Yellowstone National Park is at high altitude(海拔)．Most of the park is above 7,500 feet(2,275meters)．
Yellowstone's weather is unpredictable．In summer, it may be warm and．sunny with temperatures in the high 70s．At night in any given month, the temperature may drop close freezing．So it is best to come prepared for cold evenings and mornings, especially if you are camping or hiking．When you leave your campsite, please leave it prepared for possible thundershowers and wind．
A sunny warm day may become fiercely stormy with wind, rain, sleet and sometimes snow．Without enough clothing, an easy day hike or boat trip can turn into a battle for survival．
(1)
The author writes this passage most probably for those who plan to ________ in Yellowstone National Park．
[ ]
A．
do, research, work．
B．
take a business trip．
C．
have sports games
D．
spend their holidays or take a tour
(2)
Which of the following best describes Yeltowstone's weather?
[ ]
A．
Yellowstone's weather is generally changeable and it snows most at the year．
B．
It's neither too hot in summer nor too cold in winter．
C．
Weather in fall is pleasant and temperatures never fall below freezing．
D．
It's pretty warm in the day and very cool at night throughout the year．
(3)
If you are planning to spend your holidays in Yeilowstone National Park in summer,, what should you take with you?
[ ]
A．
Just some light clothing such as T-shirts or skirts．
B．
Just some warm clothing such as sweaters and coats．
C．
Both light clothing and warm clothing．
D．
Either light clothing or warm clothing．
(4)
What does the underlined word "readings" refer to?
Shopping is not as simple as you may think! There are all sorts of tricks at play each time we reach out for that particular brand (品牌) of product on the shelf．
Colouring, for example, varies according to what the producers are trying to sell．Health foods are packaged (包装) in greens, yellows or browns because we think of these as healthy colours．Ice cream packets are often blue and expensive goods, like chocolates, are gold or silver．
When some kind of painkiller was brought out recently, researchers found that the colours turned the customers off because they made the product look weak and ineffective．Eventually, it came on the market in a dark blue and white package－blue because we think of it as safe, and white as calm．
The size of a product can attract a shopper．But quite often a bottle doesn’t contain as much as it appears to．
It is believed that the better - known companies spend, on average, 70 per cent of the total cost of the product itself on packaging!
The most successful producers know that it’s not enough to have a good product．The founder of Pears soap, who for 25 years has used pretty little girls to promote (推销) their goods, came to the conclusion: “Any fool can make soap, but it takes a genius (天才) to sell it．”
(1)
Which of the following may trick a shopper into buying a product according to the text?
[ ]
A．
The cost of its package．
B．
The price of the product．
C．
The colour of its package．
D．
The brand name of the product．
(2)
The underlined part “the colours turned the customers off”(in Para．3) means that the colours ________ ．
[ ]
A．
attracted the customers strongly
B．
had weak effects on the customers
C．
tricked the customers into shopping
D．
caused the customers to lose interest
(3)
Which of the following is the key to the success in product sales?
[ ]
A．
The way to promote goods．
B．
The discovery of a genius．
C．
The team to produce a good product．
D．
The brand name used by successful producers．
(4)
Which of the following would be the best title for this text?
[ ]
A．
Choice of Good Products
B．
Disadvantages of Products
C．
Effect of Packaging on Shopping
D．
Brand Names and Shopping Tricks
阅读理解
Shopping is not as simple as you may think! There are all sorts of tricks at play each time we reach out for that particular brand of product on the shelf．
Coloring, for example, varies according to what the producers are trying to sell．Health foods are packaged in greens, yellows or browns because we think of these as healthy colors．Ice cream packers are often blue and expensive goods, like chocolates, are gold or silver．
When some kind of pain killer was brought out recently, researchers found that the colors turned the customers off because they made the product look weak and ineffective．Eventually, it came on the market in a dark blue and white package-blue, because we think of it as safe, And white as calm．
The size of a product can attract a shopper．But quite often a bottle doesn’t contain as much as It appears to．
It is believed that the better-known companies spend, on average, 70 per cent of the total cost of the product itself on packaging!
The most successful producers know that it’s not enough to have a good product．The founder of Pears soap, who for 25 years has used pretty little girls to promote their goods, came to the conclusion∶“ Any fool can make soap, but it takes a genius to sell it．”
(1)
Which of the following may trick a shopper into buying a product according to the text?
[ ]
A．
The cost of its package
B．
The price of the product
C．
The color of its package
D．
The brand name of the product
(2)
The underlined part “the color turned the customers off”(in para．3)means the colors ________．
[ ]
A．
attracted the customers strongly
B．
had weak effects on the customers
C．
tricked the customers into shopping
D．
caused the customers to lose interest
(3)
Which of the following is the key to the success in product sales?
[ ]
A．
The way to promote the goods．
B．
the discovery of a genius
C．
The team to produce a good producer
D．
The brand name used by successful producers．
(4)
Which of the following could be the best title for the text?
oduct itself on packaging!