题目内容

When you were looking for a reliable, honest auto mechanize, how did you find him? Before you went into that restaurant you recently tried, how did you know that it served great good? If you are like most people on the planet, you want to lower your risk of a big ugly surprise so you asked people you trust to refer to a business they trust. Marketers call this friend-to friend recognition of business “word-of mouth advertising.

When you do a treat job for your customer for a band job, people are going to talk about your business. Unfortunately, because we humans seem to feel negative emotions more intensively than positive ones, there’re more likely to tell more of our friends about bad experiences with busyness than positive ones. Understand this: customer believes their own experience. You can’t make them believed that your company is wonderful when they felt they were treated badly.

So, to get positive word-of-mouth going for your business in this service- based economy, you’ve got to do a really outstanding job for everyone, exactly.

And when you do, you build a great reputation. That takes time. But it forms a close link with your customers in a way that no advertising and no promotional coupon ever could.

The good news is that because there are so many different businesses chasing after your customers’ money, people want to know whom they can trust. So people are going to be talking about you. Create a free sales force for your business an army of delighted customers who tell everyone that they know how good your company is to do business with. That’s great antidote to defectionitis.

 

64. What is the main topic of this passage?

A. A good name will bring you money.

B. A person should rely on his friends for business.

C. Advertising can make customers believe its wonderful.

D. A company can rely on its associates to survive.

65. According to the passage, whether we go to a place or not depend on ____.

A. business fames                  B. media assistance

C. particular recognition          D. associates’ recommendation

66. When you do an outstanding job in service, you will surely _____

A. Make more money than you expect

B. Have a mutual understanding with your customers

C. Build a great reputation immediately

D. Earn your fame as well as advertise for your company

67. The underlined word “defectionitis” probably means ______

A. service imperfection                B. customers’ distrust

C. customers’ protection           D. service advertisement

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第二卷(非选择题;两节,共35分)

第四部分 写作(共两节,满分35分)

第一节 短文填词(共10小题;每小题1分,满分10分)

阅读下面短文,根据以下提示:1)汉语提示;2)首字母提示;3)语境提示,在每个空格内填入一个适当的英语单词,并将该词完整地写在右边相对应的横线上。所填单词要去意义准确,拼写正确。

Dear Mr. Smith,

How are you! I’m very happy to write this letter to you.       

I r     the admission notice to Beijing University last                     76.__________      

W     . As you know, my major is Foreign Language Literature.         77.__________      

      I have been dreaming about. Mr. Smith, I still remember            78.__________      

The first day when you began to teach us. When a     to introduce         79.__________      

Ourselves, we were quite nervous, b     we were poor at listening        80.__________     

And speaking. However, you patiently       (鼓励) us to practice 81.__________      

As much as possible. Your class was so       (生动)that all of        82.__________      

Us were interested. With your       I improved my English step         83.__________      

      step;otherwise, in NMET I wouldn’t have got a satisfactory             84.__________      

result. Mr. Smith, thank you very much indeed.      I miss you!         85.__________      

Hope to see you soon!

 

One would have to be a fool to overlook the importance of using positive thinking for you rather than allowing negative thinking to work against you. In recent years, research in psychopharmacology (精神药理学) has proved what many people have known over the centuries: a positive attitude is good for you, good for your health, good for your wealth, good for everything. Researchers found that a positive attitude produces a specific chemical reaction which makes people feel better, while negative thinking results in a decline of hormone (荷尔蒙) and shuts down the immune (免疫的) system. This leads to illness and depression. Positive thoughts will make you feel better. Even if you must begin by literally forcing yourself to be positive (faking it, so to speak), it will become contagious (会传播的) and the positive thoughts will generate nice little w*w^w..c~o*mchemicals and good feelings which will reinforce the positive thoughts.

For example, if you force yourself to smile or laugh, even when you don't feel like smiling or laughing, if you keep at it for a few minutes, you will soon feel like it. Feelings can generate thoughts, but thoughts can also generate feelings. Control your thoughts and you can control your feelings. Positive thinking is important in all aspects of our lives. There is probably no single factor more important in determining your success in achieving your career objectives than your own attitude.

It's often been said that in the land of the blind, the one-eyed man is king. And in the office of militant (好战) negativism, the positive workers shine like gold. You cannot control external events, but you can learn to control your reaction to those events and thereby have a positive attitude and be happy. This vital key to success is totally within your control. Use it.

67. We can infer from the passage that         .

A. positive thinking can cure you of your diseases

B. positive thinking can easily be generated by anyone

C. a decline of hormone may cause you to be depressed

D. a specific chemical reaction is the cause of negative thinking

68. According to the passage, which of the following is true?

A. Feeling and thoughts can generate each other.

B. It's easier to control thoughts than to control feelings.

C. Your success depends wholly on your attitude.

D. Keeping smiling will surely make you successful.

69. Just like a one-eyed man in the land of the blind, you should              .

A. take positive attitude in the office of militant negativism

B. be king in your office

C. pay no attention to what is going on around you

D. control your feeling to what is happening to you

70. The best title to the passage is               .

A. the Bad Effect of Negative Thinking     B. Why Should People Think

C. Positive Thinking Benefits People        D. Thinking: The Vital Way

        

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