Question

阅读下面短文，回答问题。

　　On my arrival in America, the one thing I noticed more than anything else was the tremendous amount of advertising that went on,－on the radio, on television, on billboards and signposts, and in magazines．In the last three years, I have become used to this fact in American life, for I believe that it is a creative and necessary part of an industrial society．I, too, want to improve my life style and to buy better products, so I look to advertising to show me how to do it．

　　Deciding what to believe in advertising, however, isn’t easy．It seems to me that a person must buy things with a lot of care．As a consumer, I want to get the best for my money, but I really have to understand the techniques of advertising．Otherwise, manufactures(制造商)will be able to sell me anything, no matter what its quality may be．

　　More and more people are becoming conscious, like me, of the ways in which advertising can affect them．The creative aspects of commercials, for instance, often cover up defects or problems in products．I have learned this well, since I have made purchases and lost money because the items were of poor quality．

　　The future of advertising most likely will involve a much greater of public participation(参与)．I intend to become involved in consumer groups that want to protect people from misleading advertising．But I also want to see Americans, keep their high standards of living in the process．In the future, if consumers like me really care about the quality of something as well as the quantity, maybe advertisers will begin to care more about ________．

1．What was the author most impressed when he got to the USA?(Please answer within 10 words．)

____________________

2．What the main idea of the passage?

____________________．

3．What should be done to guarantee healthy development of advertisement?

____________________．

4．Please complete the sentence in the last paragraph with proper words or phrases．(Please answer within 10 words．)

____________________．

5．Translate the underlined sentence in the first paragraph into Chinese．

____________________．

Answer 1

答案：
解析：

　　答案：1．The tremendous amount of advertising here and there．

　　2．Consumers should be careful with advertisements．

　　3．The government should pay more attention to this industry．

　　4．what they are trying to sell

　　5．在美国的最后三年，我习惯了美国生活中的这一现实，因为我认为这是一个工业化国家既有创造性又有必要性的一部分。

　　思路解析：1．根据第一段的第一句话可知。

　　2．广告随处可见，顾客应慎重对待广告。

　　3．只有政府出面干预才能有效确保广告事业的健康发展。

　　4．将来如果越来越多的顾客像作者那样既关注产品的质量又关注数量，那么广告人就有可能关注他们所卖的产品了。

提示：

这是一篇根据短文回答问题的题型，要求学生在理解全文的基础上，用自己的语言组织材料回答问题。既考查对全文整体的把握，又考查对细节的理解。要求学生注意英语语言的应用和实践。