题目内容

阅读理解

  Ten years ago, Pierre Omidyar, a software engineer working in California’s Silicon Valley, began thinking about how to use the internet for a trading system in which buyers and sellers could establish a genuine market price.Over a long holiday weekend he wrote the computer code.At first, a trickle(细流)of users arrived at his website-including his girlfriend, who traded PEZ candy dispensers.By the end of 1995, several thousand auctions had been completed and interest in eBay was growing.And it grew and grew.From this modest beginning, eBay has become a global giant, with around 150m registered users worldwide who are set to buy and sell goods worth more than $40 billion this year.

  The remarkable tale of eBay’s growth points to some important lessons for any business trying to operate online-and today that includes, one way or another, most firms.The commercial opportunities presented by an expanding global web seem almost limitless.But the pace of change is rapid, and so is the ferocity(残暴)of competition.To succeed, firms need agility, an open mind and the ability to reinvent themselves repeatedly.Most of all, they need to listen carefully to their customers, paying close attention to what they do and don’t want.

  Such qualities, of course, would be valuable in any kind of business.Yet for online firms they are not a luxury, but necessary for mere survival.This is true for a variety of reasons.The internet is not only growing, but changing rapidly-which, in turn, changes the rules of the game for any business relying on it.The barriers to entry are still low compared with those for most offline businesses, which means that just keeping track of your existing rivals is not enough.These may not represent the greatest competitive threat tomorrow or the next day.That could come from a number of directions-a firm in a different type of online business; one that does not yet exist; or even from one of your own customers.On top of all this, the behavior of many consumers is constantly changing as well, as individuals discover new ways to shop and interact with each other via the web.

  All these factors make the internet a dangerous place to do business, as well as one full of promise.eBay’s history demonstrates both of those things.It is probably safe to say that nothing like eBay could have existed without the internet-or could have grown so fast.Even though there have been signs of the firm’s rapid pace slowing a bit in America, its most “mature” market, there remain vast opportunities overseas, particularly, some argue, in China.Meg Whitman, eBay’s chief executive, believes the company is still only at the beginning of what it could achieve.

(1)

What is the purpose of the first paragraph?

[  ]

A.

To introduce the founder of eBay and his girlfriend.

B.

To demonstrate how clever the founder of eBay is.

C.

To show how eBay started and has grown.

D.

To introduce eBay to people.

(2)

Which of the following best summarizes Pierre Omidyar’s intention with regard to eBay?

[  ]

A.

To set up a global internet business.

B.

To allow people to freely buy and sell on the internet at acceptable prices.

C.

To set up a mechanism on the internet to allow people to trade at true market prices.

D.

To se up a business mechanism for his girlfriend.

(3)

Which of these is NOT necessary for a company selling on the internet to do?

[  ]

A.

Have the most competitive price for each of their online products.

B.

Be able to change to suit the prevailing market conditions.

C.

Be prepared to consider all options and alternatives.

D.

Have a good idea of what their customers do not want.

(4)

What does “barriers to entry are still low compared with those for most offline businesses” in paragraph 3 mean?

[  ]

A.

It is easier to set up an internet business than a conventional one.

B.

Internet trade is growing faster than traditional business sector.

C.

It is cheaper to set up an internet business than a traditional one.

D.

Companies generally prefer to do business online rather than offline.

(5)

Why does the article conclude that the internet “is a dangerous place to do business”?

[  ]

A.

Because companies that sell online may be unreliable.

B.

Because there are no controls on doing business on the internet.

C.

Because doing business online is unpredictable.

D.

Because even companies like eBay have problems doing business online.

答案:1.C;2.C;3.A;4.A;5.C;
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阅读理解

If the world were a village of 1 000 people it would include:

·584 Asians

·124 Africans

·95 Eastern and Western Europeans

·84 Latin Americans

·55 former Soviets(including Lithuanians, Latvians, Estonians, and other national groups)

·52 North Americans

·6 Australians and New Zealanders

The people of the village would speak:

·165 Mandarin

·86 English

·83 Hindu/Urdu

·64 Spanish

·58 Russian

·37 Arabic

The above list covers the mother tongues of only half the village.

One-third of the people in the village are children, and only 60 are over the age of 65.Just under half of the married women in the village have access to modern equipment.

