题目内容

________more attention, the trees would have grown better.

A. Given      B. Being given                   C. Having given          D. Give

A

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Money spent o advertising is money spent as well as any I know of. It serves directly to bring about a rapid sale of goods at reasonable prices, so setting up a firm home market and making it possible to provide for export at good prices is a good investment. By drawing attention to new ideas it helps greatly to raise standards of living. By helping to increase demand it causes an increased need for labour, and is therefore a nice way to fight unemployment. It lowers the costs of many services: without advertisements your daily newspaper would cost four times as much, the price of your television program would need to be doubled, and travel by bus or subway would cost more.

And perhaps most important of all, advertising provides a promise of reasonable value in the products and services you

buy. Besides the fact that twenty-seven Acts of Parliament govern the terms of advertising, no regular advertiser dare produce anything that fails to live up to the promise of his advertisements. He might fool some people for a little while through misleading advertising. He will not do so for long, for the public has the good sense not to buy the poor goods more than once. If you see product frequently advertised, it is the proof I know that the product does what is promised for it, and that it has good value.

Advertising does more for the good of the public than any other force I can think of.

There is one more point I feel I ought to touch on. Recently I heard a well-known television person declare that he was against advertising because it persuades rather than informs. He was telling us the real difference. Of course advertising tries to persuade.

If its message were nothing but information, that would be difficult to get more people to buy, for even the choice of the colour of a shirt is a bit persuasive (有说服力的) -advertising would be so boring that no one would pay any atten-tion. But perhaps that is what the well-known television person wants.

In the passage, which of the following is NOT included in the advantages of advertising?

A. Getting greater fame.  B. Providing more jobs. C. Raising living standards.  D. Reducing newspaper cost.

The writer thinks that the well-known TV person is ________ .

A. quite right in passing his judgment on advertising

B. interested in nothing but the buyers' attention

C. correct in telling the difference between persuasion and information

D. obviously unfair in his views on advertising

There is a common belief among parents that schools are no longer interested in spelling. No school I have taught in has ever considered spelling unimportant as a basic skill. There are, however, quite different ideas about how to teach it, or how much priority (优先) it must be given over general language development and writing ability. The problem is, how to en­courage a child to express himself freely in writing without holding him back with spelling.
If spelling becomes the only point of his teacher’s interest, clearly a bright child will be likely to “play safe”. He will write only words within his spelling range (范围). That’s why teachers often encourage the early use of dictionaries and pay attention to content rather than technical ability.
I was once shocked to read on the bottom of a sensitive piece of writing about a personal experience:“This work is terrible! There are far too many spelling mistakes.” It may have been a sharp criticism(批评) of the pupils technical abilities in writing, but it was also a sad thing for the teacher who had omitted (略过) to read the composition, which contained some beautiful expressions of the child’s deep feelings. The teacher was not wrong to draw atten­tion to the mistakes, but if his priority had centered on the child's ideas, an expression of his disappointment with the presentation would have given the pupil more hope to seek improve­ment.
【小题1】The expression “play safe” probably means ____.

A．to write carefullyB．to do as teachers say
C．to use dictionaries frequentlyD．to avoid using words one is not sure of
【小题2】Teachers encourage the use of dictionaries so that____.
A．students will be able to express their ideas more freely
B．teachers will have less trouble in correcting mistakes
C．students will have more trust in writing
D．students will learn to spell words correctly
【小题3】The writer seems to think that the teacher’s judgement on that sensitive piece of writing is____.
A．reasonableB．unfairC．foolishD．careless
【小题4】The major point discussed in the passage is _______.
A．the importance of developing writing skills
B．the importance of spelling
C．the correct way of marking composition
D．the relationship between spelling and the content of a composition

There is a common belief among parents that schools are no longer interested in spelling. No school I have taught in has ever considered spelling unimportant as a basic skill. There are, however, quite different ideas about how to teach it, or how much priority (优先) it must be given over general language development and writing ability. The problem is, how to en­courage a child to express himself freely in writing without holding him back with spelling.

If spelling becomes the only point of his teacher’s interest, clearly a bright child will be likely to “play safe”. He will write only words within his spelling range (范围). That’s why teachers often encourage the early use of dictionaries and pay attention to content rather than technical ability.

I was once shocked to read on the bottom of a sensitive piece of writing about a personal experience:“This work is terrible! There are far too many spelling mistakes.” It may have been a sharp criticism(批评) of the pupils technical abilities in writing, but it was also a sad thing for the teacher who had omitted (略过) to read the composition, which contained some beautiful expressions of the child’s deep feelings. The teacher was not wrong to draw atten­tion to the mistakes, but if his priority had centered on the child's ideas, an expression of his disappointment with the presentation would have given the pupil more hope to seek improve­ment.

1.The expression “play safe” probably means ____.

A．to write carefully                       B．to do as teachers say

C．to use dictionaries frequently              D．to avoid using words one is not sure of

2.Teachers encourage the use of dictionaries so that____.

