题目内容
书面表达
近几年,很多广告都请明星代言,同时“明星代言”也出现了一些负面影响.请参考所给要点,写一篇有关明星代言的英语短文.
要点:1.明星代言现象很普遍.
2.明星代言广告存在一些问题.
3.你的看法.
注意:1.词数:100-120,文章题目和开头已给出(不计入总词数).
2.参考词汇:
名人,明星celebrity
假冒伪劣产品fake commodities
有系统地调节、管制regulate v.
Celebrities as the products' spokesperson
In recent years, it is very common for celebrities, or the so-called superstars, to be spokespersons or representatives for a wide variety of products.
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解析:
Possible version: In recent years, it is very common for celebrities, or the so-called superstars, to be spokespersons or representatives for a wide variety of products.Celebrities'advertisements can be easily found on the Internet, televisions, newspapers, magazines and even on the walls of some buildings. There are, however, some problems for celebrities and the consumers.To begin with, before representing, a star may know nothing about the product.Thus, the consumers may be misled.Even worse, some stars advertise for items with low quality, even for fake commodities.In the case of Sanlu, the public image of stars involved was spoiled. From my point of view, it is high time that measures were taken.Firstly, laws should be worked out to regulate celebrities' advertising.Secondly, stars should be required to tell the truth to the public.Only by doing so can stars be trusted by their fans and can consumers benefit. |
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