题目内容
products on the shelf.
Color, for example, changes a lot according to what the producers are trying to sell. Health foods are
packed in greens, yellows or browns because we think of these as healthy colors.
When some kind of medicine was brought out recently, researchers found that the color of the package
(包装) caused the shoppers to lose interest because they made the product look ineffective (无效的). At last,
it came on the market in dark blue and white-blue because we think of it as safe, and white as calm.
The size of a package can also attract (吸引) a shopper, although quite often a bottle doesn't hold as much
as it appears to.
It is said that the better-known companies spend about 40 percent of the cost of the product itself on
packaging!
The most successful producers know that it's not enough to have a good product. The head of Pears
Soap, who for 25 years has used pretty little girls to sell their goods, came to the conclusion: "Any fool can
make soap, but it takes a talent to sell it."
B. black
C. yellow
D. brown
B. Because of the color of the product.
C. Because of the color of the package.
D. Because of the cost of the product.
B. $ 36
C. $ 40
D. $ 60
B. A good product.
C. The one who makes a product.
D. A nice color.
B. the importance of packaging
C. choices of products
D. the cost of packaging
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1. If you want to have a cup of coffee, you should go to the floor. | ||||||||||||||||||
A. first B. fourth C. fifth D. sixth | ||||||||||||||||||
2. If you want to buy some apples and beef, you should go to the 42. If you want to buy some apples and beef, you should go to the floor. | ||||||||||||||||||
A. first B. second C. third D. fourth | ||||||||||||||||||
3. If Mr. Green wants to buy a shirt, he should go to the floor. | ||||||||||||||||||
A. second B. fourth C. third D. fifth | ||||||||||||||||||
4. If Mrs. Green’s children want to play, they should go to the floor. | ||||||||||||||||||
A. first B. fourth C. fifth D. sixth | ||||||||||||||||||
5. If you want to do some shopping in Central Mall in the evening, you may go there on . | ||||||||||||||||||
A. Wednesday B. Friday C Saturday D. Monday |