题目内容

  Frank W.Woolworth was born in Rodman, New York in 18S2.His family was very   1   and even there was never enough food to eat.So, Frank decided he would do something else instead of being a farmer.Later, he took a short business training to find a job.As a result, he got a job as a   2   in a large city.It was not long before Woolworth realized that he had a natural skill(天赋)for displaying goods(商品)to attract the customers’(顾客)  3  , but he also learned something more important after later.One day his boss(老板)told him to sell some odds and ends(小商品)for as much as he could get.A fresh idea came into his mind.He put all these goods on one table with a sign, it   4  :FIVE CENTS EACH.seeing this, people pushed to buy the goods and the   5   was soon cleared.

  Soon after later, Woolworth opened his own store, selling five and ten cents.This is the   6   of the famous “five and ten store” But he had another lesson to learn before he became successful.That is, if you want to make   7   by selling goods at a low price, you have to buy them in large number directly from the factory.For example, Woolworth once went to Germany and placed an order for knives.The order was so large that the factory had to   8   running 24 hours a day for a whole year.In this way, the price of the knives was cut down by half.By 1919, Woolworth had over 1,000   9   in the USA and Canada, and opened his first store in London.He made many millions and his name became famous throughout(遍及)  10  .He always ran his business according to strict(严格的)rules, of which the most important was:“THE CUSTOMER IS ALWAYS RIGHT.”

(1)

[  ]

A.

rich

B.

poor

C.

big

D.

small

(2)

[  ]

A.

salesman

B.

farmer

C.

teacher

D.

doctor

(3)

[  ]

A.

feeling

B.

ideas

C.

help

D.

interest

(4)

[  ]

A.

wrote

B.

said

C.

spoke

D.

talked

(5)

[  ]

A.

ground

B.

table

C.

room

D.

store

(6)

[  ]

A.

beginning

B.

end

C.

secret

D.

rules

(7)

[  ]

A.

friends

B.

contributions

C.

progress

D.

money

(8)

[  ]

A.

begin

B.

finish

C.

keep

D.

stop

(9)

[  ]

A.

dollars

B.

stores

C.

factories

D.

salesmen

(10)

[  ]

A.

the USA

B.

Canada

C.

Germany

D.

the world

答案:1.B;2.A;3.D;4.B;5.B;6.A;7.D;8.C;9.B;10.D;
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阅读理解。

  Frank W.Woolworth was born in Rodman, New York, in 1852.His family were very poor farmers, and there was never enough to eat.Frank decided he wouldn't be a farmer.He took a short business study, and went to work as a salesman in a large city.Woolworth learned a skill for displaying goods(货物)to make people be interested, but he soon learned something more important.One day his boss told him to sell some odds and ends(零碎的东西)for as much as he could.Frank put all these things on one table with a sign which said:Five Cents Each.People pushed to buy the things and the table was soon cleaned.

  Soon afterwards, Woolworth opened his own store, selling goods at five and ten cents.But he had another lesson to learn before he became successful.That is, if you want to make money by selling low price goods, you have to buy them in large quantities directly from the factories.Once Woolworth went to Germany and ordered for knives.The order was so large that the factory had to keep running 24 hours a day for a whole year.In this way, the price of the knives was cut down by half.

  By 1919, Woolworth had over 1,000 stores in the USA and Canada, and opened his first store in London.He made many millions and his name became famous all over the world.He always ran his business according to strict rules, of which the most important was:“The Customer Is Always Right.”

(1)

Frank took a short business study in order to ________.

[  ]

A.

get more money for his family

B.

learn something from a salesman

C.

get away from the farm

D.

get enough to live

(2)

Frank sold the odds and ends quickly because ________.

[  ]

A.

he knew how to get people to buy his goods

B.

he cut down the price by half

C.

he had displayed the goods on a table in a very nice way

D.

the sign he put on the table looked nice

(3)

________ made Woolworth a world-famous man.

[  ]

A.

His business skills

B.

The low price of the goods he sold

C.

His travel to Germany and his large order for knives

D.

His poor farmer's life before

(4)

“The Customer Is Always Right”means that ________.

[  ]

A.

no matter what happened, the customer is always right

B.

shop assistants should always be more polite to the customer

C.

stores must always be kept with the customers

D.

stores should do their best to meet the customers' needs

(5)

The word“pushed”tells us that ________.

[  ]

A.

“the things”are really lovely

B.

Woolworth is loved very much

C.

people are interested in cheap things

D.

odds and ends are always favourite goods

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