题目内容

Are supermarkets designed to persuade us to buy more? When you enter a supermarket, the manager knows         than you do how you will behave — which        you will walk, where you will         , what will make you       one product rather than another. When customers go into a shop, they        look to their left         move  towards the right. So supermarket entrances are usually on the left of the building, and the arrangement is to take shoppers        the store ,aisle after aisle, from left to right. Then shoppers will pay attention to all the        .

     Fresh fruit and         are displayed near supermarket entrances. This gives the        that only healthy food is sold in the shop.        foods that everyone buys, like sugar and tea are put near each other. They are kept in different aisles so customers are taken past other attractive foods        they find what they want. In this way, shoppers are        to buy products that they do not really        .

     People walk quickly through        aisles, but they move more slowly in wide aisles and give more attention to the products. One best-selling        for products is at the end of aisles, because shoppers        to turn into the next aisles.

     Sweets are often placed at children’s         level at the checkout. While parents are waiting to pay, children        the sweets and put them in the trolley.

Customers buy more when shelves are      than when they are half empty because they feel there is something wrong with those products that are there.

1.A. sooner       B. better C. more     D. less

2.A. side B. approach       C. place     D. way

3.A. go    B. look              C. stop                      D. stand

4.A. buy    B. enjoy                C. see            D. prefer

5.A. naturally           B. simply         C. easily    D. hurriedly

6.A. or     B. then                C.  but           D. and

7.A. into        B. along                C. around                   D. through

8.A. prices           B. signs             C.  shelves      D. products

9.A. wines              B. vegetables           C. sweets            D. meat

10.A. impression      B. effect    C. thought             D. expression

11.A. Fresh     B. Important     C. Fast               D. Basic

12.A. when     B. unless          C. before  D. until

13.A. invited           B. encouraged         C. willing                D. ready

14.A. use     B.  know  C. need                 D. like

15.A. narrow              B. short                 C. high          D. long           

16.A. case                       B. point                 C. example            D. position

17.A. slow down        B. hurry up     C. walk down  D. come up

18.A. hand               B. eye        C. head         D. height

19.A. pay for         B. care for       C. look for       D. reach for

20.A. low                                    B. neat      C. full         D. high

 

【答案】

 

1.B

2.D

3.B

4.A

5.A

6.C

7.C

8.D

9.B

10.A

11.D

12.C

13.B

14.C

15.A

16.D

17.A

18.B

19.D

20.C

【解析】

试题分析:本文详细介绍了超市的货物的位置摆放的原因,以及人们的一些购物习惯。告诉我们超市里的所有安排都是为了让顾客购买更多的东西,处于赚取利润的目的。

1.B 词义辨析。A更早B更好C更多D更少;本句中的better是well的比较级形式,指超市的经理比顾客对于顾客在超市里的行动了解得更好。

2.D 名词辨析。A边B方法C地方D方向,方法;本句是指超市经理了解你会走向哪个方向。

3.B 动词辨析。A走B看C停止D站立;前一句指经理指代你会走向什么方法,本句指他知道你会看那里。

4.A 上下文串联。顾客来到超市,当然是要购买东西,故A正确。BCD三项不符合逻辑关系。

5.A 副词辨析。A自然地B仅仅C容易D匆忙地;当顾客走进一家商店,他们很自然地朝左边看,但是却走向右边。这就是为什么很多超市的入口处都在左边而不是右边的原因。

6.C 上下文串联。前半句说他们进入商店朝左边看,下句说他们却走向右边。上下文之间存在着转折关系。

7.C 介词辨析。A进入B沿着C环绕D通过;Take sb around….带着某人四处参观….;超市的安排就是让顾客们四处参观,购买物品。

8.D 名词辨析。A价格B标志C货架D产品;顾客们在超市里当然是注意到超市里的所有的商品,D项正确。这也正是超市里这样安排的目的。

9.B 上下文串联。前面的Fresh fruit说明本空要填的名词与之是一类的,故B项符合上下文。指新鲜的蔬菜水果被摆放在一起。

10.A 名词辨析。A印象B影响C想法D表情;超市把新鲜的蔬菜水果放在入口处的附近,就是想给顾客留下一个这家超市出售的产品都是新鲜的印象。

11.D 形容词辨析。A新鲜的B重要的C迅速的D基本的;通过下文的like sugar and tea可知糖和茶之类的产品都是人们生活必需的基本日用品。故D正确。