This year 28 babies will be born. Ten people will die, three of them for lack of food, one from cancer. Two of the deaths will be of babies born within the year. With the 28 births and ten deaths, the population of the village next year will be 1 018.

In this village of 1 000 persons, 200 people receive 75 percent of the income; another 200 receive only 2 percent of the income.

About one-third have access to clean, safe drinking water.

Of the 670 adults in the village, half can not read nor write.

The village has a total yearly budget(预算),public and private, of over $3 million, that is,$3 000 per person if it is distributed evenly of the total $3 million:

$181 000 goes to weapons and warfare

$159 000 to education

$132 000 to health care

These weapons are under the control of just 100 of the people. The other 900 are watching them with deep anxiety, wondering whether they can learn to get along together.

1.Which of the following is true about Mandarin according to the text?

A. Nearly one-third of Asian people speak Mandarin in the village.

B.About 8.25 percent of the people speak Mandarin in the village.

C.About 16.5 percent of the people speak Mandarin in the village.

D.Nearly all the Mandarin-speaking people are from Asia in the village.

2.Which of the following problems is NOT mentioned in the text?

A.Poverty.                             B.Education.

C.Environment.                          D.Marriage.

3.The underlined part “have access to”(in Para.4) means_____________.

A.use                                B.buy

C.produce                             D.try

4.According to the passage, which continent has the second largest population?

A. Asia.                               B.America.

C.Africa.                             D.Australia.

5.The last sentence in the text implies that most of the people long for _____________.

A.a peaceful world                       B.good education

C.better health care                       D.a life without anxiety

 

阅读理解

If the world were a village of 1 000 people it would include:

·584 Asians

·124 Africans

·95 Eastern and Western Europeans

·84 Latin Americans

·55 former Soviets(including Lithuanians, Latvians, Estonians, and other national groups)

·52 North Americans

·6 Australians and New Zealanders

The people of the village would speak:

·165 Mandarin

·86 English

·83 Hindu/Urdu

·64 Spanish

·58 Russian

·37 Arabic

The above list covers the mother tongues of only half the village.

One-third of the people in the village are children, and only 60 are over the age of 65.Just under half of the married women in the village have access to modern equipment.

This year 28 babies will be born. Ten people will die, three of them for lack of food, one from cancer. Two of the deaths will be of babies born within the year. With the 28 births and ten deaths, the population of the village next year will be 1 018.

In this village of 1 000 persons, 200 people receive 75 percent of the income; another 200 receive only 2 percent of the income.

About one-third have access to clean, safe drinking water.

Of the 670 adults in the village, half can not read nor write.

The village has a total yearly budget(预算),public and private, of over $3 million, that is,$3 000 per person if it is distributed evenly of the total $3 million:

$181 000 goes to weapons and warfare

$159 000 to education

$132 000 to health care

These weapons are under the control of just 100 of the people. The other 900 are watching them with deep anxiety, wondering whether they can learn to get along together.

1.Which of the following is true about Mandarin according to the text?

A. Nearly one-third of Asian people speak Mandarin in the village.

B.About 8.25 percent of the people speak Mandarin in the village.

C.About 16.5 percent of the people speak Mandarin in the village.

D.Nearly all the Mandarin-speaking people are from Asia in the village.

2.Which of the following problems is NOT mentioned in the text?

A.Poverty.                             B.Education.

C.Environment.                          D.Marriage.

3.The underlined part “have access to”(in Para.4) means_____________.

A.use                                B.buy

C.produce                             D.try

4.According to the passage, which continent has the second largest population?

A. Asia.                               B.America.

C.Africa.                             D.Australia.

5.The last sentence in the text implies that most of the people long for _____________.

A.a peaceful world                       B.good education

C.better health care                       D.a life without anxiety

 

阅读理解

  Eight days for just¥12000

  DepartsMayOctober 2007

  Includes

  ● Return flights from 6 China's airports to Naples

   Return airport to hotel transport

   Seven nights'accommodation at the 3-star Hotel Nice

   Breakfast

  ● The service of guides

   Government taxes

  Join us for a wonderful holiday in one of the Europe's most wonderful-Naples in Italy if you want to have a nice time in a beautiful small quiet placeThe ancient Romans called the cityhappy landwith attractive coastlinecolorful towns, splendid views and the warm Mediterranean SeaYour best choice for a truly memorable holiday!

