题目内容
chances of ever attaining real happiness. If fun and pleasure are equal to happiness then pain must be equal to
unhappiness. But in fact, the opposite is true: more often than not things that lead to happiness involve some
pain.
As a result, many people avoid the very attempts that are the source of true happiness. They fear the pain
inevitably (不可避免的) brought by such things as marriage, raising children, professional achievement,
religious commitment (义务), self-improvement.
Ask a bachelor (单身汉) why he resists marriage even though he finds dating to be less and less satisfying.
If he is honest he will tell you that he is afraid of making a commitment. For commitment is in fact quite painful. The single life is filled with fun, adventure, excitement. Marriage has such moments, but they are not its most
distinguishing features.
Couples with infant children are lucky to get a whole night's sleep or a three-day vacation. I don't know
any parent who would choose the word fun to describe raising children. But couples who decide not to have
children never know the joys of watching a child grow up or of playing with a grandchild.
Understanding and accepting that true happiness has nothing to do with fun is one of the most liberating
realizations. It liberates (解放) time: now we can devote more hours to activities that can genuinely increase
our happiness. It liberates money: buying that new car or those fancy clothes that will do nothing to increase
our happiness now seems pointless. And it liberates us from envy: we now understand that all those who are
always having so much fun actually may not be happy at all..
B. he believes that life will be more cheerful if he remains single
C. he is reluctant to take on family responsibilities
D. he fears it will put an end to all his fun adventure and excitement
B. a thankless job
C. a moral duty
D. a source of inevitable pain
B. ignorance
C. prejudice(偏见)
D. misunderstanding
A. have as much fun as possible during one's lifetime
B. be able to distinguish happiness from fun
C. put up with pain under all circumstances
D. make every effort to liberate oneself from pain
B. One must know how to attain happiness.
C. Happiness often goes hand in hand with pain.
D. It is pain that leads to happiness.
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Advertising is a form of communication that uses all kinds of media, and is visible everywhere these days. Typical customers of advertising companies are other companies, or businessmen, who want to persuade potential customers to buy more of what they make or sell. But there are other kinds of customers. Some organizations spend large sums of money on advertising a political party or other group that sells what is not, strictly speaking, a product or service. Such non - profit organizations are not typical advertising customers, and they prefer ways of spreading knowledge, changing attitudes, and improving society. Many advertisements are designed to increase sales of products and services by either improving brand image or, in the case of non - profit organizations, expressing ideas. In order to achieve th~s, advertisements will often pass on truthful information while delivering their messages. Every major medium is a means of delivering these messages, including television, radio, cinema, magazines, newspapers, video games, the Internet and billboards (大幅广告牌). Advertising will usually be created and. placed by an advertising agency on behalf of company or other organization. Spending on advertising has increased greatly in recent years. In 2006, spending was estimated at $155 billion in the United States and $385 billion worldwide; the latter is expected to reach more than $500 billion by 2010. While advertising can be seen as a necessity for economic growth and social development, it is not without social costs. Advertisement emails and other forms of junk mail have become so popular that ~they have become a major burden to users of I nternet email services, as well as a financial burden on Internet email service providers.
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