12.C 连词辨析。A当…时;B除非,如果…不…;C在…前;D直到…才;在他们买到自己想要的东西之前超市里的这些安排都在暗暗地带领着顾客逛着超市。故C正确。

13.B 短语辨析。Be encouraged to do sth被鼓励做某事;在商店里,顾客都是被鼓励着购买自己实际上并不需要的东西。其余三项语义不搭配。

14.C 上下文串联。根据上文描述可知超市里很多安排的目的就是让顾客购买很多他们并不需要的东西。

15.A 上下文串联。根据they move more slowly in wide aisles可知上下文之间存在着对比关系,这里使用narrow与wide相对应。

16.D 名词辨析。A案件B点C例子D位置;货物卖得最好的位置就是在通道的尽头,因为顾客都会在那里慢下来转向另外一个通道。故D项正确。

17.A 短语辨析。A变慢B快点C步行D出现;货物卖得最好的位置就是在通道的尽头,因为顾客都会在那里慢下来转向另外一个通道。这里的slow down符合上下文。

18.B 上下文串联。在收银的地方摆放着很多的糖果,这些糖果的位置通常都是和孩子的眼睛一样的高度。目的在于吸引孩子购买这些糖果。

19.D 短语辨析。A付钱B关心C寻找D伸手去拿;本句是指糖果的位置和孩子的眼睛差不多高,便于孩子伸手去拿这些糖果。

20.C 上下文串联。根据下句中的half empty可知这里是指货架是满的,与货架是半空着的对比。

考点:考察说明文

 

练习册系列答案
相关题目

An Announcement

It was a small town which lay by the coast.Most people there lived by catching fish.The hurricanes often struck the area from July to October.Some of the people died on the sea when their boats were blown over by the high winds.So they paid much attention to the weather forecasts.They were afraid to meet with the hurricanes when they were catching fish on the sea.Each of the families had a radio and people always took them with themselves and listened to them at any time.

It was September.A hurricane attacked the town one night.Plenty of trees were pushed over and all the electric and telephone lines were broken.People couldn’t watch TV,or call their friends,or go to work.To their anger,they couldn’t listen to the weather forecasts the Town Radio Station broadcast.The food and fresh water would soon be short and the patients couldn’t be given medical care—no medicine could be carried there.People didn’t know what would happen and they looked anxious.

On the fourth day they read an announcement(通告)on the Town Weekly.It was written,“Recently we have to stop the weather forecast because of the bad weather.We usually get the forecasts from the airport.But the roads are all blocked by the fallen trees and stones.Whether or not we’ll be able to broadcast the weather forecast tomorrow depends on the weather!”

The people in the town often took radios with themselves because______.

A.they felt lonely when catching fish on the sea and listened to the weather forecasts

B.they were interested in the weather forecasts

C.they couldn’t watch TV on the sea

D.they hoped to listen to some good news

The writer writes the passage mainly to ______.

A.desrcibe the importance of weather forecast

B.give a news report

C.describe a bad effect of natural disasters

D.to warn people to be careful against hurricane

Read the announcement,the people were______.

A.encouraged                B.happy                       C.excited                      D.disappointed

The Field Museum

Hours

Regular hours are 9:00 a.m.—5:00 p.m. , daily. Last admission at 4:00 p.m.

Open every day except Christmas.

Admission

     We have several ticket choices for you to choose from. Advance tickets may be purchased at the will- call booth in person at the museum before 4:00 p.m.

Getting Here

     The Field Museum is located on Chicago’s Museum Campus; at 1400 S. Lake Shore Drive, just south of Roosevelt Rd.

     How to get here : by car or public transit or free trolley.

Parking

     Visitor parking in all lots on the Museum Campus is $ 15.00 per day .This includes the Adler lot, the north garage, the Waldron garage and the east museum lot.

     Hours for the north garage and Adler lot are 5:00 a.m.??—5:00 p.m. Mon—Fri and 6:00a.m. —5:00p.m. weekends; east museum lot9:00 a.m.—3:00p.m. Designated handicapped parking is available in every lot.

     When all other lots are full , parking will be made available in the remote south lot for$ 8.00 per day.

     From Memorial Day to Labor Day , the parking lot will only accept cash payments , which will need to be paid upon entering the garage.

Please note : These hours and rates are for daytime only and do not apply when special events are scheduled at the museums or Soldier Field.

