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A different sort of generation gap is developing in the workplace. Someone --- specifically the father-daughter team of Larry and Meagan Johnson --- has figured out that on some American job sites, five generations are working side by side.
In their new book about generations in the workplace the pair argue that while such an age difference adds a lot of texture and a variety of life experiences, it can also bring tensions and conflicts.
The Johnsons are human-resource trainers and public speakers. Dad Larry is a former health-care executive; daughter Meagan is a onetime high-level sales manager.
Here are the oldest and youngest of the five generations they identify:
They call the oldest group Traditionals, born before 1945. They were heavily influenced by the lessons of the Great Depression and World War Two. They respect authority, set a high standard of workmanship, and communicate easily and confidently. But they’re also stubbornly independent. They want their opinions heard.
At the other extreme are what the Johnsons call Linksters, born after 1995 into today’s more complicated, multi-media world. They live and breathe technology and are often social activists.
You won’t find many 15-year olds in the offices of large companies, except as volunteers, of course, but quite old and quite young workers do come together in sales environments like bike shops and ice-cream stores.
The Johnsons, Larry and Meagan, represent a generation gap themselves in their work with jobsite issues. The Johnsons’ point is that as the average lifespan continues to rise and retirement dates get delayed because of the tight economy, people of different generations are working side by side, more often bringing with them very different ideas about company loyalty and work values.
The five generations are heavily influenced by quite different events, social trends, and the cultural phenomena of their times. Their experiences shape their behavior and make it difficult, sometimes, for managers to achieve a strong and efficient workplace.
Larry and Meagan Johnson discuss all this in greater detail in a new book, “Generations, Inc.: From Boomers to Linksters --- Managing the Friction Between Generations at Work,” published by Amacom Press, which is available in all good bookstore from this Friday.
【小题1】The type of generation gap in paragraph 1 refers to the difference in beliefs ________.
| A.between managers and workers |
| B.among family members |
| C.among employees |
| D.between older and newer companies |
| A.They’ve learned much from war and economic disaster. |
| B.They’re difficult to work with as they are stubborn. |
| C.They respect their boss and hope to be respected. |
| D.They’re independent workers with great confidence. |
| A.found working in the offices of large companies |
| B.influenced by media and technology |
| C.enthusiastic multi-media activists |
| D.ice-cream sellers |
| A.people want to increase their average lifespan |
| B.many young people are entering the workforce |
| C.employees with different values can benefit their companies |
| D.retirement dates are being delayed for economic reasons |
| A.To promote a new book by Larry and Meagan Johnson. |
| B.To describe the five different workplace generations. |
| C.To introduce the Johnsons’ research about diverse workforces. |
| D.To identify a major problem in modern workforces. |
At 227 billion yuan ($33 billion) for 2008, Guangdong's cultural industries accounted for 6.4 percent of its GDP and experienced a growth rate of 13.8 percent. But Lai admits that size does not equal weight. "Our businesses are mostly small, financing difficult and brands few."
One local brand that has made it big is Pleasant Goat and Big, Big Wolf, also translated as Happy Sheep and Gray Wolf, China's most popular cartoon series currently being aired. But according to Liu Manyi, general manager of Creative Power Entertaining Inc, the firm behind the hit show, is not laughing to the bank. Instead she is bitter: "Pirate discs were all over the streets before our first movie hit the screen. Their images appear on all kinds of products. All this has no proper licensing."
In case you don't know, China produces the largest amount of animated(动画的) programming in the world. But quantity is not quality. Behind every Pleasant Goat there are tens of thousands of flops. The best way for the government to promote the country's creative industries is to crack down on piracy (盗版). Hollywood often raises its voice about being victimized (受害) in China. Truth be told, Hollywood is probably the least affected since there is a quota system for China's importation of Hollywood films.
Many Chinese producers are taking baby steps and the domestic market is all they have. If their rights in the home market are not protected, they will never see the day their products find a foreign audience.
The sudden closure(关闭) of BT websites where copyrighted materials used to flow freely suggests a determination on the part of the government to take intellectual property rights seriously. This kind of websites is bad for us, so we should ban them.
Much of the news coming out of the 2009 International Cultural Industries Forum was encouraging. China's film industry is expected to get 6 billion yuan ($879 million) in box office receipts this year. A decade from now, this number may go up to 30 billion, according to some forecasts.
If the government takes serious action against online and offline pirates, China's creative industries may well have a bright future.
What does the underlined sentence in paragraph 1 mean?
A.Fast as the development of Guangdong's cultural industries is, they don’t have a big challenge in the world.
B.Guangdong's cultural industries can make a big profit although they are just the small companies.
C.Guangdong's cultural industries make a big contribution to its GDP because of their strong economic power.
D.The development of Guangdong's cultural industries cannot catch up with any other industries.