  Choose between the peaceful traditional villages of Sant' Agata, set on a hillside six miles away from Sorrento, or the more lively and well-known international resort town of Sorrento, with wonderful views over the Bay of Naples

  Breathtaking scenery, famous sights and European restaurants everywhereFrom the mysterious Isle of Capri to the hunting ruins of Pompeii, and from the unforgettableAmalfi Driveto the delightful resorts of Positano, Sorrento and Ravello, the area is a feast for the eyes!Join us, and you won't be disappointed!

  Price based on two tourists sharing a double room at the Hotel NiceA single room, another¥2,000A group of ten college students, ¥10,000 for each

  Like to know more?Telephone Newmarket Air Holidays Ltd on0845-226-7788(All calls charged at local rates).

(1)

All the following are included in the price of ¥12,000 EXCEPT ________

[  ]

A.

transport between the airport and the hotel

B.

telephone calls made by tourists

C.

the service of guides to tourists

D.

double rooms for every two tourists

(2)

If you don't like sharing a room with others, you have to pay ________

[  ]

A.

¥12,000

B.

¥10,000

C.

¥2,000

D.

¥14,000

(3)

If you like to visit historical sites, which of the following is your best choice?

[  ]

A.

Amalfi.

B.

Sant' Agata.

C.

Pompeii.

D.

Sorrento.

(4)

Who is the advertisement intended for?

[  ]

A.

Potential tourists.

B.

College students.

C.

Quiet people.

D.

Old people.

阅读理解

  Below is a web page from http://www.tvguide.com/.

  Tonight's TV Hot List:Sunday January 31, 2010

  Grammy Awards       8/7c CBS

  Beyoncé and Taylor Swift are ready to take home a lot of hardware tonight as they lead all artists with 10 and eight nominations.The ladies also perform, along with fellow Album of the Year nominees the Black Eyed Peas, Lady Gaga and the Dave Matthews Band.In addition, Bon Jovi, Green Day, Lady Antebellum, Maxwell, Pink and Zac Brown Band will also take the stage.But perhaps the most expected moment is the Michael Jackson tribute(吊唁礼物), which features the 3-D mini-movie "Earth Song" and will be highlighted by performers Celine Dion, Jennifer Hudson, Smokey Robinson, Carrie Underwood and Usher.

  Maurer                   9/8c NBC

  A mysterious company named Sabre, headed by an attractive, stubborn CEO(Kathy Bates), appears out of nowhere and buys out(买断股份)Dunder Mifflin.As Michael is unwilling to follow Sabre's new policies, Andy and Erin write a welcome song to greet the company.Meanwhile, Pam and Jim hope to get accepted into a desired local day-care center.

  Surviving Survivor              8/7c CBS

  It's hard to believe it's been 10 years since the first season of Survivor.But tonight ten of the game's most iconic players, including previous winners Richard Hatch, Parvati Shallow and Tom Westman, discuss the series in detail and provide insights into how the game is actually played and the impact it's had on their lives.In addition, updates on beloved former castaways, like Ethan Zohn, Rupert Boneham and Elisabeth Hasselbeck, are given.

  Private Practice               10∶01/9∶01c ABC

  So Maya's pregnant and wants to have the baby.What to do now? Dink(Stephen Lunsford), the boy who did his part to get her into this mess, has a solution:He wants to marry her.You can imagine how Sam and Naomi will feel about that.And if that won't raise the histrionic level enough for you, how about this:A couple has two dying daughters, and only one can be saved.Their choice.And Brian Benben is back, so expect more Pete-Violet- Sheldon angst.

(1)

Edna is crazy about pop stars, so she will most likely choose ________ to enjoy.

[  ]

A.

Grammy Awards

B.

Maurer

C.

Surviving Survivor

D.

Private Practice

(2)

From the passage, we can learn that Dunder Mifflin is ________.

[  ]

A.

a CEO

B.

a company

C.

an employee in the company

D.

a piece of office equipment

(3)

According to the passage, Surviving Survivor is most probably ________.