Getting Here During Chicago Bears Home Games

During bears home games and other major special events at Soldier Field , access to the Museum Campus can be challenging. No museum visitor parking is available on the Museum Campus during bears home games. However, public transit remains a great way to get to the Campus every day of the year. For more information, call the Regional Transportation Authority at (312) 836 ??— 7000 or visit www. rtachicago.com.

Additional parking is available at the Monroe Street garage , located at 350 East Monroe Street.

If you buy advance tickets ,you          .

  A. call 60605—2496(312)922—9410 to register a ticket

  B. should go and buy tickets all by yourself

  C. can ask others to buy a ticket for you

  D. make an order with the museum in advancee

Where can you park your car for the least cost?

  A. The south lot.       B. The Adler lot.     C. The north lot .     D. The Waldron garage.

If you park your car at east museum lot ,you should go at        .

  A. 9:00 a.m.— 5:00 p.m .           B. 5:00a.m. .—5:00p.m.

  C. 9:00 a.m.— 3:00 p.m .           B. 6:00a.m. .—5:00p.m.

Which of the following statements is TRUE?

  A.The museum is opened all the year around.

  B. You can usually pay your parking in check.

  C. During bears home games visitors can park on the museum Campus for free.

  D. After 4:00 p.m.you are not allowed to enter the museum.

E

How words came into being is unknown.All we assume is that some early men invented cortain sounds,in one way or another,to express thoughts and feelings,actions and things,so that they could talk with each other.Later they agreed upon certain signs,called letters,which could be put together to show those sounds,and which could be written down.Those sounds,whether spoken or written in letters,are called words.

The power of words,then,lies in their associations-the things they bring up to our minds.Words become filled with meaning for us by experience;and the longer we live,the more certain words bring back to us the happy and sad events of our past;and the more we read and learn,the more the number of words that mean something to us increases.

Great writers are those who not only have great thoughts but also express these thoughts in words which have powerful effects on our minds and feelings.This clever use of words is what we call literary style.Above all,the real poet is a master of words.He can express his meaning in words which sing like music,and which by their position and association can move men to tears.We should therefore learn to choose our words carefully and use then correctly,or they will make our speech silly and common.

58.We learn from the text that language might have begun with(    )

A.expressions    B.actions    C.signs    D.sounds

59.What is mainly discussed in Faragraph 2?

A.The ……of new words      B.The importance of old words

C.The relation of human experience with words  

D.The gradual change and development of words

60.In the last paragraph,what does the anthor suggest that we should do?

A.Use words skilfully    B.Make musical speeches  

C.Learn poems by heart   D.Associate with listeners

Laptop computers are popular all over the world. People use them on trains and airplanes, in airports and hotels. These laptops connect people to their workplace. In the United States today, laptops also connect students to their classrooms.

Westlake College in Virginia will start a laptop computer program that allows students to do schoolwork anywhere they want. Within five years, each of the 1500 students at the college will receive a laptop. The laptops are part of a $10 million computer program at Westlake, a 110-year-old college. The students with laptops will also have access to(可利用)the Internet. In addition, they will be able to use e-mail to “speak” with their teachers, their classmates, and their families. However, the most important part of the laptop program is that students will be able to use computers without going to computer labs. They can work with it at home, in a fast-food restaurant or under the trees-anywhere at all!

Because of the many changes in computer technology, laptop use in higher education, such as colleges and universities, is workable. As laptops become more powerful, they become more similar(相似)to desktop computers. In addition, the portable computers can connect students to not only the Internet, but also libraries and other resources. At Westlake College, more than 60 percent of the staff use computers. The laptops will allow all teachers to use computers in their lessons.

State higher-education officials are studying how laptops can help students. State officials are also testing laptop programs at other universities, too.

The main purpose of the laptop program is to give each student a laptop to ____________.

A. use for their schoolwork              B. access the Internet

C. work at home                             D. connect them to libraries

Why is the word “speak” in the second paragraph in quotation marks(引号)?

A. They don’t really talk.              B. They use the computer language.

C. Laptops have speakers.             D. None of the above reasons is correct.

Which of the following is true about Westlake College?

A. All teachers use computers.           B. 1500 students have laptops.

C. It is an old college in America.        D. Students there can do everything.

“A window on the world” in the last paragraph means that students can ____________.

A. attend lectures on information technology

B. travel around the world

C. have free laptops

D. get information from around the world   

What can we infer from the passage?

A. The program is successful.              B. The program is not workable.

C. The program is too expensive.       D. We don’t know the result yet.

违法和不良信息举报电话:027-86699610 举报邮箱:58377363@163.com

精英家教网