题目内容
阅读下面的短文，然后按照要求写一篇150词左右的英语短文。
The use of advertisement is certainly great both to the producer and the consumer．There is a great deal of truth in the saying that good quality and honest workmanship are best advertisement．Of course, people know that the manufacturers would have done better if they have used the money for advertising in making better products to sell．But in these days of far-extended trade, there is no doubt that advertisement is necessary to make the existence of even first-class goods known．And even goods that are already well known must still be advertised．Some manufacturers are aware of the value of it, for, when they try to save money by stopping their advertisements, their sales go down at once．
But advertising has its abuses．Many advertisements are meant to cheat, and do at times cheat the public by raising the price of worthless goods．There is only one comfort in this aspect that a lying advertisement cannot sell worthless goods for long, for the people who buy it will not buy it a second time．As an old saying goes,“You can take in all people part of time; and you can take in some people all the time; but you cannot take in all the people all the time．
[写作内容]
1．概括短文的内容要点,该部分的词数约为30;
2．就“广告的好与不好”发表你的看法,写一篇字数约为120的文章，并包括以下要点：
1)广告对消费者和商家的作用；
2)广告到处可见，是一个大的产业；
3)但有时商家会以虚假夸大的广告获取利益而损害消费者的利益；
4)你个人的观点。
[写作要求]
1)文章可参照阅读材料的内容，但不得直接引用原文中的句子。
2)题目自定。
[评分标准]
概括准确，语言规范，内容合适，篇章连贯。
解析：
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Advertisement Advertisements have become a must for today’s business world and even the decisive factor towards the business activities．But they are sometimes wrongly used at the expenses of consumers, too． Advertisements are getting their way into people’s lives．People heavily depend on advertising for the choice of their daily necessities and other commodities while manufacturers make their products publicly known through advertising． There are many ways to advertise and“ads”come in different forms．Newspapers carry advertisements．Some products are announced on TV and radio．Billboards also carry advertising and advertising is a big industry now．However, advertising is not always truthful．A product is often misrepresented．The advertiser exaggerates the benefits of the merchandise he wants to sell．Thus, he misrepresents the truth．The consumer falls with victim to such advertising．Millions of people have bought advertised products that they haven’t always been satisfied with． Personally, there are advantages and disadvantages to advertisements．The emphases should be laid on the establishment of laws and regulations so that the consumers’ rights can be guaranteed． |
阅读下面的短文，然后从A-F选项中，为每一小段选择合适的标题, 并把答案写在答案卷上。
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A. The most common problem is a “wandering” mind B. Selective listening is also a mental barrier C. Listening isn’t an easy skill to master D. Attitude can also influence good listening E. Noise and background music makes listening more difficult F. Listening is also related to the level of the listener’s knowledge |
1._____________
Listening is not as easy as someone thought. Even good listeners may recall only fifty percent of what they hear. Retention, the ability to remember and recall information, decreases about twenty to twenty-five percent after a few days. So no matter how well you listen in class, you’re always going to have to refresh your memory before a test! Unfortunately, many people have poor listening habits, and little listening training. To improve your listening skills, it’s important to understand what causes poor listening.
2.___________
If you find it difficult to concentrate solely on what a speaker is saying, there’s a good reason. The mind processes information much faster than a speaker can speak. The brain can process over 500 words per minute, while the average speaker talks at a rate of 124 to 250 words per minute. That means the mind can hear what’s being said and can think about something else at the same time.
3.____________
If you have a negative idea about the speaker or the topic, you’ll find it difficult to listen attentively. Hostile or captive audiences often have more difficultly listening than do favorable or voluntary ones.
4.____________
If a speaker speaks “above the heads” of an audience, people find it difficult to concentrate. Speakers who use unfamiliar words or who use incomplete explanations make it more difficult to listen. Speakers who “speak down” to audiences, failing to acknowledge what the audience already knows, also create mental blocks.
5.___________
When people listen selectively, they simply block out what they don’t want to hear. For instance, many people have habits that are dangerous to their health, like smoking. However, they often choose to block out what a speaker says about health risks. They may listen to a speech and think that the speaker’s message applies to other people, not them. In other words, they hear what they want to hear and ignore what they don’t want to hear.