题目内容

【题目】I don't know if she __________, but if she __________, I will let you know.

A. comes; comes

B. will come; will come

C. comes; will come

D. will come; comes

【答案】D

【解析】句意:我不知道她是否要来,但如果她要来的话,我会告诉你。if引导宾语从句,用一般将来时;第二个if引导条件状语从句,主句为将来时,从句用一般现在时表将来。

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【题目】No one likes to make mistakes. But a new study says organizations learn more from their failures than from their successes, and keep that knowledge longer.

One of the researchers was Vinit Desai, an assistant professor at the University of Colorado Denver Business School. He worked with Peter Madsen from the Marriott School of Management at Brigham Young University in Utah.

They did not find much long-term "organizational learning" from success. It is possible, they say. But Professor Desai says they found that knowledge gained from failure lasts for years. He says organizations should treat failures as a learning opportunity and not try to ignore them.

The study looked at companies and organizations that launch satellites--and other space vehicles. Professor Desai compared two shuttle flights.

In two thousand two, a piece of insulating(隔热的) material broke off during launch and damaged a rocket on the Atlantis. Still, the flight was considered a success.

Then, in early two thousand three, a piece of insulation struck the Columbia during launch. This time, the shuttle broke apart on re-entry and the seven crew members died. NASA officials suspended all flights and an investigation led to suggested changes.

Professor Desai says the search for solutions after a failure can make leaders more open-minded. He points to airlines as an example of an industry that has learned from failures in the past.

He advises organizations to look for useful information in small failures and failures they avoided. He also urges leaders to encourage the open sharing of information. The study appeared in the Academy of Management Journal.

The mistakes we learn from do not have to be our own. We recently asked people on our Facebook page to tell us a time they had done something really silly.

Fabricio Cmino wrote: Not long ago I wanted to watch TV, but it wouldn't turn on, so I did everything I could to start it. Thirty minutes later my mum showed up and, passing by, said to me "Did you try plugging it'? I’m just dusting, Mum!”So she wouldn't notice how dumb I am sometimes!

Bruno Kanieski da Silva told about a time he looked everywhere for his key. It was in his pocket. He wrote: I always promise I will never do it again, but after-a few weeks,where is my wallet? For sure it will be in a very logical place.

【1】From the passage, we can infer that________.

A. The insulating material problem in 2002 didn't arouse enough attention

B. There were no astronauts on Columbia

C. In spite of the problem, Atlantis was considered a success

D. Columbia exploded during its launch time

【2】The writer gives the last two paragraphs to show that________.

A. many people make mistakes in the world

B. mistakes were a very embarrassing thing when found by others

C. we can also draw a lesson from others' mistakes

D. making mistakes was a necessity

【3】Which of the following is TRUE according to the passage?

A. Only organizations can learn from mistakes

B. We can also learn from failures that have been avoided.

C. Lessons from the shuttle flights are more important.

D. Leaders often lack an open mind and seldom share information.

【题目】Sparrow is a fast-food chain with 200 restaurants. Some years ago, the group to which Sparrow belonged was taken over by another company. Although Sparrow showed no sign of declining, the chain was generally in an unhealthy state. With more and more fast-food concepts reaching the market, the Sparrow menu had to struggle for attention. And to make matters worse, its new owner had no plans to give it the funds it required.

Sparrow failed to grow for another two years. Until a new CEO, Carl Pearson, decided to build up its market share. He did a survey, which showed that consumers who already used Sparrow restaurants were extremely positive about the chain, while customers of other fast-food chains were unwilling to turn away from them. Sparrow had to develop a new promotional campaign.

Pearson faced a battle over the future of the Sparrow brand. The chains owner now favored rebranding Sparrow as Marcys restaurants. Pearson resisted, arguing for an advertising campaign designed to convince customers that visits to Sparrow restaurants were fun. Such an attempt to establish a positive relationship between a company and the general public was unusual for that time. Pearson strongly believed that numbers were the key to success, rather than customers speeding power. Finally, the owner accepted his idea.

The campaign itself changed the traditional advertising style of the fast-food industry. The TV ads of Sparrow focused on entertainment and featured original songs performed by a variety of stars. Instead of showing the superiority of a specific product, the intension was to put Sparrow in the hearts of potential customers.

Pearson also made other decisions which he believed would contribute to the new Sparrow image. For example, he offered to lower the rent of any restaurants which achieved a certain increase in their turnover (营业额).

These efforts paid off, and Sparrow soon became one of the most successful fast-food chains in the regions where it operated.

1What does the underlined word them in Paragraph 2 refer to?

A. customers of Sparrow restaurants

B. Sparrow restaurants

C. customers of other fast-food chains

D. other fast-food chains

2For what purpose did Pearson start the advertising campaign?

A. To build a good relationship with the public.

B. To stress the unusual tradition of Sparrow.

C. To learn about customers spending power.

D. To meet the challenge from Marcys restaurants.

3What was Pearsons achievement as a CEO?

A. He managed to pay off Sparrows debts.

B. He made Sparrow much more competitive.

C. He helped Sparrow take over a company.

D. He improved the welfare of Sparrow employees.

【题目】

There was a story many years ago of a school teacher Mrs. Thompson. She told the children on the first day that she loved them all the same. But that was a lie. There in the front row was a little boy named Teddy Stoddard. He didn't play well with the other children and he always needed a bath. She did not like him.

Then Mrs. Thompson got to know that Teddy was actually a very good boy before the death of his mother. Mrs. Thompson was ashamed of herself. She felt even worse when, like all her other students, Teddy brought her a Christmas present too. It was his mother's perfume (香水).

Teddy said, “Mrs. Thompson, today you smell just like my Mom used to.” After the children left she cried for at least an hour. On that very day, she stopped teaching reading, writing and math. Instead, she began to teach children.

Mrs. Thompson paid particular attention to Teddy. The boy's mind seemed to come alive. The more she encouraged him, the faster he improved. By the end of the sixth grade, Teddy had become one of the smartest children in the class.

Six years went by before she got a note from Teddy. He wrote that he had finished high school, third in his class, and she was still the best teacher he ever had in his whole life. He went to college. Mrs. Thompson got two more letters from him with the last one signed “Theodore F. Stoddard, M. D. (医学博士”.

The story doesn't end there. On his wedding day, Dr. Stoddard whispered in Mrs. Thompson's ear, “Thank you, Mrs. Thompson, for believing in me. You made me feel important and showed me that I could make a difference. "

Mrs. Thompson, with tears in her eyes, whispered back, “Teddy, you have it all wrong. You were the one who taught me that I could make a difference. I didn't know how to teach until I met you. "

【1】 In what way did Mrs. Thompson change?

A. She taught fewer school subjects.

B. She became stricter with her students.

C. She no longer liked her job as a teacher.

D. She cared more about educating students.

【2】 Why did Teddy thank Mrs. Thompson at his wedding?

A. She had kept in touch with him.

B. She had given him encouragement.

C. She had sent him Christmas presents.

D. She had taught him how to judge people.

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