题目内容

— Where were you last night? We had a wonderful party.

— Oh, ________ If you had called me, I wouldn’t have gone to the cinema.

A. What a shame!B. Who cares?

C. bad luck!D. What a coincident!

 

A

【解析】

试题分析：考查交际用语。A. What a shame!真遗憾！B. Who cares?谁在乎呢？C. bad luck!倒霉！D. What a coincident!真是太巧了！。句意：——昨天晚上你在哪儿的？我们举办了一场精彩的派对。——哦，真遗憾！如果你打电话给我，我就不会去看电影了。故A正确。

考点：考查交际用语

 

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It’s really a tough job for automakers doing marketing and sales in China, where competition is acute and customers have little loyalty. They have tried a range of tricks in recent years.

But there should be a moral bottom line. Unfortunately, a Buick dealership used the tragedy of a two-month-old infant to advertise its cars last week on Weibo – Micro blog. And Hyundai Motor followed suit.

On March 4, an SUV was stolen with the infant left inside alone in the northeastern city of Changchun. The news spread widely on Weibo after the baby’s father called the local police and radio station for help. The next day it was revealed that the infant was choked to death and buried in snow by the thief. The online community expressed its deeply felt sympathy and condolences.

The Buick dealership posted a photo of the baby and two of its cars on its official Weibo account to advertise its GPS system that can locate the stolen car. “A few thoughts on the Changchun stolen car and baby incident: when buying a car it’s entirely OK to choose a brand with advanced technology,” said the post. Though the post was made before tragic fate of the infant was known, the action generated a storm of outrage on Weibo. Some online commentators said it is “marketing at the cost of lives” and “extremely despicable.”

Worse was the post on Hyundai’s official Weibo account that advertised the anti – theft system on its new SUV Santa Fe, an entry made after the child was known to have died. The action also enraged micro bloggers.

Both posts were soon deleted. The Buick dealership made an apology on Weibo to the family of the victim and the public. But screenshots saved by users continued to be posted and the negative impact on both brands persists.

The two brands probably didn’t expect such a firestorm of fury from the Internet community, but they really made a big mistake sinking below the moral bottom line. They certainly ruined their own brand images.

The Chinese have the same proverb as the English language – a little leak will sink a great ship. It takes decades to build the great ship of a respectable brand but it can take just a moment of negligence to make it fail completely.

For those in corporate marketing, two lessons should be learned: first, be careful in the era of social media when one wrong can be easily magnified and have disastrous impacts in just a few clicks.

Second and more importantly, think with your brain and heart. Never break the moral bonds of respect for human life and sympathy for our fellow man.

1.Who is to blame for the tragedy of Changchun infant according to the passage?

A. The baby’s father B. Buick and Hyundai dealership C. Weibo D. Not clear

2.Which of the following statements is correct?

A. The missing infant was found alive in the stolen car.

B. Micro blog marketing of tragic infant death fuels firestorm of criticism.

C. People can’t see the two posts any more because they were deleted.

D. The two car brands mentioned in the passage spoiled their own reputation by selling the stolen car.

3.What does the underlined word – “despicable” in paragraph 4 mean?

A. Immoral B. Important C. Distinguished D. Considerable

4.The reason why Hyundai’s post was worse than Buick’s is that _________.

A. Hyundai dealership didn’t make an apology on Weibo

B. Buick dealership expressed its deeply sympathy and condolences

C. Hyundai’s post was made after people knew the infant had died

D. Buick’s car was more advanced on its GPS system

5.In the last paragraph, the author encourages people _____________.

A. not to sink below the moral bottom line

B. not to sympathize our fellow man

C. to think twice before making decision

D. to magnify the mistakes people make

 

最近，你们班召开了以“我的中国梦”为主题的班会活动。请写一篇日记，记述班会情况及自己的感受。

内容要点如下：　　1.每位同学都畅谈了自己对中国梦的理解；　　

2.你谈到了自己的梦想；　　

3.如何实现自己的梦想。　　

注意：　　1. 总词数120左右。　　　　　

2. 可适当增加细节，以使行文连贯。

 

—What do you think of Mrs. Smith?

