题目内容

Ever wondered why some businesses fail and others seem to go from strength to strength（越来越兴旺发达）? One of the major reasons for success or failure in any business is the choice of location. The ABS can be of great help in choosing the most likely place to set up your business. Whether it’s simple or a complex business.
Case study one
A Sydney doctor specializing pediatrics(小儿科) was hoping to set up a practice outside the metropolitan area, probably on the northern coast of New South Wales. He was unsure of the best place in this region and came to the ABS for help. The ABS was able to put together a report containing details of the proportion of the children in particular areas, along with information on regions with the highest birth rates. This enabled the doctor to work out where future demand for his services would be.
Case study two
A suburban retailer（零售商）in Perth owned a shoe store which stocked a wide range of shoes for men, women and children. There had been an increase in the number of similar shoe stores in the suburban shopping center and the owner wanted to assess the possibility of switching to selling imported shoes and handbags for women only. In order to ensure whether there was a market for these products, the retailer needed to obtain details of income by age, sex, and occupation for all the women in the city of Perth. Using information from the 1996 Census(普查)of Population and Housing, the ABS was able to provide this type of information in a detailed report. With the information, the retailer was able to believe that there were enough professional working women in the area with middle to high incomes, which makes his business possible.

  1. 1.

    What information did the Sydney doctor get from the ABS about the northern coast of New South Wales?

    1. A.
      The number of medical practices there.
    2. B.
      The detailed information about the children.
    3. C.
      Its present and future economic situations.
    4. D.
      The ideal place to start a practice there.
  2. 2.

    The retailer wanted to switch to selling imported shoes and handbags for women because________.

    1. A.
      there were more and more working women
    2. B.
      he wanted to enlarge the original store
    3. C.
      there were more and more shoe stores
    4. D.
      imported products were popular
  3. 3.

    What does the ABS do for its customers?

    1. A.
      Doing research work in the fields.
    2. B.
      Suggesting the most potential market.
    3. C.
      Providing considerable amounts of data.
    4. D.
      Predicting the possible consumer goods.
  4. 4.

    This passage is most probably a(n) _____________.

    1. A.
      handout for management          
    2. B.
      income report
    3. C.
      advertisement                  
    4. D.
      plan for a project
BCCC
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The government has ________ a committee to examine the fishing industry．


  1. A.
    set up
  2. B.
    set aside
  3. C.
    set down
  4. D.
    set off

For more than two decades, Oprah Winfrey has been the change-your-life champion who ruled over daytime television much like Johnny Caron once ruled late night.
However, now she’s ready to say goodbye, Wimfrey told viewers Friday that The Oprah Winfrey Show would close in September 2011 after 25 years on the air.
“I love this show. This show has been my life. And I love it enough to know when it’s time to say goodbye,” Winfrey said, holding back tears.
Winfrey’s show “is one of daytime television’s very foundations,” said Larry Gerbrandt an analyst for the firm Media Valuation Partners in Los Angeles. “Stations build their schedules around her. They gave it the best time period and used it to promote other shows.”
Winfrey offered no specific plans for the future, except to say that she intended to produce the best possible shows during the final two years.
“I just wanted to say whether you’ve been here with me from the beginning or you joined me last week, I want you all to know that my relationship with you is one that I hold very dear,” she said. “Your trust in me and the sharing of your precious time every day with me have brought me the greatest joy I have ever known.”
The Oprah Winfrey Show’s open atmosphere and frank conversation determined the talk show style and made Winfrey one of the most influential women in the US as well as the wealthiest black woman in the world.
“She has had great effects on today’s society. She’s just part of every one’s life,” said Yasmeen Elhaj, a 19-year-old student from Chicago.

  1. 1.

    Which of the following can be the best title of the passage?

    1. A.
      Winfrey’s Contributions to TV Show
    2. B.
      Winfrey’s Show to Close in the Year 2011
    3. C.
      Winfiey’s Great Influence in the USA
    4. D.
      Winfrey’s Support for Black People
  2. 2.

    Winfrey’s talk show has lasted________.

    1. A.
      nearly 25 years                    
    2. B.
      less than 20 years
    3. C.
      no more than 20 years               
    4. D.
      more than 25 years
  3. 3.

    What can be inferred from the passage?

    1. A.
      Winfred will change her show style in the coming years.
    2. B.
      Winfrey will have some other specific plan for the future.
    3. C.
      Winfred does promote some other shows after her retirement.
    4. D.
      Winfrey appreciates every moment she has with her viewers.
  4. 4.

    Which of the following can best describe Oprah Winfred?

    1. A.
      Energetic and funny.                
    2. B.
      Friendly and clever.
    3. C.
      Frank and influential.                
    4. D.
      Active and changeable.