What does Liu Manyi think about Pleasant Goat and Big, Big Wolf?
A. It is a failure since it is a local brand.
B. It is a success but cannot get the expected profit.
C. Its profit from the images has been shared legally.
D. Pirate discs make it more popular among the children.
Which of the following statements is TRUE?
A. Chinese creative industries are more advanced than foreign ones.
B. The domestic market is of little significance to the survival of Chinese creative industries.
C. BT websites stand in the way of the development of Chinese creative industries.
D. The growth of China's film industry is always slow and needs more support
查看习题详情和答案>>At 227 billion yuan ($33 billion) for 2008, Guangdong's cultural industries accounted for 6.4 percent of its GDP and experienced a growth rate of 13.8 percent. But Lai admits that size does not equal weight. "Our businesses are mostly small, financing difficult and brands few."
One local brand that has made it big is Pleasant Goat and Big, Big Wolf, also translated as Happy Sheep and Gray Wolf, China's most popular cartoon series currently being aired. But Liu Manyi, general manager of Creative Power Entertaining Inc, the firm behind the hit show, is not laughing to the bank. Instead she is bitter: "Pirate discs were all over the streets before our first movie hit the screen. Their images appear on all kinds of products. All this has no proper licensing."
In case you don't know, China produces the largest amount of animated(动画的) programming in the world. But quantity is not quality. Behind every Pleasant Goat there are tens of thousands of flops. The best way for the government to promote the country's creative industries is to crack down on piracy (盗版). Hollywood often raises its voice about being victimized (受害) in China. Truth be told, Hollywood is probably the least affected since there is a quota system for China's importation of Hollywood films.
Many Chinese producers are taking baby steps and the domestic market is all they have. If their rights in the home market are not protected, they will never see the day their products find a foreign audience.
The sudden closure(关闭) of BT websites where copyrighted materials used to flow freely suggests a determination on the part of the government to take intellectual property rights seriously. This kind of websites is bad for us, so we should ban them.
Much of the news coming out of the 2009 International Cultural Industries Forum was encouraging. China's film industry is expected to get 6 billion yuan ($879 million) in box office receipts this year. A decade from now, this number may go up to 30 billion, according to some forecasts.
If the government takes serious action against online and offline pirates, China's creative industries may well have a bright future.
What does the underlined sentence in paragraph 1 mean?
A. Fast as the development of Guangdong's cultural industries is, they don’t have a big challenge in the world.
B. Guangdong's cultural industries can make a big profit although they are just the small companies.
C. Guangdong's cultural industries make a big contribution to its GDP because of their strong economic power.
D. The development of Guangdong's cultural industries cannot catch up with any other industries.
What does Liu Manyi think about Pleasant Goat and Big, Big Wolf?
A. It is a failure since it is a local brand.
B. It is a success but cannot get the expected profit.
C. Its profit from the images has been shared legally.
D. Pirate discs make it more popular among the children.
Hollywood films are mentioned to tell us that __________.
A. Hollywood films make our creative industries have less space to survive
B. it is piracy that makes it possible for Hollywood films to get less influenced
C. our creative industries need enough protection to have a bright future
D. foreign films have taken up more market in China than the local ones
Which of the following statements is TRUE?
A. Chinese creative industries are more advanced than foreign ones.
B. The domestic market is of little significance to the survival of Chinese creative industries.
C. BT websites stand in the way of the development of Chinese creative industries.
D. The growth of China's film industry is always slow and needs more support.
In which column of a newspaper will you probably read this passage?
A. Regional B. Economic C. Sports D. Education
查看习题详情和答案>>At 227 billion yuan ($33 billion) for 2008, Guangdong's cultural industries accounted for 6.4 percent of its GDP and experienced a growth rate of 13.8 percent. But Lai admits that size does not equal weight. "Our businesses are mostly small, financing difficult and brands few."
One local brand that has made it big is Pleasant Goat and Big, Big Wolf, also translated as Happy Sheep and Gray Wolf, China's most popular cartoon series currently being aired. But Liu Manyi, general manager of Creative Power Entertaining Inc, the firm behind the hit show, is not laughing to the bank. Instead she is bitter: "Pirate discs were all over the streets before our first movie hit the screen. Their images appear on all kinds of products. All this has no proper licensing."
In case you don't know, China produces the largest amount of animated(动画的) programming in the world. But quantity is not quality. Behind every Pleasant Goat there are tens of thousands of flops. The best way for the government to promote the country's creative industries is to crack down on piracy (盗版). Hollywood often raises its voice about being victimized (受害) in China. Truth be told, Hollywood is probably the least affected since there is a quota system for China's importation of Hollywood films.
Many Chinese producers are taking baby steps and the domestic market is all they have. If their rights in the home market are not protected, they will never see the day their products find a foreign audience.
