题目内容
【题目】阅读下列短文,从每题所给的四个选项(A、B、C和D)中,选出最佳选项。
Singles' Day falls on every November 11th. No one is quite sure exactly who first thought it up, and the most widely-accepted story is that it emerged from the dorms of Nanjing University in 1993 when four single male students got together to discuss how to break free of the loneliness of single life. One suggested that because of the ones in the date, November 11 would be a good day to organize activities for singles.
Singles' Day, started by a small group of friends, gradually grew into something like the anti-Valentine's Day, a day China's single young people could use as an excuse to get together and have fun together.
Originally about being with friends and having fun, now Singles' Day is about shopping — mostly online shopping. How did this happen?It's a long story, but the short answer is Alibaba.
By the late 2000s, most of China's Internet users were familiar with Singles' Day. There might have been some small shops online and offline offering sales on that day earlier, but no major company until Alibaba launched its first Singles' Day online sale in 2009.
In that first year, Alibaba was the only major ecommerce company to offer a sale, and it featured just 27 brands offering discounts via its T-mall marketplace. The sale was definitely successful, but it wasn't enough to redefine the holiday on its own.
In the following year, Alibaba went bigger, offering more brands and deeper discounts. But other companies had noticed the potential of the 2009 sales bonanza and decided to follow suit. E-commerce platforms like JD had their first major Singles' Day sales in 2010, and overnight Singles' Day went from a T-mall sale to something that was beginning to look like Cyber Monday in some western countries.
Over the next few years, Alibaba, JD, and other Chinese e-commerce players all expanded their one-day discounts, and sales grew exponentially(以指数方式). On Singles' Day in 2012, Alibaba's marketplaces, Taobao and T-mall, did about $3 billion in sales. In 2013 that number nearly doubled, and Chinese shoppers had obliterated America's Cyber Monday spending records in just the first few hours of the sale. And it's only getting bigger.
(1).We can know that Singles' Day was first set __________.
A.by a large e-commerce company called Alibaba
B.for the young people who want to have fun together
C.to organize activities for singles to get rid of their loneliness
D.to express something against Valentine's Day
(2).Before 2009 on Singles' Day, single young people were most likely to __________.
A.just spend the day alone
B.have fun with friends
C.do some online shopping
D.go back home to visit parents
(3).Which of the following statements is TRUE according to the passage?
A.By 2009, Singles' Day have already became a famous online-shopping day.
B.Cyber Monday in some western countries is to celebrate Singles' Day.
C.In 2013, Alibaba's marketplaces did about nearly $4 billion in sales.
D.Alibaba was the first major e-commerce company to offer a sale on Singles' Day.
(4).According to the last two paragraphs, we can know that__________.
A.Alibaba played an important part in the new definition of Singles' Day
B.other Chinese e-commerce company like JD followed Cyber Monday
C.Alibaba offered more brands and deeper discounts to make it bigger
D.Alibaba, Taobao,T-mall and JD are different e-commerce companies
(5).What is the passage mainly about?
A.The origin of Singles' Day.
B.The life of modern young single people.
C.The e-commerce company Alibaba.
D.How Singles' Day become a shopping day.
【答案】
(1)C
(2)B
(3)D
(4)C
(5)D
【解析】① 从第一段“how to break free of the loneliness of single life. One suggested that ... a good day to organize activities for singles.”可知,最初这一天是用来组织一些活动打发孤单无聊的单身生活的。
② 从第五六段可知,光棍节是在2009年之后才逐渐变成购物节的。最初的那些年要过这个节的年轻人一般也就是朋友一起玩玩。
③ 从第四段“...but no major company until Alibaba launched its first Singles' Day online sale in 2009.”和第五段“In that first year, Alibaba was the only major e-commerce company to offer a sale”可知。
④ 从第三段“How did this happen?It's a long story, but the short answer is Alibaba. ”以及整篇文章最后两段来看可知,阿里巴巴对于重新定义光棍节起着很大的作用。
⑤ 整篇文章更多的是在讲光棍节是怎样从单纯的单身节日变成了购物狂欢节的。