A．students will be able to express their ideas more freely

B．teachers will have less trouble in correcting mistakes

C．students will have more trust in writing

D．students will learn to spell words correctly

3.The writer seems to think that the teacher’s judgement on that sensitive piece of writing is____.

A．reasonable        B．unfair            C．foolish            D．careless

4.The major point discussed in the passage is _______.

A．the importance of developing writing skills

B．the importance of spelling

C．the correct way of marking composition

D．the relationship between spelling and the content of a composition

 
阅读理解。
阅读下面短文，根据所读内容在表格中的空白处填入恰当的单词。 注意:每个空格只填一个单词。
     When you are in a place where you are hunting for a new job or career, you will find that there are several
things needing your atten tion. Jobs and careers are fewer than you might entirely be prepared for; especially
when satisfying employment is something you need to seriously think about. How are you going to find the job
that you want and how are you going to avoid traps in your way? When you want to make the most out of your job search, take a moment and think about the things that you must avoid at all costs.
     One of the most important rules is, never to compromise on your requirements such that it will negatively
affect your life and peace of mind at a later stage. Keep in mind your basic expectations from a job. It might be
something along the lines of increased monetary pay ment or you might find that it has something to do with
benefits or time off. Whatever it is that you count as your basic requirements, make sure that you do not accept a job without it. Your requirements might be difficult to get, but you have all the rights to try and a chieve them.
     That being said, don't shy away from odd jobs that might actu ally take you to the place that you want to be
in, eventually. Some- times, finding the right job is a matter of luck and chance after you have been searching
and putting in a lot of efforts. And if something unexpected happens, remember that taking chances is something you might want to seriously consider. You are in a place where you are thinking about moving forward, so
don't be surprised by what route it might take to get there. As long as you keep your goals in mind, you are going to be doing much better than other people are during their job search.
     If you are looking for the right career, another thing that you can do to make sure that you get the right kind of employment is to advertise yourself. When you do nothing to push yourself forward, you will be the one
suffering for it. If required, motivate yourself and try to look at all that you possess by way of positive traits.
Make sure that you can present your skills and abilities in the best light possi ble. If the jobs that you have set
your sights on are challenging, set targets for yourself and work towards them in a systematic and fo cused
manner. The more efforts you put into marketing yourself, the better will be your chances of obtaining the job
of your choice.
     Remember that when you are working on a job search, you should not shortchange yourself. This is because you will only hurt yourself by aiming low.
     What to avoid during your job search
Paragraph Outline Supporting Details
Brief introduction ☆You need to know they are fewer than 1. _____
☆You should take the related things into 2. _____ and know what to a- void.
Detailed information of what to avoid dur ing the job search ☆Don't lower standards or it will have a negative 3._____ on your later
life. Accept a job with your basic 4. _____ which might be not easy to
get.
☆ Accept some odd jobs which might help you 5. _your goal. Sometimes, luck and chance may 6. _____  well in your finding the job. You can do better than others if you 7. _____ your goals during the job search.
☆You should make a( n) 8.____for yourself to hunt for the right job. If it is a 9. _____for you to find the job, set your targets and work hard.
Summary ☆Low aims may do 10. _____ to your- self, so you shouldn't shortchange yourself.

 

There is a common belief among parents that schools are no longer interested in spelling. No school I have taught in has ever considered spelling unimportant as a basic skill. There are, however, quite different ideas about how to teach it, or how much priority (优先) it must be given over general language development and writing ability. The problem is how to en­courage a child to express himself freely in writing without holding him back with spelling.

If spelling becomes the only point of his teacher’s interest, clearly a bright child will be likely to “play safe”. He will write only words within his spelling range. That’s why teachers often encourage the early use of dictionaries and pay attention to content rather than technical ability.

I was once shocked to read on the bottom of a sensitive piece of writing about a personal experience: “This work is terrible! There are far too many spelling mistakes.” It may have been a sharp criticism of the pupils’ technical abilities in writing, but it was also a sad thing for the teacher who had omitted (略过) to read the composition, which contained some beautiful expressions of the child’s deep feelings. The teacher was not wrong to draw atten­tion to the mistakes, but if his priority had centered on the child's ideas, an expression of his disappointment with the presentation would have given the pupil more hope to seek improve­ment.

41. Teachers differ in their opinions about       

A. the difficulties in teaching spelling

B. the necessity of teaching spelling

C. the importance of the basic writing skills

D. the role of spelling in general language development

42. The expression “play safe” probably means ____.

A. to write carefully        

B. to avoid using words one is not sure of

C. to use dictionaries frequently  

D. to do as teachers say

43. Teachers encourage the use of dictionaries so that____.

A. students will be able to express their ideas more freely.

B. teachers will have less trouble in correcting mistakes.

C. students will have more trust in writing.

D. students will learn to spell words correctly.

44. The writer seems to think that the teacher’s judgment on that sensitive piece of writing is____.

A. reasonable     B. unfair         C. foolish        D. careless

45. The main idea of the passage is _______.

A. the importance of developing writing skills

B. the importance of spelling

C. the correct way of marking composition

D. the relationship between spelling and the content of a composition

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