Ms Lo could hardly bear her sorrow when she received the call that her husband had died in a car accident. Her pain quickly turn to shock---- the car involved in the accident was driven by a friend. That friend, Henry Lee, had chosen to remain silent on the accident details in court. Her shock soon turned to extreme anger when Lee decided not to let out what had happened.
Her husband, Mr. Tan, was 21 when he died after an accident outside Las Vegas KTV at Havelock Road. That night, he was discussing supper plans with a group of friends, which included Lee. Later, Mr. Tan was found unconscious on the ground, next to the car driven by Lee. Mr. Tan died in the hospital a few hours later. Due to drinking driving, Lee was fined $3,000 and banned from driving for two years last month.
Lee, Ms Lo and her husband were colleagues at Asia Pacific-Breweries(APB).
She only heard of the accident and her husband’s death the next morning after the accident as she had switched off her band-phone that night. She told The New Paper, “Receiving the call, I thought it was a joke. I thought he had got his friend to call me to ask me out.” Ms Lo had moved out to live alone for three weeks because of a disagreement with her husband. “The next time I saw him was at the mortuary.(太平间)” She said that Lee went to visit her some days ago but didn’t apologize to her. “He looked sorry but he didn’t speak to me. I wanted to forgive him, but now I have no chance to tell him.” she said.
Ms Lo, who was a human resource manager in APB, left the company after the accident. She is now working in a photo studio.

  1. 1.

    Why Ms Lo was made pretty angry?

    1. A.
      Her husband was knocked down by his friend
    2. B.
      Henry Lee drove their car in the car accident
    3. C.
      She was informed only after the accident occurred
    4. D.
      The person involved did not tell the truth in court
  2. 2.

    Ms Lo hadn’t seen her husband for three weeks because______.

    1. A.
      they did not sign a contract
    2. B.
      she began working in a photo studio
    3. C.
      there was a quarrel between them
    4. D.
      she was busy writing a paper
  3. 3.

    Why did Ms Lo leave APB for another job?

    1. A.
      To escape the pain caused by the accident.
    2. B.
      To find out facts related to the accident.
    3. C.
      To force Henry Lee to let out the truth.
    4. D.
      To avoid meeting the dishonest man.

Most of us use the telephone several times a day to talk with friends or make social arrangements. These calls are usually quite easy and require little planning.
Using the telephone for business purpose is different. In any organization the person on the telephone represents the company and gives an impression of the firm to the outside world.
If you want to ensure good public relations, you need to master effective telephone techniques.
You should try to give an impression of an efficient, friendly, progressive company eager to give good service.
Before calling
Choose the right time. Consider the cost, urgency and convenience. When calling overseas you need to consider the time difference.
Check the number. A great deal of money is wasted each year on dialing wrong numbers.
Plan your call. Make a list of points and questions to be raised.
Be prepared. Gather any files, papers or information that may be needed during the call. It is unprofessional to have to say “Hold on while I look for that.”
If you have to ask a caller to hold on, keep going back and assuring him/ her that you will be as quick as possible.
Avoid interruptions. Call at a time when you are unlikely to be distracted.
During the call
Be courteous, polite. Make time for suitable greetings like “How are you today, Jim?” and “Did you enjoy your holiday?”
Put a smile in your voice. Remember, your caller can’t see you, so use intonation to good effect and try to sound confident, decisive, helpful and interested.
Check your notes. Look back at your notes to ensure that you have covered everything and quote figures and other data correctly.
Obtain feedback. Make sure that caller understands the message correctly, especially where deadlines and actions that are involved.
Be courteous. Finish by thanking the caller for his or her time and trouble.
After the call
Make notes. Let it become a habit to make notes of the call and place them in an appropriate file.
Take actions. If you need to send a letter of confirmation or inform someone in your organization about any details of the call, do some immediately so that you do not forget important points.

  1. 1.

    What’s the main idea of this passage?

    1. A.
      Using a telephone for business has strict rules.
    2. B.
      While making a business phone call, you should be efficient first.
    3. C.
      It’s necessary to learn how to use your phone for work.
    4. D.
      The phone is playing a very important role in our daily life, especially in business.
  2. 2.

    Before calling, you have to ____.

    1. A.
      stay at your company only.       
    2. B.
      learn important data and figures by heart
    3. C.
      get things ready for the communication  
    4. D.
      choose the right time and place
  3. 3.

    What’s the meaning of the word “feedback”?

    1. A.
      information        
    2. B.
      present         
    3. C.
      greeting            
    4. D.
      reply

