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Though she is getting on in years, she still has a _______ fear of the dark.
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A. childlike B. childish C. naive D. juvenile
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III 阅读(共两节,满分40分)
第一节 阅读理解(共15小题;每小题2分,满分30分)
阅读下列短文,从每题所给A、B、C和D项中,选出最佳选项,并在答题卡上将该项涂黑。
Advertising in America offers some great advantages to consumers. For example, in order to keep prices low through mass production, companies must have a mass market for their products. Mass advertising creates mass markets. Producers cannot afford to develop new products, put them on the market and wait for customers to discover them. This would take too long. Demand for some products must be created. This is done through advertising.
But advertising sometimes makes it difficult for consumers to make wise decisions. The fact is that when people are constantly flooded with messages through the mass media persuading them to buy particular products, many respond by buying them.
Advertising is designed to influence an individual to buy a product. Sellers often study human behavior to discover what will convince consumers to buy a certain item. This reason for buying is called a buying motive.
Buying motives are usually broken down into two categories: rational and emotional. Rational buying motives include the desire to save money, the desire for comfort, or the desire for good workmanship. Emotional buying motives include buying out of fear, wanting to be liked, and wanting to have something better than your friends have.
Emotional appeals are found in most consumer advertising today. Certain cars promise to make the driver feel "younger" and " freer". Shoes promise to make the buyer's whole life "springier". Life insurance policies promise to take the "care out of living".
Most consumers believe that they are not easily influenced by emotional appeals. However, corporations that sell consumer products obviously think differently. They spend many millions of dollars every day on radio, television, newspaper and magazine ads that use these appeals.
1. It can be inferred from the passage that one of the advantages of advertising for consumers is that ________.
A. it can create a big demand for consumer goods
B. the mass market created by it leads to low prices
C. producers can introduce new products to consumers
D. it helps consumers discover new products
2. Consumers sometimes find it difficult to make a sensible decision when buying a particular product because __________ .
A. many advertisements are too difficult for them to understand
B. they are afraid to be taken in by dishonest advertisements
C. mass advertising offers them a range of good and cheap products
D. they are confused by the quantity of advertisements promoting it
3. According to the passage, a toothpaste ad promising that people who use the product will make a lot of friends is an example of an ad that appeals to __________ .
A. rational buying motives B. the consumer's commonsense
C. emotional buying motives D. the desire for a good product
4. The reason why companies spend enormous amounts of money on advertising is that ________ .
A. they believe people can be influenced to buy a certain produce
B. it takes a lot of advertising to convince people to buy a certain product
C. most consumers are not easily influenced by emotional appeals
D. advertising based on emotional appeals are very effective
5. The best title for this passage would be ________ .
A. Advertising can create demand B. The advantages of advertising
C. What effective advertising can do D. The role of advertising in selling products
Shyness or social anxiety can make socializing very difficult. Not 36 a pleasurable social life means the person is missing a lot in life.” It's not just about going to 37 , but going to social and educational events to learn and develop. Shyness is not allowing people to develop as they 38 , that is why overcoming shyness is so 39 .
You should not prevent yourself from having the great pleasures in life 40 you are shy. You must 41 get rid of the social anxiety. Experts will tell you that shyness is part of the growing up process in humans, but 42 for some people it never ends. It may be acceptable if you are shy as a 43 , but to be shy as an adult is going to 44 your social life very painful, if you have any social life at all.
The 45 of people suffering from social anxiety is that when social events come up, they respond with a feeling of fear. On the other hand, 46 people would be excited about it. If the shy person is not in control, fear of social events comes automatically.
Overcoming shyness is 47 ! In fact, 48 self hypnosis audios (自我催眠音) 49 great and fast for getting rid of the social anxiety.
Hypnosis audios will help you 50 and train your unconscious mind to be in control and slowly remove the feeling of fear and you can respond with 51 and pleasure when social events come up. 52 listening just a couple of times, you notice a visible 53 in your behavior. Anxiety levels will go 54 and you will be more relaxed socially and 55 socializing again.
