Someday a stranger will read your e-mail without your permission or scan the websites you’ve visited. Or perhaps someone will casually glance through your credit card purchases or cell phone bills to find out your shopping preferences or calling habits.

In fact, it’s likely some of these things have already happened to you. Who would watch you without your permission? It might be a spouse, a girlfriend(配偶), a marketing company, a boss, a cop or a criminal, Whoever it is, they will see you in a way you never intended to be seen -- the 21st century equivalent of being caught naked.

Psychologists tell us boundaries are healthy, that it’s important to reveal yourself to friends, family and lovers in stages, at appropriate times. But few boundaries remain. The digital bread crumbs (面包屑)you leave everywhere make it easy for strangers to reconstruct who you are, where you are and what you like. In some cases, a simple Google search can reveal(泄露)what you think. Like it or not, increasingly we live in a world where you simply cannot keep a secret.

The key question is: Does that matter?

For many Americans, the answer apparently is "no."

When opinion polls ask Americans about privacy, most say they are concerned about losing it A survey found an overwhelming pessimism(悲观)about privacy, with 60 percent of respondents saying they feel their privacy is "slipping away, and that bothers me."

But people say one thing and do another. Only a tiny fraction of Americans change any behaviors in an effort to preserve their privacy. Few people turn down a discount at tollbooths (收费处)to avoid using the EZ-Pass system that can track automobile movements. And few turn down supermarket loyalty cards. Privacy economist Alessandro Acquisti has run a series of tests that reveal people will surrender personal information like Social Security numbers just to get their hands on a pitiful 50-cents-off coupon (优惠券).

But privacy does matter -- at least sometimes. It’s like health: When you have it, you don’t notice it. Only when it’s gone do you wish you’d done more to protect it.

What would psychologists advise on the relationships between friends?

A.Friends should open their hearts to each other.

    B.There should be a distance even between friends

   C.Friends should always be faithful to each other.

   D.There should be fewer disputes between friends.

Why does the author say "we live in a world where you simply cannot keep a secret" ?

   A.Modern society has finally evolved into an open society.

   B.People leave traces around when using modern technology.

   C.There are always people who are curious about others’ affairs.

   D.Many search engines profit by revealing people’s identities.

What do most Americans do with regard to privacy protections?

    A.They change behaviors that might disclose their identity.

   B.They use various loyalty cards for business transactions.

   C.They rely more and more on electronic devices.

   D.They talk a lot but hardly do anything about it.

According to the passage, privacy is like health in that ______.

   A.people will make every effort to keep it

   B.its importance is rarely understood

   C.it is something that can easily be lost

   D.people don’t cherish it until they lose it


C
How has smoking been controlled in recent years?
People were asked to stop smoking in a range of public places—such as doctors’ surgeries, cinemas, theatres and churches—over the second half of the 20th century but it was after the King’s Cross Underground fire on November 18, 1987, caused by a cigarette end which resulted in 31 deaths, that restrictions on smoking in public places gained rapid and widespread acceptance.
How did a ban on smoking in public places come into place?
In 1998 the Smoking Kills White Paper set out a national strategy to reduce smoking prevalence (流行) and passive smoking, including in public places. The measures were voluntary and poorly carried out. After a public conference in England in 2004, the Government decided to choose for lawmaking. Scotland went first, with a ban in 2006, followed by the other nations a year later. 
What is the current law?
Any person who smokes in enclosed public places, including pubs, offices, on public transport and work vehicles, is breaking the law. It does not extend to private houses. It is also an offence for people in charge of premises (营业场所) to permit others to smoke in them.
How was it received?
It was welcomed by most organizations—except for some pub owners and restaurateurs. Many workplaces in the UK had already introduced smoke-free policies consistent with the legislation (法律,法规) before it was carried out, while others have gone beyond its basic requirements.
All railway facilities, including platforms, footbridges and other areas—whether or not fitting the definition of an enclosed public space—are covered, as are all football grounds and some cricket and athletics stadiums. School grounds are not required to be smoke-free under the legislation, but the majority now are.
How has it been forced?
Compliance (服从) in public premises has been high, with inspections suggesting that 99 per cent of places were sticking to the rules. The number of people charged for smoking in cars has been very low, which was due to the problems defining and identifying “work” vehicles. They said that a total ban on smoking in vehicles would end this confusion.
Has it improved health?
Studies in early adopters of the law, including in Scotland, suggest a reduction in hospital admissions for heart disease, which has been shown to be linked to passive smoking. There is also strong evidence of improved rates of smoking end and a drop in the number of cigarettes consumed by those who continue to smoke.
63. When did the first law come out to ban smoking in public places?
A. 1987.                   B. 1998.                    C. 2004.                   D. 2006.
64. Which of the following behaviors may NOT be against the law?
A. Jack often smokes in the office when he is alone.
B. A taxi driver is smoking with a lady in his car.
C. Tom smokes while thinking of his future at home.
D. Max smokes for relaxation during time-out in the stadium.
65. Who might feel unhappy about the law according to the article?
A. A restaurant owner.   B. A company manager. C. A car owner.             D. A policy maker.
66. What can you infer from the article?
A. Most heart diseases have been proved to be linked to passive smoking.
B. A new law will soon come out with a total ban on smoking in vehicles.
C. The 1987 fire has convinced more people that smoking is bad for health.
D. Most of the school grounds are not smoke-free, as it is not banned in the law.

