题目内容
阅读理解
Visitors to Britain are sometimes surprised to learn that newspapers there have such a large circulation(发行). The“Daily Mirror”and the“Daily Express”both sell about four million copies every day. British families generally buy a newspaper every morning and two or three on Sundays.
Besides the national papers, there is, however, another branch of the British press which sells almost as many copies. Local newspapers have a weekly circulation of 13 million. Almost every town and country area has one. Nearly all of them hold their own financially(财政) and many of them are very profitable (赚钱的).
These papers are written almost entirely for readers interested in local events-births, weddings, deaths, council(地方议会) meetings and sports. Editors prefer to rely on people who know the district well. A great deal of local news is regularly supplied by clubs and churches in the neighbourhood and it does not get out of date as quickly as national news.
The editors must never forget that the success of any newspaper depends on advertising. He is usually anxious to keep the good will of local businessmen for this reason. But if the newspaper is well written and the news items have been carefully chosen to draw local readers, the businessmen are grateful for the opportunity to keep their products in the public eyes.
1.Visitors to Britain are surprised to learn that ________.
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A.there are so many local newspapers there
B.local papers should have a circulation of four million
C.the“Daily Mirror”and“Daily Express”sell as many as 4 million copies every day
D.British newspapers are so widely read
2.Local newspapers have ________.
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A.a circulation as large as that of national newspapers
B.a daily circulation of 13 million
C.a slightly smaller circulation
D.an even larger circulation
3.Which of the following is true?
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A.Every town and country area has at least one paper of its own.
B.Nearly all towns and country areas have their own papers.
C.There is a paper, national or local, in each town and country area.
D.A lot of distant town and country areas do not have their own papers.
4.Which of the following is NOT true?
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A.A great deal of local news is supplied by the clubs and churches.
B.Local readers are much interested in local news.
C.These papers are written almost entirely for local readers.
D.These papers are likely to get out of date quickly.
5.In the writer’s opinion, the editor must remember that no paper can possibly succeed without ________.
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A.advertisements
B. interesting reports
C.a great deal of national news
D.an excellent sales manager
解析:
本文是一篇说明文。主要介绍了英国报纸的发行情况。 1.D 此题为推论题。文章第一段讲到:英国的《日镜报》和《快报》每天的发行量达四百万份,几乎每家每天都会买一份报纸,可见英国报纸被广泛地阅读,故选D项为正确答案。 2.C 上题提到全国性报纸的日发行量达四百万份,而地方性报纸的周发行量达1300万,可见地方性报纸的发行量稍低于全国性报纸的发行量,故选C项;而A、B、D三项均与文章事实不符,故排除。 3.B 此题属于事实辨认题。根据文章第二段中的:Almost every town and country area has one. 这句话不难得出B项是正确选项。 4.D 本题的A、B、C三项均与文章事实相符,可排除;从第三段最后一句:…it does not get out of date as quickly as national news.可见本地报纸不会像全国性报纸那样很快过时。D项与文章事实不符,故选之。这里out of date意为“过时的,过期的,无效的”。 5.A 根据最后一段的首句:The editors must never forget that the success of any newspaper depends on advertising. 编辑们决不会忘记报纸的成功取决于广告的效应。可以得出A项为正确选项。 |
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