36. A. lacking B. having C. enriching D. missing
37. A. parties B. school C. work D. college
38. A. can B. may C. should D. will
39. A. difficult B. likely C. easy D. important
40. A. because B. so that C. but D. after
41. A. therefore B. instead C. even D. still
42. A. unimportantly B. unbelievably C. unfortunately D. undoubtedly
43. A. student B. baby C. worker D. teenager
44. A. make B. change C. become D. go
45. A. question B. problem C. topic D. solution
46. A. healthy B. usual C. ordinary D. normal
47. A. necessary B. possible C. advisory D. troublesome
48. A. coming to B. referring to C. listening to D. applying to
49. A. works B. runs C. leaves D. adapts
50. A. progress B. relax C. live D. switch
51. A. disappointment B. astonishment C. excitement D. amazement
52. A. Before B. After C. Without D. On
53. A. grades B. income C. difference D. happiness
54. A. down B. up C. out D. off
55. A. dislike B. enjoy C. prefer D. avoid
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People of Burlington are being disturbed by the sound of bells. Four students from Burlington College of Higher Education are in the bell tower of the 36 and have made up their minds to 37 the bells nonstop for two weeks as a protest against heavy trucks which run 38 through the narrow High Street. “They not only make it 39 to sleep at night, but they are 40 damage to our houses and shops of historical 41 . ”said John Norris, one of the protesters.
“ 42 we must have these noisy trucks on the roads, ”said Jean Lacey, a biology student, “why don’t they build a new road that goes round the town? Burlington isn’t much more than a 43 village. Its streets were never 44 for heavy traffic. ”
Harry Fields also studying 45 said they wanted to make as much 46 as possible to force the government officials to realize what everybody was having to 47 . “Most of them don’t 48 here anyway, ”he said, “they come in for meetings and the Town Hall is soundproof, so they probably don’t 49 . It’s high time they realized the problem. ”The fourth student, Liza Vernum, said she thought the public were 50 on their side, and even if they weren’t, they soon would be.
I asked if they wer 51 that the police might come to 52 them.
“Not really, ”she said, “actually we are 53 bellringers. I mean we are assistant bellringers for the church. There is no 54 against practising. ”
I 55 the church with the sound of the bells ringing in my ears.
36. A. college B. village C. town D. church
37. A. change B. repair C. ring D. shake
38. A. now and then B. day and night C. up and down D. over and over
39. A. terrible B. difficult C. uncomfortable D. unpleasant
40. A. doing B. raising C. putting D. producing
41. A. scene B. period C. interest D. sense
42. A. If B. Although C. When D. Unless
43. A. pretty B. quite C. large D. modern
44. A. tested B. meant C. kept D. used
45. A. well B. hard C. biology D. education
46. A. effort B. time C. trouble D. noise
47. A. stand B. accept C. know D. share
48. A. shop B. live C. come D. study
49. A. notice B. mention C. fear D. control
50. A. hardly B. unwillingly C. mostly D. usually
51. A. surprised B. afraid C. pleased D. determined
52. A. seize B. fight C. search D. stop
53. A. proper B. experienced C. hopeful D. serious
54. A. point B. cause C. need D. law
55. A. left B. found C. reached D. passed
查看习题详情和答案>>When we talk about a bad man, we like to call him a “wolf”. But is it really true that the wolf stands for devil and ugliness?
Have you read the book “The Wolf Totem” by a famous writer Jiang Rong, which tells the story of the relationship between wolves and human beings? Have you ever 41 the wolves' world? If you had, you would 42 the wolves. In the book, wolves are heroes on the large grassland. They know more about 43 than humans. They can attack lambs without disturbing their mothers. They also know how to 44 full use of the shape of land to 45 sheep. I believe that if wolves were humans, they would be 46 experts good at fighting.
The wolf is a kind of special creature that can deeply understand 47 .Each wolf serves its group with its heart and soul. A 48 wolf has little power, but a pack of wolves 49 nothing. All the wolves obey the rules. 50 they are defeated, they run away together. It is their teamwork 51 makes wolves powerful.
The wolves also have great self respect and won't 52 to anyone. The writer, who wrote the book “The Wolf Totem”, 53 stole a one-month-old baby wolf and raised it very carefully. To his 54 , he found the little wolf still wanted to go back with 55 wolves. He bit through the iron chain that limited him. The wolf was 56 and he never gave in, fighting 57 his death. The little wolf died as a glorious fighter.
I was shocked by this kind of 58 wolves are one of the most respected creatures on the earth. I want everyone to look at wolves in a 59 way. They are our teachers. They show us how to survive and 60 in this not simple but dangerous world. Please honor the wolves, please honor all these heroes of nature!
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