You need some bread and milk. But half an hour later, you leave the supermarket with a trolley(手推车) full of food. What games do supermarkets play to make us spend so much money?

The tricks usually start before you walk in. Outside the supermarket entrance, anybody who walks past can smell warm, fresh bread. That makes us hungry and ready to buy lots of food, not just bread.

Now you’re inside and, of course, a small basket would be fine, but all they have are trolleys. And of course the problem with a trolley is that it looks sad and lonely with just one or two products inside. So we may fill it with something. In fact, supermarket trolleys are actually getting bigger so that we buy more.

Of course, many people shop in supermarkets because they think everything is cheaper than in other shops. So supermarkets offer very cheap prices on some things but then have higher prices for other products. One new trick is to put red stickers on products. Customers usually connect red stickers with lower prices so the red stickers is easy to be noticed, even when there is no reduction! Interestingly, this trick appears to work more with men than with women.

There is a story behind the position of everything in the supermarket. For example, customers often go only to buy milk. So they put it right at the back, forcing you to go past hundreds of shelves full of other products. The position of products on each shelf is also important. The most expensive products are usually at eye-level so you see these immediately. The exception is anything that children might like. These products are on lower shelves so that kids see them.

Apart from what you see and smell in a supermarket, what about what you listen to? In most supermarkets they have soft, slow music. It’s so relaxing that you slow down and spend more time (and money) in the store. You also move more slowly when the supermarket is busy. Experts suggest it’s better to shop when it’s quieter, on a Monday or a Tuesday for example. And be careful with queues at the checkouts. These are sometimes deliberate(故意), to make you buy something from the checkout shelves while you wait.

So, next time you go into your local supermarket, remember these tricks and see if you can come with just the things you went for.

1.Supermarkets don’t provide baskets because ______.

A. supermarkets don’t usually have many

B. baskets are too small to hold many products

C. it’s easy to go shopping with trolleys

D. a trolley can hold one or two products inside

2.According to the passage, supermarkets put red stickers on products to ______.

A. make them look more beautiful

B. make them different from cheaper ones

C. make people think the stickers are for men

D. make people think they could save money

3.According to the passage, toys for children are usually placed ______.

A. on higher shelves B. on each shelf C. on lower shelves D. on the back shelves

4.It can be learned from Paragraph 6 that supermarkets usually ______.

A. stop people lining up at the checkouts B. close on Monday morning

C. play loud and noisy music inside D. make customers feel relaxed

5.The passage is mainly about _____.

A. several ways supermarkets use to sell more products

B. some advice when people go shopping on the street

C. several rules that every business should follow

D. some advertisements that make people buy more

1.B 2.D 3.C 4.D 5.A 【解析】这篇文章作者主要是通过几个方面来叙述超市通过什么方式来吸引消费者的注意使他们买更多的商品。 1.细节理解题。根据And of course the problem with a trolley is that it looks sad and lonely with just one or two products...

LCF Clubs

Jazz-Mataz

The music & gym activity for

pre- schoolers.

It’s fun, educational and

great for the development of

social skills.

English is the only

anguage needed.

Fun French or Spanish Clubs

Where children have fun,

make friends and

learn a language

from excellent teachers.

Welcome to LCF Language Clubs and Music &Gym Clubs

Learn with songs, stories and games in Fun French or Spanish Clubs

Affordable after-school care

Fun music & gym clubs for young children

Learn with stories, games, movement and rhymes in Jazz-Mataz

Phone:02392 370863

Email: [email protected]

These can be taught online, at a school club or at a local LCF center. You can do it after

school or lunchtime. There are also chances to teach in school. Many schools now need LCF teachers because they know LCF provides excellent training and supplies LCF teachers with the best resources(资源)。

Come on and try it yourself at our local club near your home!

1.What can children do in Fun French or Spanish Clubs?

A. Have a party. B. Play chess.

C. Make friends. D. Watch movies.

2.How do children learn in LCF clubs?

A. By joining fun painting and gym clubs.

B. By going to school clubs only.

C. With songs, games and cooking

D. With stories, games and movement

3.What language is required in Jazz-Mataz?

A. Spanish B. English C. Chinese D. French

4.If you want to join an LCF club, you’d better NOT _______.

A. post a letter B. send an email

C. go to the local club D. make a phone call

5.From the text we know that_______.

A. LCF is a language and science school in Canada

B. LCF only has music and gym classes.

C. LCF offers courses at different places.

D. LCF provides excellent training, teachers and doctors

1.C 2.D 3.B 4.A 5.C 【解析】本文介绍了LCF俱乐部教授的内容,活动安排以及联系方式。 1.C 细节理解题。根据Fun French or Spanish Clubs Where children have fun, make friends and learn a language from excellent teachers.可知在...

Growing up is not always easy. When facing difficulties, courage and a spirit of independence can be more useful than crying for help. That’s what the story I’ve heard recently tells me.

The young man was born in1982 in a ____ family in a small town. When he was only 11, his father became mentally ill and one day came back with an abandoned(被遗弃的) baby girl. A year later, his mother left home with his younger brother because she couldn’t ____ hard life and pressure from her mad husband. The 12-year-old boy began to ____ his whole family: he took care of not only his sick father, but also the little girl. At the same time, he didn’t give up studying. Later he went to college. To care for the little girl, he rented a room near his college and finished her education ____ doing part-time jobs.

After the young man’s story went public, people were deeply impressed by his behavior. ____ his life was hard, he didn’t abandon his father and his sister because they needed his help very much. And he ____ donations from others. He said he felt encouraged because of kind ____, but he could depend on his own work. With his hard-won money, he ____ helped other students in trouble.

Today when many young people worry more about their own happiness, this young man’s behavior reminds us of ____ we don’t usually pay attention to: love and care for others. nobody could continue to live without these.

Through his hard life, the young man is regarded as a ____ in people’s eyes. So when facing difficulties, don’t complain bad luck. Consider what more you could do for your family and society, and you’ll find the world smiling back.

1.A. rich B. happy C. poor D. lucky

2.A. stand B. believe C. imagine D. understand

3.A. drop B. support C. organize D. disappoint

4.A. with B. by C. for D. on

5.A. Since B. Unless C. Although D. Because

6.A. received B. expected C. accepted D. refused

7.A. promises B. memories C. offers D. suggestions

8.A. even B. hardly C. still D. almost

9.A. what B. that C. which D. when

10.A. fool B. hero C. friend D. volunteer

1.C 2.A 3.B 4.B 5.C 6.D 7.C 8.A 9.A 10.B 【解析】文章通过一个年轻人的故事来讲述,面对困难,勇气和独立精神比寻求帮助更有用。 1.句意:1982年,这个年轻人出生在一个小镇上一个贫穷的家庭。A. rich 富有的; B. happy 幸福的; C. poor 贫穷的; D. lucky幸运的;...

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