题目内容

【题目】Television has turned 88 years old on September 7, 2015, and it has never looked better. In its youth, television was a piece of furniture with a tiny, round screen showing unclear pictures of low-budget programs. In spite of its shortcomings, it became popular. Between 1950 and 1963, the number of American families with a television jumped from 9% to 92% of the population.

As the audience got larger, the technology got better. Television sets became more reliable through the 1960s. The reception (接收效果) improved. The picture improved. The major networks started broadcasting programs in color.

Even greater improvements were coming according to Sanford Brown, who wrote an article for the Post in 1967. Surprisingly, just about every prediction he made in the article became a reality. For example: All sets in the not-distant future will be color instruments. He also predicted that TV sets would become smaller, simpler, more reliable and less expensive and may forever put the TV repairman out of work. Smaller sets do not, of course, mean smaller screens. TV engineers expect screens to get much bigger. However, today’s 3-D TV is even farther away, if it’s coming at all. There is some doubt whether the public would be eager to pay for it, in view of people’s cold reception given to 3-D movies.

But the technology with the greatest potential, according to Brown, was cable television (有线电视), which was still in its early stages then. As he predicted, the future of cable television was highly interactive (互动的). It wasn’t cable television that gave Americans their electronic connection to the world, however. It was the Internet. He even foresaw the future office: using picture phones, big-screen televisions for conferences, and computers providing information at the touch of a button.

Brown ever said, “The future of television is no longer a question of what we can invent. It’s a question of what we want.”

【1】What can we infer about television sets in the 1960s?

A. They were very popular with Americans.

B. The reception showed no improvement.

C. They showed black-and-white pictures.

D. They were out of order now and then.

【2】Which of the followings did Sanford Brown fail to predict?

A. Television’s good quality.

B. The invention of 3-D TV.

C. The future office’s model.

D. The potential of cable TV.

【3】What is the text mainly about?

A. The shortcomings of television.

B. The bright future of television.

C. The development of television.

D. The invention of television.

【答案】

【1】A

【2】B

【3】C

【解析】

试题分析:本文为说明文,讲述电视机的发展。

【1】A考查推断理解。从原文“it became popular. Between 1950 and 1963, the number of American families with a television jumped from 9% to 92% of the population.”可知电视变得很流行。在1950至1963年美国拥有电视机的家庭的数量从人口的9%猛增到92%。可推出电视机很受美国人欢迎故选A

【2】B 考查细节理解。从第三段第四句“He also predicted that TV sets would become smaller, simpler, more reliable and less expensive and may forever put the TV repairman out of work.”他也预言电视机变得小,更简便,更便宜而且使修电视机的人永远失业。可知,电视机的质量更好了。排除A项。第四段第一句“the technology with the greatest potential, according to Brown, was cable television (有线电视).”按照布朗的说法这项技术的潜能就是有线电视。排除D。根据第四段最后一句“He even foresaw the future office: using picture phones, big-screen televisions for conferences, and computers providing information at the touch of a button.”他甚至预见未来的办公室:使用可视电话,开会的大电视屏幕以及一按按钮就获得信息的电脑。排除C故选B

【3】C考查主旨大意理解。根据第一段“, television was a piece of furniture with a tiny, round screen showing unclear pictures of low-budget programs.”;第二段“Television sets became more reliable through the 1960s. The reception (接收效果) improved.” 第三段“Even greater improvements were coming according to Sanford Brown, who wrote an article for the Post in 1967.”;第四段“But the technology with the greatest potential, according to Brown, was cable television (有线电视),”;第五段“Brown ever said, “The future of television is no longer a question of what we can invent”可知道,本文讲述的是电视的发展。故选C。

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【题目】七选五根据短文内容,从短文后的选项中选出能填入空白处的最佳选项。选项中有两项为多余选项。

Investing in yourself

Figuring out how to invest your money can be a difficult task. This is something that you will want to learn how to do.

【1】Things that will improve your knowledge, skills or health are all great investments. However, before you start, you need to be clear about what you will gain out of doing all of these things.

You may think investing in yourself means investing in your education.【2】 There are some other things you can do as well as buying a gym membership or learning a new skill.

