Walter owns three Italian restaurants which are running very well in Rhode Island in America．Every day his restaurants welcome crowds of customers(顾客)all over the world．
He studied to be a cook, but he sees now that his success is the result of a lifetime education．When he opened his first restaurant, all of a sudden his schooling knowledge, the history of his family and his ethics(道德准则)of his father cameintoplay．It made him a person who studied and explored(探索)the secrets in the food business．
Walter's learning never stops．He says “ The food business is one where you need to stay on top．Cooks should be trained．You have to keep on studying or you will be left behind．” So he spent more time in reading．Every time he gets new ideas from the book, he brings them into his work．
Walter also has a clear understanding about success．That is he would like to be remembered as a person who is creative, who believes in the Italian cooking culture in America．Food is like a bridge connecting to the past, to the family and to the country．He says “Success to me is not how much money I make, but if at the end of the day I am able to make fifteen or twenty customers happy, I'm a happy man．”
(1)
The underlined phrase “came into play” means ________
[ ]
A．
played a joke on him
B．
needed to be used
C．
gave him much help
D．
began to be studied
(2)
The secret of Walter's success is ________．
[ ]
A．
building a bridge to the country
B．
keeping on learning without any stops
C．
getting new cooking ideas from his family
D．
bringing the Italian cooking culture into America
(3)
From the last sentence of the passage, we can know that it is ________．
[ ]
A．
happy to make a lot of money
B．
exciting to have more and more customers
C．
important to make the customers pleased
D．
impossible to make 15 or 20 customers happy every day
In the mid 1990's, people started doing business on the internet．At that time, there were two kinds of companies．First, there are traditional(传统的)companies which sold things in stores．Then, there were Internet companies which didn't have stores; they sold things only over the net．
Traditional companies didn't want to lose any business．Quickly, they created their own website and began selling things over the net．These are the so-called“brick and click”companies．Many stores are made of brick, and you click on your mouse to buy things with your computer．That's where the name“brick and click”comes from．
By the late 1990's, e-businesses lick Amazon．com, Buy．com, and eToys．com, were in trouble．Their profits were not very high, and there was a lot of competition．Many of these businesses lost a lot of money, and in 2000, many e-businesses went out of business．
Why are brick and click companies, like Barnes and Noble, Toys R Us, and Wal-Mart so successful?First, many customers know and trust their names．Their websites, like walmart．com, are easy to remember．These companies also have a lot of experience．They know how to run a successful business．
In the world of e-commerce, companies are fighting for every dollar and every customer．Will brick and click companies win the war?Only time will tell．
(1)
Which would be a brick and click company?
[ ]
A．
A clothing company with no website．
B．
A bookseller with five stores and an Internet site．
C．
A video seller with a big website but no stores．
D．
A restaurant．
(2)
What did many traditional companies do in the mid 1990's?
[ ]
A．
They went out of business．
B．
They created websites．
C．
They bought Internet companies．
D．
They sold their computers．
(3)
What gave internet companies a lot of trouble in the late 1990's?
[ ]
A．
Competition was heavy．
B．
Their websites were bad．
C．
They didn't know what to sell．
D．
Their profits were high．
(4)
People like buying from brick and click companies because ________．
