is naturalWe hear about things much more quickly than in the pastNewspapers, radios, telephones and televisions can now send information from one country to another within a few hours

  New fashions mean that people will buy new things r so, as you can see, there is a lot of money in fashion

(1)

From this passage we know that "fashion" means ________

[  ]

A.

new clothes only

B.

popular things

C.

everything

(2)

Which of the following things is fashionable today?

[  ]

A.

Surfing on the Internet

B.

An English house of 1650

C.

Clothes made in 1780

(3)

Today fashions change very quickly because ________

[  ]

A.

radios send information from one country to another within several days

B.

new things that people like are not often shown on TV

C.

people can quickly learn what is happening in the world

(4)

"There is money in fashion" means

[  ]

A.

money can be made in fashion

B.

people like new things

C.

People will spend much money buying new things

(5)

What is the best title for this passage?

[  ]

A.

Fashions and Clothes

B.

What Is Fashion?

C.

Money in Fashion

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完形填空

  The world is ___1___ of variety(各种各样). Trees, grasses and other ___2___ cover the earth. Above, ___3___ shines on the earth as it turns in the universe. This is the world that we see ___4___ us every day.

  This world is ___5___the world of chemistry. In this world one form of matter is ___6___ changing into another. We cannot always see it ___7___ with our eyes. Yet it is taking ___8___ all the time. The millions of forms on the each, living or not, are ___9___ about one hundred chemical elements (元素). The same elements are found everywhere. This may be a surprise to you, but it is true. It is true ___10___ Of the earth ___11___ of the whole universe.

1.

[  ]

A. fill   B. filled   C. full   D. fell

2.

[  ]

A. planets   B. planes   C. plants   D. put

3.

[  ]

A. the stars   B. the satellites

C. the moon     D. the sun

4.

[  ]

A. above   B. under   C. round   D. about

5.

[  ]

A. also   B. too   C. either   D. neither

6.

[  ]

A. sometimes   B. never   C. anytime   D. always

7.

[  ]

A. happen   B. to happen   C. happening   D. happened

8.

[  ]

A. play   B. place   C. space   D. room

9.

[  ]

A. made with   B. made by   C. made in   D. made Of'

10.

[  ]

A. not only...but also   B. either...or

C. neither...nor      D. so...that

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阅读理解

  In the 20th century, advertising has become very popular.Why is it so popular? Because it has been proved that repeated advertising can increase product sales and make the price of products lower.

  Advertisements can be made in many ways.People in the U.S.A.and Europe use them to advertise all kinds of products, services and other things as well.People use large boards, signs inside or outside shops and cinemas, printed mails or gifts to make advertisements.Besides, balloons and aeroplanes are also used.

  An advertisement, however, should be properly designed to avoid waste.How is an advertisement made? An advertising firm(公司)selected a company designs and makes the advertisement by studying the information about customers and products.The designers put forward their different plans with pictures or photos.When the advertisement is ready, it is tested in a place to see whether it can make the product popular with customers or not.If it does, it will be used all over the country.Otherwise it should be designed until it is accepted by customers and market by finding out the reason for the failure.

(1)

The reason for which advertising is popular is that ________.

[  ]

A.

it can make the price of products higher

B.

it can increase products sales

C.

it can make the products have better quality.

D.

it can lower the cost of products

(2)

How many ways of advertising are mentioned(提到)in the second paragraph?

[  ]

A.

Six

B.

Eight

C.

Two

D.

Four

(3)

People in the USA use advertisements to advertise ________.

[  ]

A.

products only

B.

services only

C.

products and services only

D.

products, services and other things as well

(4)

The steps of making advertisements include the following except ________

[  ]

A.

the designers put forward their plans

B.

the advertising company studies information about customers and products

C.

the advertisements are tested

D.

the advertisements are sold to companies

(5)

If the advertisement can make a product popular with customers, it proves that ________.

[  ]

A.

the advertisement is a failure

B.

the advertisement is a success

C.

the advertisement will be redesigned

D.

the advertisement will not be accepted

查看习题详情和答案>>

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