Sometimes you’ll hear people say that you can’t love others until you love yourself. Sometimes you’ll hear people say that you can’t expect someone else to love you until you love yourself. Either way, you’ve got to love yourself first and this can be tricky. Sure we all know that we’re the apple of our parent’s eyes, and that our Grandmas think we’re great talents and our Uncle Roberts think that we will go to the Olympics. But sometimes it’s a lot harder to think such nice thoughts about ourselves. If you find that believing in yourself is a challenge. It is time you build a positive self-image and learn to love yourself.
Self-image is your own mind’s picture of yourself. This image includes the way you look, the way you act, the way you talk and the way you think. Interestingly, our self-images are often quite different from the images others hold about us. Unfortunately, most of these images are more negative than they should be. Thus changing the way you think about yourself is the key to changing your self-image and your whole world.
The best way to defeat a passive self-image is to step back and decide to stress your successes. That is , make a list of you need to, but write down all of the great things you do every day. Don’t allow doubts to occur in it.
It very well might be that you are experiencing a negative self-image because you can’t move past one flaw or weakness that you see about yourself. Well , roll up your sleeves and make a change of it as your primary task. If you think you’re silly because you aren’t good at math, find a tutor. If you think you’re weak because you can’t run a mile, get to the track and practice. If you think you’re dull because you think it doesn’t mean it’s true.
The best way to get rid of a negative self-image is to realize that your image is far from objective, and to actively convince yourself of your positive qualities. Changing the way you think and working on those you need to improve will go a long way towards promoting a positive self-image. When you can pat(拍) yourself on the back, you’ll know you’re well on your way. Good luck!
【小题1】 You need to build a positive self-image when you________.

A.dare to challenge yourselfB.feel it hard to change yourself
C.are unconfident about yourselfD.have a high opinion of yourself.
【小题2】How should you change your self-image according to the passage?
A.To keep a different image of others.B.To make your life successful.
C.To understand your own world.D.To change the way you think.
【小题3】What is the passage mainly about?
A.How to prepare for your success.B.How to face challenges in your life
C.How to build a positive self-image.D.How to develop your good qualities.
【小题4】Who are the intended readers of the passage?
A. Parents     B. Young people     C Educators   D. People in general.

Everybody knows that colors are connected with certain feelings. For example, why do some people paint the walls of their rooms yellow and others pink? The same is true in stores. They want us to feel something when we look at their products.

Green, for example, tries to show the quality of a product: how good it is for us or for our environment. It also suggests that the product is healthier, has less fat and maybe fewer calories. Red, on the other hand is an aggressive color that is often used for packaging food. Red wants us to become hungry or thirsty. Purple is a kind of color that is often seen as royal. It indicates that it is something special. Producers use purple to show that something is of good quality. Blue is not very often found in food packaging because there are not very many foods that have a blue color.