The sudden closure(关闭) of BT websites where copyrighted materials used to flow freely suggests a determination on the part of the government to take intellectual property rights seriously. This kind of websites is bad for us, so we should ban them.
Much of the news coming out of the 2009 International Cultural Industries Forum was encouraging. China's film industry is expected to get 6 billion yuan ($879 million) in box office receipts this year. A decade from now, this number may go up to 30 billion, according to some forecasts.
If the government takes serious action against online and offline pirates, China's creative industries may well have a bright future.
1.What does the underlined sentence in paragraph 1 mean?
A. Fast as the development of Guangdong's cultural industries is, they don’t have a big challenge in the world.
B. Guangdong's cultural industries can make a big profit although they are just the small companies.
C. Guangdong's cultural industries make a big contribution to its GDP because of their strong economic power.
D. The development of Guangdong's cultural industries cannot catch up with any other industries.
2.What does Liu Manyi think about Pleasant Goat and Big, Big Wolf?
A. It is a failure since it is a local brand.
B. It is a success but cannot get the expected profit.
C. Its profit from the images has been shared legally.
D. Pirate discs make it more popular among the children.
3. Hollywood films are mentioned to tell us that __________.
A. Hollywood films make our creative industries have less space to survive
B. it is piracy that makes it possible for Hollywood films to get less influenced
C. our creative industries need enough protection to have a bright future
D. foreign films have taken up more market in China than the local ones
4.Which of the following statements is TRUE?
A. Chinese creative industries are more advanced than foreign ones.
B. The domestic market is of little significance to the survival of Chinese creative industries.
C. BT websites stand in the way of the development of Chinese creative industries.
D. The growth of China's film industry is always slow and needs more support.
5.In which column of a newspaper will you probably read this passage?
A. Regional B. Economic C. Sports D. Education
查看习题详情和答案>>
At 227 billion yuan ($33 billion) for 2008, Guangdong's cultural industries accounted for 6.4 percent of its GDP and experienced a growth rate of 13.8 percent. But Lai admits that size does not equal weight. "Our businesses are mostly small, financing difficult and brands few."
One local brand that has made it big is Pleasant Goat and Big, Big Wolf, also translated as Happy Sheep and Gray Wolf, China's most popular cartoon series currently being aired. But Liu Manyi, general manager of Creative Power Entertaining Inc, the firm behind the hit show, is not laughing to the bank. Instead she is bitter: "Pirate discs were all over the streets before our first movie hit the screen. Their images appear on all kinds of products. All this has no proper licensing."
In case you don't know, China produces the largest amount of animated(动画的) programming in the world. But quantity is not quality. Behind every Pleasant Goat there are tens of thousands of flops. The best way for the government to promote the country's creative industries is to crack down on piracy (盗版). Hollywood often raises its voice about being victimized (受害) in China. Truth be told, Hollywood is probably the least affected since there is a quota system for China's importation of Hollywood films.
Many Chinese producers are taking baby steps and the domestic market is all they have. If their rights in the home market are not protected, they will never see the day their products find a foreign audience.
The sudden closure(关闭) of BT websites where copyrighted materials used to flow freely suggests a determination on the part of the government to take intellectual property rights seriously. This kind of websites is bad for us, so we should ban them.
Much of the news coming out of the 2009 International Cultural Industries Forum was encouraging. China's film industry is expected to get 6 billion yuan ($879 million) in box office receipts this year. A decade from now, this number may go up to 30 billion, according to some forecasts.
If the government takes serious action against online and offline pirates, China's creative industries may well have a bright future.
51. What does the underlined sentence in paragraph 1 mean?
A. Fast as the development of Guangdong's cultural industries is, they don’t have a big challenge in the world.
B. Guangdong's cultural industries can make a big profit although they are just the small companies.
C. Guangdong's cultural industries make a big contribution to its GDP because of their strong economic power.
D. The development of Guangdong's cultural industries cannot catch up with any other industries.
52. What does Liu Manyi think about Pleasant Goat and Big, Big Wolf?
A. It is a failure since it is a local brand.
B. It is a success but cannot get the expected profit.
C. Its profit from the images has been shared legally.
D. Pirate discs make it more popular among the children.
53. Hollywood films are mentioned to tell us that __________.
A. Hollywood films make our creative industries have less space to survive
B. it is piracy that makes it possible for Hollywood films to get less influenced
C. our creative industries need enough protection to have a bright future
D. foreign films have taken up more market in China than the local ones
54. Which of the following statements is TRUE?
A. Chinese creative industries are more advanced than foreign ones.
B. The domestic market is of little significance to the survival of Chinese creative industries.
C. BT websites stand in the way of the development of Chinese creative industries.
D. The growth of China's film industry is always slow and needs more support.
55. In which column of a newspaper will you probably read this passage?
A. Regional B. Economic C. Sports D. Cartoon