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3. Ö²Èë¹ã¸æ: product placement
The 2010 Spring Festival Gala has set records for TV commercial rates, which accordingly has caused heated discussions due to product placement in the programmes.
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The 2010 Spring Festival Gala has set records for TV commercial rates, which accordingly has caused heated discussions due to product placement in the programmes.
As is shown in the pie chart, 20% of the people surveyed think it acceptable, for the product placement appears in the programmes naturally. And 15% of them consider it necessary for CCTV to make money from product placement, which is of great benefit to the development of CCTV itself.
However, among the people surveyed, more than one third of them complain that the product placement has nothing to do with the programmes. 25% of them even feel hurt seeing so much of it. Furthermore, the rest 10% hold the view that great harm has been done to the image of CCTV.
From the chart we can draw a conclusion that most of the people surveyed are against product placement in the programmes. In my opinion, product placement nowadays is almost unavoidable, but it should not damage the art of the show and should take the audience¡¯s feelings into account.
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Dear editor,
I'm a student in Senior one. We have made a survey--"Who do you turn to when in trouble?" Here are the results._________________________________________________________________ _________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________
Thank you. Best wishes
Yours
Jack