题目内容

They could't have ________ of teaching, and I'm sure none of them could have had ________ in a high school before graduation.


  1. A.
    much experience … an experience
  2. B.
    many experiences … experience
  3. C.
    an experience … experiences
  4. D.
    experience … experience
A
experience用作可数名词时表示“经历”,而用作不可数名词时表示“经验”。这句句子的意思是“他们不可能有任何教学经验,因为我敢肯定他们中没有人在毕业前有在高中教书的经历。”
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Copywriting is the art of sending a message in writing, especially in advertisements, for the purpose(目的) of persuading someone to do something. This is especially true when writing descriptive(描述性的) copy. Why? Because customers’(顾客) senses don’t work on paper. They only work in person. That’s why copywriters have to create a sensory experience for their customers through their words.
When copywriters create descriptions, they often leave a lot to be desired. There is no interaction(互动) or experience. Descriptions should be descriptive. Successful descriptions should fill the gap of what customers would see, hear, smell, taste or feel as if they were standing before the product. Successful descriptions should also draw customers’ attention and create an actual event as if they could be right there.
Do you make cinnamon rolls(肉桂卷)?You wouldn’t want to describe them simply as “delicious” or “smell great”. Instead, you’d want to bring your customers to the experience of enjoying them. Something like this will work better: Completely NOT your grandma’s cinnamon rolls! Freshly bake them right in your own oven. As the strong pleasant smell of these excellent rolls begins to float in the air, your nose will start to feel excited and you’ll immediately know they are worth the wait.
When writing descriptive copy, choose the senses that are most proper and focus on them. If describing food, certainly you’ll think about not only what you’re tasting, but also what you smell and see. If you’re writing travel copy, you’ll focus on sights, sounds as well as feelings. Your goal is to have your readers close their eyes and imagine they are in the same experience as you are.
【小题1】The purpose of copywriting is to        .

A.create a pleasant experience
B.develop customers’ five senses
C.persuade people to do things
D.give people rich imagination
【小题2】The writer develops the third paragraph mainly        .
A.by cause and effect(因果)B.by order in space
C.by order in timeD.by examples
【小题3】 Which of the following would be the best title for the passage?
A.People’s five senses
B.Copywriting and advertisements
C.Descriptive copywriting
D.Copywriting and the five senses

Psychology(心理学)tells us that many people hate to take risks. But it is good for us to take risks, especially (尤其)when the risk is to achieve a desired result. In that way, we become stronger and braver.
Our human nature should be to take risks, but some people just sit and wish they didn’t have the fear(恐惧)to move on. This is because of one or two failures in their lives. Please step out and don’t let the past hold you back from living life to the fullest. Move forward and move on!
In studying the psychology of taking risks, we find that human nature provides(提供) us with the desire (渴望)to experiment and take chances.
Risk taking is a great benefit(好处)that allowed our ancestors(祖先) to become stronger and stronger day by day. By taking risks they fought off enemies and discovered new territories(领土). This attitude has become a part of our modern culture. Riding a roller coaster is a common risk taking activity that even the average person seems to enjoy although they have the understanding that it is dangerous. This psychological and biological (生物学上的) connection (联系)creates an interesting connection between what is unsafe and what humans enjoy.
Getting in a car each day is a risk. Getting out of bed is a risk. There is such thing as perfect safety. We need to take risks so that we can finish many things. Astronauts take risks when they get inside a rocket; however, the things they achieve are great. Businessmen take a risk when they buy parts of a company. However, without doing that, they could not make more money.
We need to take risks so that we can gain something. It is impossible to move forward in life, earn money, enjoy a relationship, play a sport, or do anything else without taking a risk. It is all part of the game. It’s one of the most important parts of life.
【小题1】Some people don’t want to take risks, mainly (主要)because ___________.

A.they are too lazy to move on
B.they feel pleased with the present life.
C.they have experienced some failures before
D.they show little interest in the strange world outside
【小题2】 What does the underlined part “This attitude” in Paragraph 4 mean?
A.Taking risksB.Fighting off enemies
C.Discovering new territories D.Becoming stronger and stronger
【小题3】 What can we infer from the passage?
A.Daily life is full of risks
B.The safest place has the greatest risk
C.People should take risks when they are young
D.We can always achieve our goals by taking risks
【小题4】What would be the title for the passage?
A.Taking risks is easier said than doneB.On risks taken by ancestors
C.Live our life to the fullest(充分地)D.No risk, no gain.

When you’re an employee of a company, no matter the size, it’s common to see co-workers promoted, or transferred to a different department. But there is another way to move around—by creating a new position for yourself. I did this several years ago, though I wasn’t actively looking for a different job.
In 2007, I was hired at the Transamerica Life Insurance Company, as a customer service representative in the distributions services department. I processed requests for distributions from our annuity(养老金)policy holders around the country. Someone might have forgotten to sign a form, for example, or might have omitted security information. To solve the problem, I’d mail the person a letter.
The company had been through several combinations, so in our department alone we had a collection of about 140 templates(模板) for letters related to distributions. The longer I worked with the letters, the more I saw how they could be improved. Some had overlapping information and could be combined. Some had incorrect grammar or needed updating. I also noticed that industry terminology(专业术语) wasn’t standard across all the versions.
When I told my department supervisor about this in 2008, she agreed that the letters needed revamping. She said I should stop what I’d been doing and start the new work. In a relatively short time, I was able to make numerous improvements and reduce the number of letters to 70. It was an informal job change until a managers’ meeting several months later.
At that meeting, a vice president who was unaware of my new work mentioned that the division’s entire stock of 1,700 letters should be reviewed. My manager told her that she knew the perfect person for the job—me. The position was still considered temporary when I took on the extra tasks, but I was able to show that the work had value, and I was officially promoted and given a raise in November 2009.
【小题1】According to Paragraph 1, which of the following statements is true?

A.The author admired those who got a promotion in his company.
B.It is no surprise to see people around us change their positions.
C.The author tried his best to get a promotion in his company
D.The author was eager to seek another job.
【小题2】Which of the following problems with the letters is NOT mentioned in the passage?
A.Some information was overlooked.
B.Some information needed to be united.
C.Some had grammatical mistakes.
D.Industry terminology didn’t meet the standard.
【小题3】The underlined word “revamping” in Paragraph 4 is closest in meaning to        .
A.repeatingB.rebuildingC.improvingD.strengthening
【小题4】The author started to review the letters when        .
A.he was hired by the company
B.he was promoted
C.he was recommended at a managers’ meeting
D.his department supervisor agreed his idea
【小题5】Which of the following is the best title for the passage?
A.Where there is will, there is a way.
B.Creating a position, and earning a promotion.
C.Don’t let the chance go, when it comes.
D.Ways to get a promotion.

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