题目内容
A man once said how useless it was to put advertisements in the newspapers. “last week,” said he, “my umbrella was stolen from a London church. As it was a present, I spent twice its worth in advertising, but didn't get it back. ”
“How did you write your advertisement?” asked one of the listeners, a merchant.
“Here it is, said the man, taking out of his pocket a slip cut from a newspaper.
The other man took it and read, “Lost from the City Church last Sunday evening, a black silk umbrella. The gentleman who finds it will receive ten shillings on leaving it at No. 10 Broad Street. ”
“Now, “Said the merchant, “I often advertise, and find that it pays me well. But the way in which an advertisement is expressed is of extreme importance. Let us try for your umbrella again, and if it fails, I'll buy you a new one. ”
The merchant then took a slip of paper out of his pocket and wrote: “If the man who was seen to take an umbrella from the City Church last Sunday evening doesn't wish to get into trouble, he will return the umbrella to No. 10 Broad Street. He is well known. ”
This appeared in the paper, and on the following morning, the man was astonished when he opened the front door. In the doorway lay at least twelve umbrellas of all sizes and colours that had been thrown, and his own was among them. Many of them had notes fastened to them saying that they had been taken by mistake, and begging the loser not to say anything about the matter.
1.The result of the first advertisement was that ______________.
A. the umbrella was found somewhere near the church
B. the man got his umbrella back
C. nobody found the missing umbrella
D. the man wasted some money advertising
2.The merchant suggested that the man should _______________.
A. buy a new umbrella
B. report the police
C. go on looking for his umbrella
D. write another and better advertisement
3.“If it fails, I’ll buy you a new one,” suggested that the merchant ______________.
A. wanted to buy him a new umbrella
B. didn’t know what to do
C. was rich enough to buy one
D. was quite sure of success
4.The story is mainly about _________________.
A. a useless advertisement
B. how to make an effective advertisement
C. what the merchant did for the umbrella owner
D. how the man lost and found his umbrella
Here are the comments on CRI (China Radio International) given by people from different countries on the Internet.
People | Comments |
Yingtian Hu Guangzhou, China | This is the first time that I participate in CRI. And I like it very much. I hope its website will become the most excellent one with the foreign languages. And I choose the important news which I think has a great influence on our society and our lives. In the end, I hope that more and more persons join in CRI and make it perfect! |
SujanParajuli, Select city, Nepal | I am both a regular listener of CRI and visitor of its wonderful Website. First of all, I would like to extend my heartfelt thanks to CRI for its great efforts to keep the listeners up-to-date during the year 2008. We, the listeners, are greatly grateful to CRI for its praise-worthy efforts to quench the thirst of its dear listeners. During the Year 2008, I found all of your programs quite interesting, informative and educational. Once again, thanks a lot for offering lots of information, news, entertainment and many items which have indeed broaden the horizons of our knowledge and understanding as well. |
Ibrahim Rustamov, Tajikistan | With CRI, I was impressed by China’s rapid development in all spheres. But I felt so sorry to get to know about the snowstorms in China and Wenchuan earthquake. CRI and CCTV play a great role in introducing China to the world! Kudos! My friends and I wish CRI all the best! |
Mike Thatcher, London | My family and I are all keen on Chinese Culture, especially the beautiful Chinese folk music. Various interesting programs by CRI just open a window for us foreigners, through which we can know more about China and have a better understanding of the Chinese culture. Best wishes to CRI! Best wishes to China! |
1.Which of the following benefits of CRI is NOT mentioned above?
A. CRI helps to keep its listeners up-to-date.
B. CRI helps its listeners to better understand China.
C. CRI helps its listeners to practice and improve foreign languages.
D. CRI helps its listeners broaden their knowledge with its rich contents.
2.The underlined phrase “quench the thirst” refers to _____.
A. satisfy one’s need
B. supply drinks
C. take care of
D. keep in touch with
3.What can be concluded from the four comments?
A. CRI has a great influence on our society and lives.
B. Wonderful though CRI is, there are still many weaknesses.
C. CRI plays an important role in introducing the world to China.
D. CRI has made great efforts to make itself better and gained popularity.