题目内容

While dancing happily at home,        

A.the door bell rang                                        B.the door bell rings

C.we heard the door bell rings                         D.we heard the door bell ring

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       该行多一个词:把多余的词用斜线(\)划掉,在该行右边横线上写出该词,并也用斜线划掉。

       该行缺一个词:在缺词处加一个漏字符号(∧),在该行右边横线上写出该加的词。

       该行错一个词:在错的词下划一横线,在该行右边横线上写出改正后的词。

       注意:请在答题卡上作答。

       In the 1860s, the President Lincoln declared                                1._______________

that the slavery would be end in the USA.Inspired                     2._______________

by the promise, many black people joined in the Northern Army,           3._______________

which made the Civil War end earlier than expect.                          4._______________

And to the black people’s disappointment, they were                            5._______________

not treated as equal citizens.Since then, the black has                        6._______________

been fighting for freedom.

During the struggle, many people are killed.The most famous      7._______________

one was Martin Luther King.He fought for the free                           8._______________

for the black all their life.In 1963 he made his famous                       9._______________

speech “ I have a dream” under the statue of Abraham Lincoln,

that inspired many generations in America.                            10._______________

What do consumers really want? That’s a question market researchers would love to answer. But since people don’t always say what they think, marketers would need direct access to consumers’ thoughts to get the truth.

And now, in a way, that is possible.At the “Mind of the Market” laboratory at Harvard Business School, researchers are looking inside shoppers’ skulls to develop more effective advertisements and marketing styles.Using imaging techniques that measure blood flow to various parts of the brain, the Harvard team hopes to predict how consumers will react to particular products and to discover the most effective ways to present information.Stephen Kosslyn, a professor of psychology at Harvard, and business school professor Gerald Zaltman, oversee the lab.“The goal is not to influence people’s preferences,” says Kosslyn, “just to speak to their actual desires."

The group’s findings, though still preliminary (初步的), could change how firms develop and market new products.The Harvard group use position emission tomography (PET) scans to monitor the brain activity.These PET scans, along with other imaging techniques, enable researchers to see which parts of the brain are active during specific tasks(such as remembering a word).Correlations (相互关系) have been found between blood flow to specific areas and future behavior.Because of this, Harvard researchers believe the scans can also predict future purchasing patterns.According to an unpublished paper the group produced, “It is possible to use these techniques to predict not only whether people will remember and have specific emotional reactions to certain materials, but also whether they tend to want those materials months later.”

The Harvard group is now moving into the next stage of experiments.They will explore how people remember advertisements as part of an effort to predict how they will react to a product after having seen an ad.The researchers believe that once key areas of the brain are identified, scans on about two dozen volunteers will be enough to draw conclusions about the reactions of specific sections of the population.Large corporations-including Coca Cola, Eastman Kodak, General Motors, and Hallmark-have already signed up to fund further investigations.

For their financial support, these firms gain access to the experiments but cannot control them.If Kosslyn and Zahman and their team really can read the mind of the market, then consumers may find it even harder to get those advertising jingles-out of their heads.

1.Which of the following statements can be the best title for this passage?

A.Reading the Mind of the Market.

B.Influencing the Customers’ Choice.

C.Influencing the Style of Advertising.

D.Experimenting with the Way to Foretell

2.Why do the Harvard researchers use scientific technology in the experiments?

A.Because they want to find a better way to persuade people into purchasing patterns in the future in the different market.

B.Because they don’t trust the findings already done by other researchers.

C.Because they want to see how particular products can influence consumers and find out the most effective ways to advertise.

D.Because they think the marketing strategies can actually be changed after the experiments.

3.The following statements are true except that    

       A.People sometimes hide their true feelings when questioned by the marketing surveyors.

       B.Stephen Kosslyn and Gerald Zaltman are in charge of the experiment and think ill of the study.

       C.Harvard researchers have found some relation between people’s brain and future behavior.

       D.Many large companies finance the Harvard group’s further investigations.

4.What does “to speak to” in the 2nd paragraph mean?

A.To communicate with.                         B.To say to.

C.To talk to.                                         D.To respond to.

5.The last sentence of the passage implies that ___________.

A.it is very likely that customers will buy unnecessary things just depending on the ads in the future.

B.in fact, the real purpose of Harvard group’s research is to attract more consumers into the market.

C.Coca Cola or the General Motors can exploit the findings of the experiments in their own marketing.

D.consumers may find it more difficult to get out of the advertising jungle and it may cause them headaches.

Think of some of your favorite singers.When you listen, they can make you happy or sad, peaceful or angry.They can make you relax or want to get up and dance.Gifted singers have the power to affect us in many ways—emotionally, physically and mentally.

       But becoming a great singer isn’t as easy as listening to one.It takes practice, devotion and strong lungs! Just ask the well-known American opera(歌剧)star Carol Vaness.