Short Skirts Are Out!
After decades of skimpy skirts and sleeveless tops on game days, some schools in the US are saying cheerleader uniforms will have to meet stricter dress codes when they are worn in class.
In Lake County, Florida, cheerleaders with uniforms too skimpy for the code are being asked to wear long shorts or trousers under their skirts and a T-shirt under the sleeveless tops, according to a district memo. Principals at two of Lake’s eight high schools – Leesburg and Lake Minneola – are not allowing the outfits in school at all.
Michelle Thomas, a cheerleader at Leesburg High School, was disappointed when she learned she couldn’t wear her outfit to school on game days.
“It shows that we’re a team just like all the other sports,” she said.
But the school administrators did not agree. “During the educational portion of the day, they have to meet the dress code just like every other student,” said school board chairwoman Debbie Stivender, who ordered the staff to bring the outfits into line with the dress code.
Bare midriffs are banned across the state by the Florida High School Athletic Association, but no state rules mention cheerleader miniskirts. Sheila Noone, a spokeswoman for cheerleading uniform company Varsity Brands, says the outfits haven’t become more revealing over the last 10 years. She says that the short skirts are designed to help the girls jump and kick.
“Cheerleading is athletic,” Noone said. “There’s a lot of jumping, so you won’t want a knee-length skirt that might hamper a tie touch.”
Most cheerleaders were sad to hear the news, but say they’ll follow the rules. Even male cheerleaders, whose pants and tops meet dress codes, chose not to wear their outfits to show unity.
“I understanding, because they are kind of short,” said Holly Bishop, 14, a Lake Minneola High School cheerleader, about her miniskirt. “It would have been really, really cool to wear them to school.”

  1. 1.

    According to the new dress codes for cheerleaders in some American schools, __________.

    1. A.
      bare midriffs are banned
    2. B.
      cheerleading miniskirts are banned
    3. C.
      cheerleader uniforms have switched from skirts to trousers
    4. D.
      cheerleaders have to make their uniforms less revealing
  2. 2.

    Which of the following statement is TRUE according to the article?

    1. A.
      School administrators believe cheerleader uniforms do not match school dress codes.
    2. B.
      Most cheerleaders show understanding of the new dress codes.
    3. C.
      Sheila Noone believes that cheerleading miniskirts are not revealing.
    4. D.
      School administrators don’t take cheerleading seriously.
  3. 3.

    Some cheerleaders are not happy about the news because __________.

    1. A.
      they hate the dress codes that other sports have
    2. B.
      they consider their uniforms special and cool
    3. C.
      they want to wear revealing clothes
    4. D.
      they will have to buy new uniforms

His father ordered him to ________ and go if he was always crazy about the Internet games and smoking．


  1. A.
    pick up
  2. B.
    make up
  3. C.
    bring up
  4. D.
    pack up

We have various styles of beautiful ties for you ________．


  1. A.
    to be chosen
  2. B.
    to choose
  3. C.
    to choose from
  4. D.
    choosing from

On the day Apple debuted the often-delayed white-colored iPhone 4, the company’s marketing department gave a nod to the product’s troubled history.
“Finally.” read the big headline Thursday above a picture of the white phone on the homepage of Apple. com.
The white model was supposed to ship alongside the black one at the iPhone 4’s launch（推出） last June. But design and manufacturing complications delayed the process by 10 months, catching Apple off guard, executives say.
As CNN reported last month, earlier test models of the white iPhone 4 produced unclear photos, especially when the flash（闪光灯） was used. Its whiteness confused the proximity sensor （距离传感器） , which detects when the phone is held next to someone’s head and turns off the touch screen to save battery life.
These problems weren’t present in older iPhones that came in white because they didn’t have flash photography; the proximity sensor was unaffected because the front side of previous models was black.
“We thought we were there a year ago, or less than that, when we launched the iPhone 4, and we weren’t,” Philip Schiller, Apple’s chief marketing executive, said in an interview. “It’s not as simple as making something white. There’s a lot more that goes into both the material science of it —how it holds up over time…but also in how it all works with the sensors. “
Ticonderoga Securities analyst Brian White predicts that the white model could help drive sales of Apple’s phones. He says Apple could sell 1 million to 1. 5 million every three months until the next iPhone model is unveiled, which is expected to be this fall.
Forty-five people were lined up at Apple’s flagship New York store Thursday morning to buy white iPhones, according to a CNN Money report.

  1. 1.

    The reason why white-colored iPhone 4 was delayed by 10 months is that _______.

    1. A.
      it’s always sold out due to its popularity
    2. B.
      it met some problems concerning design and manufacture
    3. C.
      it lacked white manufacturing materials
    4. D.
      its proximity sensor can’t save battery life
  2. 2.

    According to the passage, which of the following statements is TRUE?

    1. A.
      There are multi-colored models of iPhone 4.
    2. B.
      The same design problems were also found in older white iPhones.
    3. C.
      IPhone4 will be launched this fall.
    4. D.
      Originally designers thought they could solve the problems before iPhone 4 was launched.
  3. 3.

    What would be the best title for this passage?

    1. A.
      Why the White iPhone 4 Took So Long
    2. B.
      The History of iPhone 4
    3. C.
      The Attraction of White iPhone 4
    4. D.
      The Design and Manufacture of iPhone 4
  4. 4.

    What does the underlined word “unveil” in the last paragraph mean?

    1. A.
      to remove one’s mask from his face
    2. B.
      to remove a cloth from something, especially as part of a ceremony
    3. C.
      to show to the public for the first time
    4. D.
      to disappear from the public for the first time

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