A man once said how useless it was to put advertisements in the newspapers, “Last week,” said he, “my umbrella was stolen from a London church. As it was a present, I spent twice its worth in advertising, but didn't get it back.”

“How did you write your advertisement?” asked one of the listeners, a merchant.

“Here it is,” said the man, taking out of his pocket a slip cut from a newspaper. The man took it and read, “Lost from the City Church last Sunday evening, a black silk umbrella. The gentleman who finds it will receive ten shillings on leaving it at No. 10 Broad Street.”

“Now,” said the merchant, “I often advertise, and find that it pays me well. But the way in which an advertisement is expressed is often very importance. Let us try for your umbrella again. and if it fails, I'll buy you a new one.”

The merchant then took a slip of paper out of his pocket and wrote: “If the man who was seen to take an umbrella from the City Church last Sunday evening doesn't wish to get into trouble, he will return the umbrella to No. 10 Broad Street. He is well known.”

This appeared in the paper, and on the following morning, the man was astonished when he opened the front door. In the doorway lay at least twelve umbrellas of all sizes and colors that had been thrown in, and his own was among the number. Many of them had notes fastened to them saying that they had been taken by mistake and begging the loser not to say anything about the matter.

The result of the first advertisement was that ______.

　　A. the man got his umbrella back

　  B. the man wasted some money advertising

　　C. nobody found the missing umbrella

　　D. the umbrella was found somewhere near the Church

“If it fails, I’ll buy you a new one .” suggested that____.

　　A. he was quite sure of success

　　B. he was not sure whether he would get the umbrella hack

　　C. he was rich enough to afford a new umbrella

D. he did not know what to do 

This is a story about _____.

　　A. a useless advertisement

　　B. how to make an effective(有效) advertisement

　　C. how the man lost and found his umbrella

D. what the merchant did for the umbrella owner

完形填空

　　Do you know what kind of things the young people are reading? More and more ___1___ and parents have noticed another kind of pollution which came from the printed papers ___2___ on streets. These printed things ___3___ newspapers but have hardly ___4___ to do with them, you can only find reading materials badly made up there?---some are too strange for anyone to believe; others are ___5___ stories of something ___6___ However, many of the young readers are getting interested in such ___7___ reading, which ___8___ them what they should pay for their breakfast and brings them nightmares and immoral ideas ___9___. Homework was left undone; daily games lost. These sellers shout on streets selling their papers well. The writers, publishers and printers, ___10___ they are, we never know, are ___11___ their silent money. The sheep-skinned wolfs story seems to have been forgotten once again. Why not ___12___ this kind of things? Yes, ___13___ the teachers and parents have asked each other for more strict control of the young readers. Unfortunately, the more you want to forbid it ___14___ they want to have a look at it. ___15___ you may even find out several children, driven by the curious natures, ___16___ one patched paper, which has ___17___ from hand to hand. It really does ___18___ to our society. It has already formed a sort of moral pollution. The ___19___ teachers and parents need more powerful support in their protection of the young generation. At the same time the young readers need more interesting books to help them ___20___ those ugly papers.

Thousands of villages in the developing world have no telephones. They have no money to build telephone systems. A new kind of technology may help change this situation. I t reduces the cost of building and using telephone systems.

Traditional systems use wires to carry electrical signals from one telephone to another. The wires often cost much more than telephones. The new system is based on radio communication. Each telephone sends and receives signals through the air, but not through the wires. This reduces the cost greatly. The radio telephone gets their power from the sun.

Each is connected to a solar equipment that changes the sun’s energy into electricity. A battery stores the electricity until someone needs to make or receive a call. The telephone turns off by itself if the level of power in the battery falls too low. This prevents damage to the system. Each radio telephone is connected to a computer microprocessor. It rewards how many calls are sent and received. It controls the power supply.

The technology needs more study, but its new use of radio equipment sun power and computers may help start telephone ringing in the other parts of the world.

68. The radio telephone gets their power from_____.

A. the sun 　　　B. electricity 　　　C. battery 　　　D. a special equipment

69. Each telephone is connected to_____.

A. a solar equipment 　　　　　　　B. a radio machine

C. a computer microprocessor 　　　D. Both A and C

70. From the passage we can infer that_____.

A. the new telephone system costs less than before

B. we can not use the radio as before

C. the new telephone system will take the place of the old one

D. it will be much easier to radio from now on

71. The main idea of the passage is_____.

A. a simple telephone system has been invented and costs less money

B. thousands of villages will use the new telephone system very soon

C. traditional telephone system will become useless

D. the new system will be too good to use

Mr. Smith wrote to your newspaper to complain that his telephone was out of order for more than a week.

We received a complaint from Mr. Smith at 2:30 p.m. on May 6. The next day we sent workmen to Mr. Smith’s house to repair his telephone. The men discovered that there was something wrong with the underground cable. They dug up 15 feet of the cable and saw many white ants. These ants had attacked the cable and damaged it badly.

On May 8~10, our workmen dug up another 30 feet of the cable and found that it was also damaged. On May 11~13 the men took out the useless cable and replaced it with a new one. To do this they had to connect more than 4 000 wires and the work was not easy.

On May 14, the cable was completely repaired and Mr. Smith’s telephone was working properly. He did not have to pay for the work.

Yours faithfully,

B.Jones

Manager of Telephone Company

1.Mr. Jones wrote to a newspaper because he wanted to ______.

A. explain why his telephone did not work properly

B.complain about his telephone

C.explain why Mr. Smith’s telephone was out of order for several days

D.complain that the Telephone Company was slow to repair his telephone

2.The workmen spent ______ days in repairing the cable.

A. eight　　　　　　　　　　    B.three　　　　　　　　　　　　 C.four　　　　　　　　   D.six

3.The workmen had to join thousands of wires when they ______ the old cable.

A. damaged　　　　　　　　  B.repaired　　　　　　　　　　 C.replaced　　　　　　　　    D.put in

4.The ______ to the cable were paid by the Telephone Company.

A. damage　　　　　　　　    B.damages　　　　　　　　    C.repairs　　　　　　　　　　  D.replacement

5.The word “discovered” means ______.

A. were learned　　　　　　 B.were seeing　　　　　　   C.find out　　　　　　　　　　 D.found out