       At the Metropolitan Opera in New York City where she often sings, Carol’s voice must be loud enough to be heard by four thousand people.It must reach every person in the theater, without a microphone, even when she’s singing softly.The reason Carol can project her voice that far is the way she breathes.

       “When you breathe, it’s like a swimmer taking a deep breath before going underwater,” Carol explains.“You have to take a lot of air into your lungs.”

       According to Carol, the main difference between pop singing and opera is “how you breathe, how much air you take in, and how you control it coming out.Regular singing is more like speaking, and it’s lot softer.When I sing for children, they’re often surprised by how the vibrations strike their ears—like waves on a beach, ”Carol says.“In opera, the air doesn’t just go out of your mouth—it vibrates in your chest,the way a guitar vibrates when it’s played.”

       Ever since she started piano lessons at the age of ten, Carol has loved music.As she got older, she decided to become a music teacher.When she went to college, she took singing lessons as part of her studies.Her voice teacher discovered that nineteen-year-old Carol had an exceptionally beautiful soprano voice-the highest singing voice for women.

       Carol decided to make opera her goal, not only because she loved to sing but also because she loved the drama.Opera is a play in which the characters sing the words instead of speaking them.The stories of opera can be tragic or comical.They can be personal stories about two people falling in love or grand stories about kings and queens who lived long ago.As the characters in an opera sing, the emotions(情感)expressed by words and music come to life.

       Today, Carol performs throughout the United States and Europe and she has song for almost twenty years.But she has never forgotten where she started singing in the first palace.

       “Put your heart into your singing and enjoy it,” says Carol, “because singing is a great joy.That’s why I sing.In fact, that’s why everybody sings.”

1.According to the passage,  the Metropolitan Opera in New York City     

       A.is a five-story building                          B.can seat 4,000 people

       C.has no microphone in it                        D.can project the singer’s voice

2.Which statement is true?

       A.A pop singer’s lungs are usually stronger than those of an opera singer’s

       B.Opera singing is more like speaking.

       C.A pop singer takes in much more air than an opera singer when singing.

       D.An opera singer breathes differently from a pop singer when singing.

3.From the passage you can conclude all the following EXCEPT that     

       A.Carol once learned to play the piano

       B.Carol worked as a music teacher

       C.Carol has been singing opera for 20 years or so

       D.Carol is popular with Americans and Europeans

For Senior 3 students, choosing which college to attend can be the most exciting and thrilling time in their entire school lives.This is also true for an American girl named Melanie in the film, College Road Trip, which was released in the US on March 7.

       Melanie’s dad, James Porter, is the chief of police for a Chicago suburb(市郊).Incredibly security obsessed(困扰), he wants Melanie to attend nearby Northwestern University, where she’s already been accepted.But Melanie, 17, really wants to go to Georgetown in Washington, D.C., where she’s been wait-listed.

       When she gets an unexpected interview, she decides to take a road trip with a few close female friends.Melanie believes it is her first step toward adulthood.

       But despite the fact that this trip is “girls only”, James isn’t comfortable with the prospect of his little princess exploring the world without him.He wants to protect her.

       James Joins the girls and hopes he can convince her to go to Northwestern.While Melanie’s father only has the best of intentions, his presence leads to an endless series of comic encounters.

       After following their faulty GPS device deep into the backwoods, James and Melanie discover her little brother and his pet pig have been hiding in the spare tire compartment(隔间).What should be a simple tire change results in the expensive car rolling down a mountain, forcing them to hike to a nearby hotel.There the pig ruins an outdoor wedding reception after eating an entire bag of coffee beans.

       All these disasters add spice to their trip while along the way a father and a daughter finally get the chance to really talk to each other

       The film explores the parent-child relationship in a comic way: The discrepancy(不同) between how close James thinks he is to Melanie and how little he actually knows of her plans makes us laugh first and then think.

       All parents, whether they have college students or not, can relate to the bittersweet realization that their kids are growing up.Like what Melanie and James have done in the film, we all can find the delicate balance between staying connected and letting go.

1.According to the passage, which of the following is TRUE?

       A.It’s unclear whether Melanie could be accepted by Northwestern University.

       B.Northwestern University isn’t so famous as the university in Washington D.C.

       C.There is no hope that Melanie will be accepted by the university in Georgetown.

       D.Melanie’s  father prefers her to stay not too far away from him.

2.We can infer from the passage that ________.

       A.their car rolled down the mountain, ruining the wedding reception

       B.a hotel was destroyed by Melanie’s brother and his pet pig

       C.Melanie and her father got to understand each other better after so many encounters

       D.the girls had to give up their trip because of the incidents on the way

3.The writer holds a(n) ______ attitude towards James Porter’s way of treating her daughter’s choice.

       A.negative           B.positive            C.subjective          D.optimistic

4.The main purpose of the passage is to _______.

       A.introduce the newly-released film

       B.call on parents to learn to balance the relationship with their children

       C.tell a story which happened between an American girl and her father

       D.explore the differences in parent-child relationship between the west and the east

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