So what are some specific things you can do?【3】. Reading books can really expand your mind and allow you to learn different skills and gain knowledge. I’m talking about the books where you will actually learn a new skill, not fiction books. You can also take courses and attend seminars. These programs are taught by people with a high level of knowledge or skill.【4】 Only in this way can you avoid being fooled by some sales presentation. Moreover, investing in yourself is a safe way to keep your money. Although a savings account is seen as the most secure investment, that isn’t 100% safe. Even if you never experience your bank closing down, the return is little when inflation(通货膨胀) is taken into consideration【5】 But over time, they will show up in terms of your happiness level as well as your level of success.

A. This is just one way.

B. The benefits will stay with you.

C. If you aren’t a reader, you should start with that.

D. The more you do this, the more valuable you will be.

E. Of course, you need to do some research before investing.

F. The best way to invest your money is to invest it in yourself.

G. When you invest in yourself, you may not see gains right away.

【题目】Like all big cities, Paris has a traffic problem: lots of cars, lots of traffic jams and lots of pollution from exhaust fumes (废气). So the city began a project to improve the situation.

Under the Velib project (‘Velib’ comes from vélo liberté, or ‘bicycle freedom’) people can take a bicycle, use it for as long as they want, and then leave it at the same or another bicycle station. The first half-hour on the bike is free, but if you don’t return it after 30 minutes, you have to pay. But it’s only1 a day or29 a year! The bicycles are heavy (25 kg), and they are all grey and have baskets. There are about 20,000 of them in the city, and around 1,450 bicycle stations. So there are a lot more Velib stations than the 298 subway stations!

Parisis not the first city to have a project like this. But not everybody thinks it’s a great idea. One Parisian said, “These bicycles are only for short journeys. If people want to travel across the city, they won’t use a bicycle — they’ll still use their cars.”

A city spokesman said, “The bicycle project won’t solve all our traffic problems, of course. But it might helpreduce air pollution. Traffic, together with factory fumes, is a big problem. There aren’t any simple answers to traffic problems and pollution in cities. But unless we do something now, there will be more traffic jams and temperatures will continue to rise, so the problems in our environment will get worse. The bikes might help people to lead a healthier life, too.”

1What can we learn about the Velib project?

A. Its bikes have no baskets.

B. Its bikes are light and colorful.

C. It aims to make traveling easier.

D. It owns more stations than the subway.

2If you use a Velib for 1 hour, you should pay ______.

A. Free. B. 1.

C. 29. D. 30.

3Why do some people disagree with the Velib project?

A. The cost is rather high.

B. It’s hard to find a Velib station.

C. It’s not suitable for a long journey.

D. The distance between two Velib stations is long.

4What’s the city spokesman’s attitude towards the bicycle project?

A. Worried. B. Positive.

C. Uncaring. D. Doubtful.

【题目】选词填空

A. attraction

B. benefit

C. enthusiastically

D. command

E. satisfy

F. undoubtedly

G. approval

H. treasured

I. viewed

J. developed

K. considerable

Public image doesnt make money directly, nor is it anything visible. However, excellent public image is such an important thing that it is 【1】desired by every company, enterprise, institution, etc. Public image refers to how a company is 【2】 by its customers, suppliers, and stockholders (股东), by the financial community, by the communities where it operates, and by federal and local governments. Public image is controllable to 【3】extent, just as the product, price, place, and promotional efforts are.

A firm’s public image plays a vital role in the 【4】of the firm and its products to employees, customers, and to such outsiders as stockholders, suppliers, creditors (贷款方), government officials, as well as different special groups. With some things it is impossible to

【5】 all the different publics: for example, a new highly automated plant may meet the

【6】 of creditors and stockholders. However, it will【7】 find resistance from employees who see their jobs threatened. On the other hand, high quality products and service standards should bring almost complete approval, while low quality products and false claims would be widely looked down upon.

A firm’s public image, if it is good, should be 【8】. It is a valuable strength that usually is built up over a long and satisfying relationship of a firm with publics. If a firm has【9】 a quality image, this is not easily imitated by competitors. Such an image may enable a firm to charge higher prices, to win the best distributors and dealers, to attract the best employees, to expect the most favorable creditor relationships and lowest borrowing costs. It should also allow the firm’s stock to 【10】higher price-earnings ratio (比例) than other firms in the same industry with such a good reputation and public image.

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