Question

Frank Woolworth was born in Rodman, New York, in 1852. His family were very poor farmers, and there was never enough to eat. Frank did not want to be a farmer. He took a short business course, and went to work as a salesman in a large city.

   Woolworth realized he had a natural skill for showing goods to attract people’s interest, but he soon learned something more important. One day his boss told him to sell some odds and ends（小商品）for as much as he could get. Frank put all these things on one table with a sign which said “FIVE CENTS EACH’. People fought and pushed to buy the things and the table was soon cleared.

    Soon afterwards, Woolworth opened his own store, selling goods at five and ten cents. But he had another lesson to learn before he became successful. That is, if you want to make money by selling low-price goods, you have to buy them in large quantities directly from the factories. Once, for example, Woolworth went to Germany and placed an order for knives. The order was so large that the factory had to keep running 24 hours a day for a whole year. In this way, the price of the knives was cut down by half.

    By 1919, Woolworth had over 1000 stores in the US and Canada, and opened his first store in London. He made many millions and his name became famous throughout the world. He always ran his business according to strict rules, of which the most important was : ‘THE CUSTOMER IS ALWAYS RIGHT.”

1.Frank took a short business course in order to __________.

   A. earn more money for his family   B. learn something from a salesman

   C. get away from the farm          D. get enough to eat

2.Frank sold the odds and ends quickly because ________.

   A. he knew how to get people to buy his goods

   B. he cut down the price by half

   C. he had put the goods on a table in a very nice way

   D. the sign he put on the table was well designed

3.The price of the knives was cut down by half because _________.

   A. the factory workers worked 24 hours a day

   B. knives were ordered in large quantities directly from the factory

   C. the knives were made in German, where labour was cheap

   D. the knives were produced in one factory

4.__________  make Woolworth a world-famous man.

   A. His business skills and his wealth  

B. The low price of the goods he sold

   C. His trip to Germany and his huge order of knives

   D. His natural skill for showing things

5.The belief that “The customer is always right” suggests that __________.

   A. whenever there is a quarrel between the customer and shop assistant, the customers are always right.

   B. If you want to succeed, the rule is the only way

   C. stores must always follow the customer’s orders if they want to make more money

   D. stores should do their best to meet the customer’s needs if they want to be successful

 

Answer 1

【答案】

 

1.C

2.A

3.B

4.A

5.D

【解析】

试题分析:

1.细节题，由第一段第二行Frank did not want to be a farmer. He took a short business course,可以知道答案，故选C。

2.推理题。由第二段第一句Woolworth realized he had a natural skill for showing goods to attract people’s interest,可以推出答案，所以选A。

3.细节题，由第三段倒数第二行The order was so large that the factory had to keep running 24 hours a day for a whole year.可以知道答案，所以选B

4.推理题，由第三段倒数第二行The order was so large that the factory had to keep running 24 hours a day for a whole year.和最后一段倒数第三行He made many millions and his name became famous throughout the world可以推出答案，所以选A

5.推理题，由本文的主要意思“法兰克通过自己的商业手段：商品要满足消费者的需求，使他成为世界上最著名的人”，所以选D

考点：本篇是一篇记叙文

点评：本文记叙了法兰克通过自己的商业手段：商品要满足消费者的需求，使他成为世界上最著名的人。推断题测试考生在阅读基础上的逻辑推理能力，要求考生根据文章所述事件的逻辑关系，对未说明的趋势或结局作出合理的推断；或根据作者所阐述的观点理论，对文章未涉及的现象、事例给以解释。考生首先要仔细阅读短文，完整了解信息，准确把握作者观点。