—She is _______ of a good housewife, for her children’s room is always a terrible mess.

A. nobodyB. somebody

C. somethingD. nothing

 

Most people know precious gemstones (宝石) by their appearances. An emerald flashes deep green, a ruby seems to hold a red fire inside, and a diamond shines like a star. It’s more difficult to tell where the gem was mined, since a diamond from Australia or Arkansas may appear the same to one from the Democratic Republic of the Congo. However, recently, a team of scientists has found a way to identify a gemstone’s origin.

Beneath the surface of a gemstone, on the tiny level of atoms and molecules（分子）, lie clues (线索) to its origin. At this year’s meeting of the Geological Society of America in Minneapolis, Catherine McManus reported on a technique that uses lasers (激光) to clarify these clues and identify a stone’s homeland. McManus directs scientific research at Materialytics, in Killeen, Texas. The company is developing the technique. “With enough data, we could identify which country, which mining place, even the individual mine a gemstone comes from,” McManus told Science News.

Some gemstones, including many diamonds, come from war-torn countries. Sales of those “blood minerals” may encourage violent civil wars where innocent people are injured or killed. In an effort to reduce the trade in blood minerals, the U.S. government passed law in July 2010 that requires companies that sell gemstones to determine the origins of their stones.

To figure out where gemstones come from, McManus and her team focus a powerful laser on a small sample of the gemstone. The technique is called laser-induced breakdown spectroscopy. Just as heat can turn ice into water or water into steam, energy from the laser changes the state of matter of the stone. The laser changes a miniscule part of the gemstone into plasma, a gas state of matter in which tiny particles（微粒）called electrons separate from atoms.

The plasma, which is superhot, produces a light pattern. (The science of analyzing this kind of light pattern is called spectroscopy.) Different elements produce different patterns, but McManus and her team say that gemstones from the same area produce similar patterns. Materialytics has already collected patterns from thousands of gemstones, including more than 200 from diamonds. They can compare the light pattern from an unknown gemstone to patterns they do know and look for a match. The light pattern acts like a signature, telling the researchers the origin of the gemstone.

In a small test, the laser technique correctly identified the origins of 95 out of every 100 diamonds. For gemstones like emeralds and rubies, the technique proved successful for 98 out of every 100 stones. The scientists need to collect and analyze more samples, including those from war-torn countries, before the tool is ready for commercial use.

Scientists like Barbara Dutrow, a mineralogist from Louisiana State University in Baton Rouge, find the technique exciting. “This is a basic new tool that could provide a better fingerprint of a material from a particular locality,” she told Science News.

1.We learn from Paragraph 1 that __________.

A. an emerald and a ruby are names of diamonds.

B. it’s not difficult to tell where the gem was mined.

C. appearances help to identify the origin of gemstones.

D. diamonds from different places may appear the same.

2.Why did the U.S. government pass law that requires companies selling gemstones to determine the origins of their stones?

A. To look for more gemstones.

B. To encourage violent civil wars.

C. To reduce the trade in blood minerals.

D. To develop the economy.

3.Which of the following facts most probably helps McManus and her team in identifying the origin of stones?

A. Heat can turn ice into water or water into steam.

B. Gemstones from the same area produce similar light patterns.

C. Laser can change a miniscule part of the gemstone into plasma.

D. Materialytics has already collected patterns from thousands of gemstones.

4.From the last two paragraphs, what can be inferred about the laser technique?

A. It is ready for commercial use.

B. People can use the new tool to find more gemstones.

C. It can significantly reduce the gemstones trade in blood minerals.

D. It will bring about a revolutionary change in identifying the origin of minerals.

5.The author wrote this passage mainly to __________.

A. tell us how to identify the origin of diamonds.

B. introduce a laser technique in identifying a stone’s origin

C. prove identifying the origin of gemstones are difficult

D. attract our attention to reducing trade in blood minerals

 

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