Colors can also have different meaning in different cultures and countries. For example, while the color white is used in many Western countries to represent purity and innocence, it is seen as a symbol of mourning in many Eastern countries. The Egyptian pharaohs(法老) wore white crowns. A white sale is a sale of sheets, towels, and other bed and bath items. A white flag is the universal symbol for truce(休战). A white elephant is a rare, pale elephant sacred(神圣的) to the people of India, Thailand, Burma, and Sri Lanka. In these countries, something that is a white elephant is either a possession that costs more than it is worth to keep or an item that the owner doesn’t want but can’t get rid of.

Consumers are aware that certain foods must have certain colors. When Pepsi brought out a crystal clear cola in 1992, it thought that consumers would buy it because clear meant pure and healthy. After a few months Pepsi found out that a cola had to be dark-colored. Crystal Pepsi failed and the company pulled it off the market.

Advertising professionals often need to look at a product through the consumers’ eyes when choosing a color. The right packaging colors can truly improve the sales of a product but choosing a wrong color could end in failure.

1.According to the passage, blue is rarely used in food packaging because ____.

A. most consumers dislike it

B. it matches very few foods

C. it brings people low spirits

D. it doesn’t catch people’s eyes

2.According to the passage, in India if something is expensive but useless, it can be called   ____.

A. a white flag   B. a white elephant

C. a white sale    D. a white crown

3.Pepsi’s example is used to show ____.

A. Pepsi’s success comes from failures

B. health is the main concern in drink making

C. crystal clear drinks can’t attract consumers

D. people have fixed ideas about products and colors

4.What would be the best title for the passage?

A. Colors in advertising

B. Colors in food packaging

C. Our everyday life and colors

D. Foods in different colors

 

Someday a stranger will read your e-mail without your permission or scan the websites you’ve visited. Or perhaps someone will casually glance through your credit card purchases or cell phone bills to find out your shopping preferences or calling habits.

In fact, it’s likely some of these things have already happened to you. Who would watch you without your permission? It might be a spouse, a girlfriend(配偶), a marketing company, a boss, a cop or a criminal, Whoever it is, they will see you in a way you never intended to be seen -- the 21st century equivalent of being caught naked.

Psychologists tell us boundaries are healthy, that it’s important to reveal yourself to friends, family and lovers in stages, at appropriate times. But few boundaries remain. The digital bread crumbs (面包屑)you leave everywhere make it easy for strangers to reconstruct who you are, where you are and what you like. In some cases, a simple Google search can reveal(泄露)what you think. Like it or not, increasingly we live in a world where you simply cannot keep a secret.

The key question is: Does that matter?

For many Americans, the answer apparently is "no."

When opinion polls ask Americans about privacy, most say they are concerned about losing it A survey found an overwhelming pessimism(悲观)about privacy, with 60 percent of respondents saying they feel their privacy is "slipping away, and that bothers me."

But people say one thing and do another. Only a tiny fraction of Americans change any behaviors in an effort to preserve their privacy. Few people turn down a discount at tollbooths (收费处)to avoid using the EZ-Pass system that can track automobile movements. And few turn down supermarket loyalty cards. Privacy economist Alessandro Acquisti has run a series of tests that reveal people will surrender personal information like Social Security numbers just to get their hands on a pitiful 50-cents-off coupon (优惠券).

But privacy does matter -- at least sometimes. It’s like health: When you have it, you don’t notice it. Only when it’s gone do you wish you’d done more to protect it.

1.What would psychologists advise on the relationships between friends?

A.Friends should open their hearts to each other.

    B.There should be a distance even between friends

   C.Friends should always be faithful to each other.

   D.There should be fewer disputes between friends.

2.Why does the author say "we live in a world where you simply cannot keep a secret" ?

   A.Modern society has finally evolved into an open society.

   B.People leave traces around when using modern technology.

   C.There are always people who are curious about others’ affairs.

   D.Many search engines profit by revealing people’s identities.

3.What do most Americans do with regard to privacy protections?

    A.They change behaviors that might disclose their identity.

   B.They use various loyalty cards for business transactions.

    C.They rely more and more on electronic devices.

   D.They talk a lot but hardly do anything about it.

4.According to the passage, privacy is like health in that ______.

   A.people will make every effort to keep it

   B.its importance is rarely understood

   C.it is something that can easily be lost

   D.people don’t cherish it until they lose it

 

 

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