[  ]

A.

a musical play

B.

a game show

C.

a love story

D.

a cultural documentary

(4)

The above programs ________.

[  ]

A.

are loved by all viewers

B.

are on the top list for the week

C.

are broadcast on the same channel

D.

are accessible on the same night

阅读理解

  A few days ago I asked my son's governess(女家庭教师)Julia to come into my study.“Be seated, Julia,”I said, “Let's settle our accounts.I guess you most likely need some money, but maybe you're too polite to mention it.Now then, we agreed on thirty dollars a month…”

  “Forty.”

  “No, thirty.I made a note of it.I always pay our governess thirty.Well, um, you've been here two months, so…”

  “Two months and five days.”

  “Exactly two months.I made a special note of it.That means you have sixty dollars coming to you.Take off nine Sundays…you know you didn't work with Tom on Sundays, you only took walks.And three holidays…”Julia was biting her finger nail nervously, her face red, but-not a word.

  “Three holidays, therefore take off twelve dollars.Four days Tom was sick and there were no lessons, as you were occupied(从事)only with Dick.Three days you had a toothache and my wife gave you permission not to work after lunch.Twelve and seven-nineteen.Take nineteen off…that leaves…hmm…forty one dollars.Correct?”

  Julia's left eye reddened with tears welling up.Her chin trembled; she coughed nervously and blew her nose, but-still not a word.

  “Around New Year's Day you broke a teacup and a saucer; take off two dollars.The cup cost more, it was a treasure of the family, but - forget it.When didn't I take a loss! Then, due to your neglect(疏忽), Tom climbed a tree and tore his jacket; take away ten.Also due to your carelessness the maid stole Dick's shoes.You ought to watch everything! You get paid for it.So, that means five more dollars off.The tenth of January I gave ten dollars.”

  “You didn't.” sobbed Julia.

  “But I made a note of it.”

  “Well…if you say so.”

  “Take twenty seven from forty one-that leaves fourteen.”

  Both her eyes were filled with tears.Beads of sweat stood on the thin pretty little nose.Poor girl!

  “Only once was I given any money,” she whispered, her voice trembling, “and that was by your wife.Three dollars, nothing more.”

  “Really? You see now, and I didn't know that! Take three from fourteen-that leaves eleven.Here's your money, my dear.Three, three, three, one and one.Here it is!”

  I handed her eleven dollars.She took them and pocketed them.

  “Merci(法语:谢谢),”she whispered.

  I jumped to my feet and started pacing the room.I was overcome with anger.“For what, this ‘merci'?” I asked.

  “For the money.”

  “But you know I've cheated you-robbed you! I have actually stolen from you! Why this ‘merci'?”

  “In my other places they didn't give me anything at all.”

  “They didn't give you anything? No wonder! I played a little joke on you, a cruel lesson, just to teach you...I m going to give you all the eighty dollars! Here they are in the envelope all ready for you...Is it really possible to be so spineless(懦弱)?Why didn't you protest? Why were you silent? Is it possible in this world to be without teeth and claws(爪)-to be such a fool?”

  Embarrassed, she smiled.And I could read her expression, “It is possible.”

  I asked her pardon for the cruel lesson and, to her great surprise, gave her the eighty dollars.She murmured her little “merci” several times and went out.I looked after her and thought, “How easy it is to crush(压榨)the weak in this world !”

(1)

What shocked the writer was Julia's ________.

[  ]

A.

nervousness in front of her boss

B.

acceptance of injustice(不公平)

C.

shyness when talking about money

D.

unwilling to express herself

(2)

The writer said, “Is it possible in this world to be without teeth and claws?” He was actually telling the governess ________.

[  ]

A.

to be more aggressive(侵略的)

B.

to be more careful in her work

C.

to protect her right

D.

to live independently

(3)

At the end of the story, the writer said, “How easy it is to crush the weak in this world!” to show ________.

[  ]

A.

his understanding of Julia's anxiety

B.

his worry about Julia's future

C.

his concern on the living condition of working - class people

D.

his sympathy(同情)for the mental state of the weak

(4)

From the story, we can tell that Julia's employer was ________.

[  ]

A.

greedy(贪婪)but honest

B.

ill - tempered but warm - hearted

C.

strict but forgiving

D.

none of the above

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